Premium Essay

Trapped in Chilean

In: Business and Management

Submitted By lotusflower420
Words 946
Pages 4
Nikeisha Vinson
Trapped Chilean Miners
3/10/2014
BCOMM275
D. Williams

When handling a fickle audience one needs to consider how much information that needs to be divulged. One should tell them only pertinent information that would put to ease any worries or concerns. After the collapse of the Chilean mine, you want to keep the families updated on their family members trapped and try a keep them optimistic of the outcome. When dealing with people of different ethnicities and language barriers, one would need to express empathy and great care handling the information. Under no circumstances should the complexity of the situation be expressed to the family, friends or employees of this accident.
Now there is some major dissention when it comes to how information is portrayed when considering the audience. Often times, when relaying despairing information to the mass we tend to leave out details to spare the faint of heart and discourage panic. After the collapse of the mine, the miners families and employee’s wanted to know what steps the company was going to take to remedy this situation, how long it would take to retrieve the trapped miners and how soon after could the workers could come home.
After reading this article written by Juan Weik, the communication stated nothing but the facts. The communication warranted enough information to let the worried families know what had happened, what was being accomplished, and that investigations were being carried out to gather more information. Weik did not express anything more or less regarding the trapped miners, he expressed the basics, what attempts were being made to secure the trapped miners, no further communications had been attempted with the trapped miners, and that an investigation will proceed into the company that owned the mine.

Upon reading another article reporting the incident, reports reveal...

Similar Documents

Premium Essay

Over 30 Workers Trapped After Chilean Copper Mine Collapse

...Over 30 Workers Trapped After Chilean Copper Mine Collapse” Over 30 Workers Trapped After Chilean Copper Mine Collapse” John B. Lopez III BCOM/275 October 24, 2011 Over 30 Workers Trapped After Chilean Copper Mine Collapse” On August 5, 2010, in San José, Chilea, a small copper operation owned by Minera San Esteban Primera, suffered a cave-in leaving 33 workers trapped underground. While the incident ultimately left the workers all alive in the end it raised many eyebrows as to the safety oversight the local government has over companies and also the safety practices of the company it’s self. Rescue workers drilled holes in an attempt to locate the miners, but there was no official confirmation whether they would be alive after four days with limited food, water and oxygen. In the form of communication, this was a grave mistake by the company. Anytime a company experiences a tragic accident where loved ones lives are at stake there must be a feeling of control and order displayed by the company. This can often times be accomplished by the director of the rescue operation and owner of the company addressing the families of the workers in danger during a live press conference. During the conference the company should first proclaim that workers are all safe and alive if that is the case. That will put the families at ease and distress the situation. Next, explain what happen and why. Tell......

Words: 830 - Pages: 4

Free Essay

Over 30 Workers Trapped After Chilean Copper Mine Collapse

...Over 30 workers trapped after Chilean copper mine collapse Week 4 BCOM/275 – Business Communications and Critical Thinking October 18, 2011 Over 30 Workers trapped after Chilean mine collapse. Draft 1. To all family members as per company protocol, the main point of communication to inform of the progress done to the rescue of “the 33”. It has been a long and stressful journey, not possessing enough resources has directed the company to find other ways to proceed to the rescue including considering all kinds of safety factors, to make sure once the trapped mine workers resurface, every one of them will be in the best conditions to rejoined the work, family and everyday activities in their lives as if the mine collapse had never happened. The company understands the family concerns and would like to address them one by one. Because would be a hard task to accomplish, we will try to sum up most of the important information for the rescue plans for 2010 Copiapó mining accident. Company has implemented three plans to rescue the workers which involve an Australian built strata 950 model raise borer type drilling rig, a Schramm Incorporated. T130XXD air core drill owned by Geotec S.A., and a powerful Canadian Built RIG-421 oil drilling rig operated by Calgary – based Precision drilling Corporation. Information for drilling operations will also be provided in detail to employees. The rescue plans crew had developed a way to rescue the miners one by......

