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• Organisational structures

Within the process of strategy development the paradigm acts as a filter interpreting understanding of those within the organisation so that external forces and organisational capabilities have an indirect influence the strategy, whilst potentially having a more direct impact upon the performance of the organisation. One consequence of this process is that the organisation risks strategic drift if its understanding of the strategic context is at variance with reality. The Icarus Paradox is a particular version of this problem that can affect previously successful organisations. Never the less, an organisation’s culture can be a key source of strategic capabilities.

Mapping and re-mapping of the cultural web can be useful in ensuring the successful implementation of pa r interpreting understanding of those within the organisation so that external forces and organisational capabilities have an indirect influence the strategy, whilst potentially having a more direct impact upon the performance of the organisation. One consequence of this process is that the organisation risks strategic drift if its understanding of the strategic context is at variance with reality. The Icarus Paradox is a particular version of this problem that can affect previously successful organisations. Never the less, an organisation’s culture can be a key source of strategic capabilities.

Mapping and re-mapping of the cultural web can be useful in ensuring the successful implementation of particular strategic rticular strategic
• Organisational structures

Within the process of strategy development the paradigm acts as a filter interpreting understanding of those within the organisation so that external forces and organisational capabilities have an indirect influence the strategy, whilst potentially having a

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