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Tip Financial Services

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Submitted By Jprice07
Words 917
Pages 4
Memorandum
TO: Amy Gregory FROM: Adam Anglisano

DATE: November 29, 2012

SUBJECT: TIP Financial Services Summary
Executive Summary:

The regional vice president of sales at TIP Financial Services, Jack Jensen, found that the Iowa district has experience steadily declining sales under the management of Don Krane. Jack Jensen spoke with Don Krane about the issues, basically serving him an ultimatum: “Increase sales or you’re being let go”. Don Krane concluded that there are three reasons for the poor results in his district. He began to lay out a plan to turn his district results around.

Objective:

The purpose of this document is to explain Don Krane’s experiences while working at TIP Financial Services and how these experiences serve to show what has transpired to cause a steady decrease in the sales from Iowa’s district. This document will also evaluate the increase in sales brought on by Don Krane in his initial year at TIP Financial Services. The evaluations will be conducted for the purpose of understanding what processes can be amended or added to increase the sales of financial services in Don Krane’s district.

Background:

Don Krane had a very successful start to his career in the banking industry after graduating with a degree in finance. He worked in many different financial positions, moving quickly up the job ladder, while working at an independent, single-branch bank in Des Moines, Iowa. After the bank was bought out by a larger banking company, Don’s position was dissolved, causing him to be laid off.
Don Krane then took a job working as a sales manager for TIP Financial Services in Iowa. His first year at the company was also successful for Don, with his team being a solid group of top performers. However, his district team’s sales began to decrease in Year 2 of Don working for TIP Financial Services. He

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