Words: 850 - Pages: 4

Free Essay

Over 30 Worker Trapped After Chilean Copper Mine Collapse

...Abstract On August 5, 2010, a cave in occurred at a copper mining company owned by Minera San Esteban Primera in northern Chile, which trapped 33 workers for two months (Weik 2010). The workers were trapped 2300 feet underground (Wikipedia, 2014). The owners of the company had to make sure the public received the correct information. They were not only dealing with the people of Chile but people from all around the world. Their first priority was talking with the family of trapped victims; second was the employee of the company; third the media; fourth what channel of communication will be used to notify families and employees. Minera San Esteban Primera had to make sure the message was accurate and based on details to insure that the message was received as intended. What are some considerations to remember given the different roles and people in the audience? In order for Minera San Esteban Primera to be effective when meeting with their audience (family member, employee and the media), they must take in consideration the demographic make-up (gender, life style, religion, age, and education), needs, and hopes (money, rescue plan, the cause of the cave in, a point of contact) of the people. What would be the potential needs of the families of the miners in receiving a message about this incident? The company must meet with the families face-to-face to reassure them that they are doing everything in their power to rescue their family members. Some...

Words: 818 - Pages: 4

Premium Essay

“over 30 Workers Trapped After Chilean Copper Mine Collapse

...The camera pans out from the crying Native American Indian you see why he’s upset there’s trash everywhere. Though we have made changes on trying to clean up cities and towns it still has a long way to go. The United States has a growing problem with resource consumption, Cities and towns are having problems with handling large capacities of waste. Hazardous waste and construction waste has grown in this dilemma also. With the methane emissions increasing as well hazardous liquids contamination seeping out of the landfills more computers means more plastic this causes your city and town landfill tax to increase to keep these problems under control. According to the U.S census bureau say there are 309,941,768 people in the us, a growth of 3.3 million people a year. With the average 4 person house hold accumulating 1 ton of waste per year, this could be a very serious problem for the ecosystem and the earth as well. The fact that pollution is on our highways, in our lakes and streams at the beaches and even even on top of Mt Everest is that litter effects both living and nonliving it has no prejudice. Litter effects use as a society in a lot of ways. Litter can be a safety hazard on the road from a survey done by green eco services(2009) twenty five thousand car accidents happen every year because of litter related conditions on the highway which in turn effects insurance companies to raise their premiums. Forty eight percent of Americas admit to littering...

Words: 2024 - Pages: 9

Free Essay

Over 30 Workers Trapped After Chilean Copper Mine Collapse Article Found in the Electronic Reserve Readings

...The Treatments of ADHD Tara Davis Wilmington University Introduction One of the most common disorders amongst children is ADHD. ADHD is defined as Attention-Deficit/Hyperactivity Disorder. Some believe the treatment of the disorder can be related to ethnicity (Jones, Epstein, Hinshaw, 2010). In some cases the teachers agree with medical treatment (Cornell-Swanson, Frankenburger, Ley, 2007). There are many medications that are given to children with ADHD as a stimulant. Although, they have the medicine to help them, are non-medical treatments just as effective? Studies have shown the effects of medical treatments, but the non-medical treatments have not received equal tending (Trout, Ortiz, Reid, 2007). This research paper will prove the effectiveness of nonmedical treatments. Many studies show the effectiveness of medical stimulants in children with ADHD. Children are either put on Adderall, Concerta, Deredrine, and Ritalin just to name a few. These medicines all help in managing the behavior in children with ADHD. When children are diagnosed with this disorder, they have to undergo a number of treatments to help them cope. Some children respond very well to the stimulant medications as long as the medicine continued, while other children are not so responsive and another form of treatment or intervention must take place (Cornell-Swanson, Frankenburger, Ley, 2007). There are many people who believe that nonmedical treatment is not effective on......

