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Truett Cathy Personal Statement

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Truett Cathy was born March 1, 1953 T. Cathy was born in Jonesboro, Georgia. At the age of eight, Truett Cathy experienced the feel good power of customer service. He was selling Coca-Colas door to door, buying a six-pack of Cokes for a quarter and selling them for a nickel each. It was the summer of 1929, before air conditioning and even refrigerators for many homes, and every afternoon the lady who lived across the street from the Cathys sat on her front porch drinking a Coke. But she wasn't buying them from Cathy. Somehow he had to add value to his product to convince her to buy his Cokes. One day his neighbor told him that he could sell more Cokes if he would put ice on them down. Taking her/his advice to heart, he set up shop in the front yard and chipped some ice from his mother’s icebox to chill his Cokes. Not only did his neighbor buy from him, but so did other people coming home on hot afternoons. They were happy to pay a nickel for cool refreshment, and the young Cathy experienced the joy of making his customers’ day. He began doing radio commercials for his father's original Dwarf House restaurant in …show more content…
His family runs the Win Shape Foundation, a nonprofit which supports a group of Southern Baptist. After a record setting sales day last week, Chick-fil-A President and Chief Operating Officer Dan Cathy has realized that hatred and bigotry are extremely profitable in the United States. While hundreds of people stood in line to “celebrate” the Chick-fil-A Appreciation Day and show their support for Cathy’s anti-gay agenda, Cathy was already considering his next move. According to a senior level manager, Cathy is planning a marketing campaign around his next controversial and extremely profitable statement. Cathy considered many targets that would appeal to his primarily southern based conservative customers before

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