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Uber Research Paper

In: Computers and Technology

Submitted By arikaann8
Words 2250
Pages 9
Individual Research - Uber | Arika GraberMGT410_VAOctober 15, 2015 |

Introduction Transportation is a matter that is always changing, from different and newer car model designs to faster subway and railway systems. Taxi services have been around for many years, and they have always seen a demand for that service. As times change, businesses have to be able to adapt to new technologies, geographic areas, culture and behaviors or new business plans will be introduced to the industry. One company that has been recently introduced to the taxi service industry is Uber. Uber is a transportation company that is internationally known but based out of California. Uber is a trending company that provides almost anyone a job, and anyone a ride at a new convenience. This new convenience is in the hands of its users, literally. Uber has based its success off of a mobile application that gives individuals easy access to drivers in their area that can assist them to their desired location. Uber was developed and launched in San Francisco, California, in March of 2009, and today the application is used all over the globe. Developers of Uber, Travis Kalanick and Garrett Camp, were in the streets of Paris and couldn’t get a cab, this is when the idea of Uber was born, to solve a problem. From then on they based their actions off of a simple phrase, push a button, and get a car. There are many things about this company that sound appealing. Living in smaller towns growing up, there didn’t seem to be a high demand for a taxi service, but the relevance and convenience in larger cities would be great. However, the ethics behind the company and their drivers have not always been highly represented in the press. The negative affect, that the press has on the public can cause stress on the employees of the company. There have been incidents where many people don’t care for...

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