Vision and Mission

In: Business and Management

Submitted By eman2000
Words 1272
Pages 6
Nokia Group Finland
Nokia’s mission is simple, Connecting People.
Our strategic intent is to build great mobile products.
Our job is to enable billions of people everywhere to get more of life’s opportunities through mobile.
News - new strategy, new leadership, new operational structure
Nokia has recently outlined its new strategic direction, including changes in leadership and operational structure to accelerate the company’s speed of execution in a dynamic competitive environment.
Major elements of the new strategy include:
* Plans for a broad strategic partnership with Microsoft to jointly build a new winning mobile ecosystem.
* A renewed approach to capture volume and value growth to connect ”the next billion” to the Internet in developing growth markets
* Focused investments in next-generation disruptive technologies
* A new leadership team and organizational structure with a clear focus on speed, results and accountability
“Nokia is at a critical juncture, where significant change is necessary and inevitable in our journey forward,” said Stephen Elop, Nokia President and CEO. “Today, we are accelerating that change through a new path, aimed at regaining our smartphone leadership, reinforcing our mobile device platform and realizing our investments in the future.”
The strategy
Nokia’s strategy is about investing in and ensuring Nokia’s future. “I have incredible optimism because I can see fresh opportunity for us to innovate, to differentiate, to build great mobile products, like never before, and at a speed that will surpass what we have accomplished in the past,” Elop said. “We are going forward. We are not going backwards. We have a strategy. We have a path. We have a future. And we can deliver great mobile products. And despite all of these changes, we remain true to our mission, that of Connecting People.”
Regaining our leadership…...