Toyota Operation

In: Business and Management

Submitted By tjbolt05
Words 1787
Pages 8
Toyota Operations
Travis Bolt
Strayer University
Bus 508
Dr. Kerry Lanza

Abstract
The global market is such a vast and seemingly endless landscape of huge corporations and great opportunities. One of the giants that stand out from those around is the Toyota Corporation. Toyota has been able to cross international boundaries and make themselves relevant in virtually all segments of the auto retail market. This operation is often modeled in other industries due to the simple and effective approach Toyota has taken. It has allowed them to move with the market, and develop quality products at competitive prices. Toyota Operations
Toyota is a brand that is recognized by virtually every civilized person in the world. This recognition is not something that came over night or through accident but rather by extensive planning and a common goal. The fundamental business of Toyota is developing and selling automobiles to the private consumer and small commercial applications. Toyota has become an industry leader by developing what consumers want and creating a real value for the customers.

Toyota’s Story
Toyota was originally founded in 1897 as Sakichi toyoda a loom company; it did not start researching gasoline engines until the 1930. In 1933, the automobile department was established as Toyoda Automatic Loom Works, Ltd. Within three years, Toyoda rolled out its first vehicle, the AA sedan. The following year the company name was changed to the Toyota Motor Co. we know today. The year 1950 brought a real financial crisis and as a result, the Toyota Motor Sales Co. was created. Within the next five years three more vehicles were developed; the Toyopet Crown, Toyopet Master, and the Crown Deluxe. In 1957 marked Toyota’s entrance into to the American market place with the export of the…...

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