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To What Extent Do You Think a Leader Can Make a Significant Difference to the Achievement of a Business’ Corporation Aims?

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To what extent do you think a leader can make a significant difference to the achievement of a business’ corporation aims? (40)

Leaders motivate people. They inspire people to do things they wouldn’t do otherwise. Leaders’ power comes from their personalities – people do what their leaders tell them to do because they want to. Managers are not always good leaders. Managers set objectives for their department and for the people in it. They organise resources to get the job done and achieve their objectives. Their power comes from their position – employees do what their managers tell them to do because they have to. Managers who are good leaders can persuade people that the decisions they make and the objectives they set are the best ones.

There are many different types of leaders; people who style themselves on military leaders for example. Leaders need to make tough decisions and act quickly, but that shouldn’t instil a culture of fear among employees. One person who is seen to be a good leader is Richard Branson; most people in the virgin offices around the world would have heard a speech from him at some point. He states, ‘of course, there will be times when strong and decisive leadership is necessary, to make sure the right moves are made. If you place the emphasis on getting the little things right, and address the everyday problems that come up, you can encourage a culture of attention to detail.’ This shows that he can be a very inspirational leader as good leadership is often based on listening to the workforce. Employees whose contributions are valued are happier and more productive. Increased production leads to increased profits and achieving corporate aims.

Richard Branson has been practically a household name in the U.K. for the past 20 years and is also well respected in the business world. He is the founder of the Virgin Group, known for

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