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Vijay Govindarajan Reverse Innovation

In: Business and Management

Submitted By meherunnahar
Words 329
Pages 2
4/25/2012
1
Reverse Innovation: Create Far From
Home, Win Everywhere
Vijay Govindarajan
Earl C. Daum 1924 Professor of International Business
Tuck School of Business at Dartmouth College
May 2, 2012
To ask a question … click on the “question icon” in the upper-left corner of your screen. Type your question and name and click on the send button
4/25/2012
2
Follow the conversation on Twitter
Use #HBRwebinar
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Reverse Innovation: Create Far From
Home, Win Everywhere
Co-Authors Vijay Govindarajan and Chris Trimble
4/25/2012
3
Reverse Innovation
Vijay Govindarajan
Tuck School of Business at Dartmouth
VG@dartmouth.edu
www.vg-tuck.com www.vijaygovindarajan.com (BLOG)
Harvard Business Review Press
May 2, 2012
It wis opuelrdf ewctalnyt l oa griiccahl mwahny’ sa pprooodru mctan
4/25/2012
4
Why would a richp rmodaunc wt?ant a poor man’s
Ford $20,000
4/25/2012
5
Tata Nano $2,000
4/25/2012
6
4/25/2012
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Cataract Surgery
$30
Versus
U.S. Cost $3,000
4/25/2012
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N.H. Hospital
4/25/2012
9
Open Heart Surgery
$2,000
versus
U.S. Cost $50,000
4/25/2012
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Dr. J
4/25/2012
11
4/25/2012
12
4/25/2012
13
4/25/2012
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Artificial Leg $30
4/25/2012
15
Baby Mosha’s Artificial Leg $30
U.S. Average $20,000
4/25/2012
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4/25/2012
17
In Emerging Markets tDroanns’tpW alahsnkatte ids tghloeb mala srtkreatt efogry ?my
Ask Wuglsohinbagat lim sr eytsh goelu osrbtcraeals tc?eogmy pfoert ethnicsi ems aarnkde t vg@dartmouth.edu 4/25/2012
18
Questions?
To ask a question … click on the “question icon” in the upper-left corner of your screen.
Type your question and name, and additional information if you wish, and click on the send button. Thank you for participating
This webinar was sponsored by Accenture.
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