Words: 731 - Pages: 3

Free Essay

The Chilean Copper Mine

...33 Miners Trapped in Chilean Copper Mine In the event of a disaster it is important that the information about it gets out as quickly and as effectively as possible. To make this possible it is important that we know as much about the audience as we do about the accident. When dealing with a multicultural audience this can be a difficult task, since we have to take into account any language barriers, how the information will be received. In this paper we will be discussing the method that the Chilean Copper Mine used after the accident that happened on Thursday, August 5th, 2010. How the Chilean Copper Mine communicates to the families of the miners, their employees and to the local community is very important. What they say will have an impact on everyone involved. The 5th of August, 2010, in the northern area of Copiapo, Chile is where the Chilean Copper Mine is located. The Chilean Copper Mine collapsed and on that fateful Thursday, 33 miners became trapped inside this was reported by The New York Times (New York Times, 2010). The miners were trapped in an area of the mine which was 2,300 feet below the surface. The 33 miners were trapped below ground for almost two months. It would be easy to understand why the Chilean Copper Mining Company was being skeptical about the possibilities of there being any survivors. During this time the Chilean Copper Mining Company was having a hard time keeping the families of the trapped miners reassured, some were......

Words: 1025 - Pages: 5

Free Essay

Chilean Copper Mine Collapse

...Chilean Copper Mine Collapse Chilean Copper Mine Collapse A small copper mine in San Jose, located in north Chile, collapsed trapping workers underground. The mine collapsed on August 5th, trapping 33 workers in the mine. The coverage of this mine collapse came two long weeks after the traumatic event. Initially the incident did not catch any news worthy attention. Mine collapses are pretty common but the accident finally caught the interest of an editor, and then it went viral from there. The mine is approximately 300 meters deep. Rescuers had to drill a second hole to locate workers but there was no confirmation of any active life underground in the initial survey of the situation. There was a limited supply of what the miners would need down there such as water, food, and oxygen and it had been 4 days since the mine collapsed. There was a lot of speculation as to whether workers would be alive down there with the limited resources but rescuers worked at a non-stop pace to get to the trapped miners in hopes that there were survivors. A second cave-in the Saturday after the initial collapse, delayed rescuers for approximately 3 additional hours before they could resume their rescue efforts. The accident trapped workers for over two months at depths up to 2000 feet below ground. A tunnel gave way and the story was seen around the world as a miracle. The worldwide coverage was intense showing every detail of what Chilean Copper Mine......

Words: 1162 - Pages: 5

Free Essay

33 Miners Trapped

...became trapped during a Chilean copper mine collapse near the northern town of Copiapó, Chile on August 5, 2010. The tragedy captured the attention of media, and audiences, around the world alike. Once reported, hopes and prayers went out the trapped workers, the workers families and the rescue workers from the hearts of many. During severe heart-wrenching incidents, such as this, it is important to consider the roles of those involved. The potential needs of the workers, whose lives were at stake, and the needs of their families become extremely important when discussing the incident. It is important to know how to address everyone involved while considering their needs. Waking up on August 5, 2010 was no different from any other day for these workers. The miners kissed and hugged their family members before heading off to work in the Chilean copper mine. The day had been the same as the day before for the miners. Close to the time for the miners to take their lunch break, the tunnel collapsed leaving them trapped 300 meters below ground level. Other miners feared that the thirty-three miners still inside the mine were in the disaster zone when the collapse happened. The workers that were trapped had to have been scared not knowing if they were ever going to be able to see loved ones again. For 16 days, the workers had no communication from the outside world, and no way for the outside world to communicate back to them. Fear, itself is scary, but fear and being trapped......

Words: 1140 - Pages: 5

Free Essay

Outsourced

...“Over 30 Workers Trapped After Chilean Copper Mine Collapse” Kevin Ivery BCOM275 September 30, 2013 University of Phoenix “Over 30 Workers Trapped After Chilean Copper Mine Collapse” Technology played an important role in the communication of the 33 miners that were trapped for 69 days underground. All types of communication were used from live minute to minute news coverage to the world tweeting about the collapse on twitter. With television, radio it is easy to sensor the communication do the strict guidelines these agency have concerning tragic events. The reporters delivering the news ensure that what they are communicating is accurate information. Understand that the workers family and coworkers are worried about the miner’s survival. In larger incidents, such as this the information must be controlled to keep panic at a minimum. Communication efforts to the miners are equally important. There were numerous measured taken to ensure the miners mental fortitude. There was a bore hole that allowed the miners to let the world know that the miners are alive. This communication came 17 days later after all thought the 33 miners had parish. The rescuers lowered a video camera down to the miners this communicated to the people up above that the miners were in good health. The miners exchanged letters to their family and friends through the......

Words: 1246 - Pages: 5

Free Essay

Chilean Miners Essay

...Chilean Miners Trapped and Rescued Tyrone Norris BCOM/275 February 20, 2012 Velonta Adams Chilean Miners Trapped and Rescued The Chilean miners’ accident was surely a frightening incident for the miners themselves and their families. This incident that occurred raised a great many of questions of whom the Chilean President, Sebastian Pinera was faced to answer. With all things considered, it would have been to his credit to ensure that as many facts as possible be gathered to deliver information about the accident to families and the media. The Chilean miner’s accident was examined from many different perspectives and shed light on the position of the company, Compania Minera San Esteban Primera, as to their concern for the safety of the miners based on the condition of the roof which collapsed. His statement that was communicated to the public was, “The cause of the roof collapse, about 1,100 feet (350 meters) below the surface, is being investigated.” Chile Mine Collapse: Facts about the Amazing Survival Story, by Wynne Parry and Rachael Rettner. This incident was telecast around the world almost as quickly as it happened and some things to remember are how the families and peers of the miners felt during this tragic event. They would be left guessing day to day about the well being of their loved ones and fellow co-workers. The media would have needed to be very delicate in the delivery of this astounding news to the world because it would be also heard by those...

Words: 834 - Pages: 4

Free Essay

Mine Collapse

...make-up, age and relation to the reason for the message into consideration. When it comes to the Chilean mine collapse, according to Yaxley, a reporter, the timely deliverance of the news concerning the situation was a triumph. She contributes the triumph to the leadership style of Chilean president Sebastian Pineda. His government took control after the mine’s owners were unable to respond to the mine collapse. The fact that they were able to provide open access to the family, shows that the Chilean government and public relations personnel were attempting to make the best of a not so good situation. The public relation team was able to deliver the types of information the families wanted to know in a timely manner. Families of the victims wanted to know the physical and mental condition of their love one. They wanted to know the likely hood of the miners surviving their ordeal. The press release to the family had to let the family know that everything humanly possible was being done to rescue the miners. In the example of the workers in the Chilean mine collapse, the families needed accurate information as soon as it became available. They also needed a message that showed genuine concern and empathy for those affected by the collapse. Not knowing if a loved one is dead or alive, for any amount of time is a stressful situation. Adding to that, knowing they are trapped, regardless of their condition, only increases the helpless feelings the families must have......

Words: 764 - Pages: 4

Free Essay

Bcom 275 Communications Success at Chilean Copper Mine

...Communications Success at Chilean Copper Mine An effective crises management plan should be part of every corporation’s strategic business plan. The failure of not developing a crises management plan could cause a corporation to face additional financial loss or reputation loss (Gupta, 2011). Research of Corporate Communication Institute found that during crises the ability of have an effective communication team and the ability to master the media is an important tool for the each of the three stages of the crises management plan. The most effective communication strategy is audience segmentation (Gupta, 2011). Audience segmentation will allow the spokesperson to speak to key market segments, which have different concerns than other segments. In the example of the Chile mine collapse the main segments are; Chile mine owners, trapped miners, family members, media, Chile government, and the corporation’s employees. In the case of the Chile mine collapse the owners did not have a crises management plan in place to handle the crises. They failed to handle the crises communication, contingency planning, containment, and had no plan for a resolution. The troubled mine owners even attempted to hide the fact of the collapse but were unsuccessful thanks to the miner’s families. The families of the trapped miners who built a camp near the accident site played a vital role to draw their government attention to the problem. The president of Chile instructed the state secretaries to......

Words: 848 - Pages: 4

Free Essay

Close Your Eyes

...your Audience: Close your eyes Doug McGill BCOM/275 August 19, 2012 Eric Graves Close your eyes imagine that you are trapped in complete darkness with little to no room surrounded by 32 other men, the fear of no escape from a room smaller than the size of an average classroom, and you are half a mile underground with no way out. Unless, someone experienced this nightmare firsthand this would be difficult for anyone to imagine. This was the terrifying and exhausting reality for 33 Chilean gold miners August 5, 2010 through October 9, 2010. There are two difficult types of communication that the San Esteban Company faced. The Company had to address the families of the trapped miner’s and the rest of world. The considerations of roles the Company played when addressing the two different audiences will be discussed. And what actions were taken before and after the message was delivered to ensure that the messages were received as they were intended for each audience. Addressing the Audience Everyone experiences fear in their own way, but the thought of being trapped half a mile underground, 2600 feet, almost 900 meters is a terrifying thought for anyone. The miner’s from the San Esteban Mining Company lived through the fear of claustrophobia for 70 days in almost complete darkness. It took 17 days before the miners were discovered to be trapped and still alive. The miners made two days of food and water last 17 days. The miners were discovered through constant......

Words: 1011 - Pages: 5

Premium Essay

Chilean Mine Collapse

...Chilean Mine Collapse Student Name BCOM/275 Business Communication and Critical Thinking Date Instructor Name Abstract August 5, 2010, a mine, near the Copiapó, Chile experienced a caved in, 33 miners more the 2000 became trapped with little to no hope of escape. Many gave up hope and feared there were no survivors, after 17 days a small bore hole made its way to the Miners location. As, the world watched with growing concern, and anticipation the miners sent word they were, alive (New York Times, 2012). During a disaster of any scale; clear, concise, and accurate information is needed if there is any hope of having a positive outcome. Even more critical is knowing for whom the communication is intended; delivering the wrong information to the wrong person or group can have devastating results. This paper will look at the mine collapse as a study for the importance of knowing your audience and how it relates to the mine collapse and everyday life. Audience Communication is a two-way-street, with a sender and receiver, having the sender knowing the audience or who the receiver is, is the key when communicating. It is also important to point out that a sender must be mindful of all potential members of an audience not just those originally intended. At the time of the Chilean mine collapse, there were seven target groups in the audiences, each having specific needs, concerns and each interdependent on one another. The Miners The 33 trapped miners had very......

Words: 1256 - Pages: 6

Free Essay

Eco 372

...Abstract Chilean miners trapped in a mine for 69 days were the longest rescue attempt ever. The help and support of the Chilean people, government, employee workers and family members were so supportive of each other; they showed a united front that helped this rescue attempt to go much smoother. For Chilean miners would this be enough support to help those that are sick to find the strength to hold on so that they reacquaint with their love ones. Will the drilling company be able to produce a drill that will be able to go down that deep and rescue the miners? Will it take them three or four months to drill a hole before the miners are free?  Thirty-Three Chilean workers trapped in a mine Thirty-three Chilean miners trapped in a mine in San Jose under Atacama Desert with very little oxygen, food and water. All thirty-three miners were underground for 17 days before their first contact from the outside world. Codelco mining company is a state owned company in Chile, that was in charge to drill three small bore holes into the ground which was the first break through to reach the workers, allowing the rescuers to be able to communicate with them and send them food and medicine. The companies plan was to bore a rescue hole that would pull the miners up from 2,300 feet of the earth. First, they have to drill a pilot hole in the earth that is similar to a borehole. This would make the hole wide enough to establish some......

Words: 1261 - Pages: 6