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Visitors' Purpose of Visit by Major Market Areas

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各大主要市場訪港旅客的訪港目的

Visitors' Purpose of Visit by Major Market Areas
2013 年 1 月至 12 月各大主要市場訪港旅客的訪港目的

Visitors' Purpose of Visit by Major Market Areas Jan - Dec 2013
所有旅客 主要市場 度假
(1)

商務/會議
(2)

探訪親友
(2)

Total Visitors
人次﹝千人﹞

Vacation
增長率 人次﹝千人﹞

Business/Meetings
增長率 人次﹝千人﹞

Major Market Areas
增長率

Visiting Friends / (2) Relatives
人次﹝千人﹞ 增長率

途經香港及其他

En Route & Others (2)
人次﹝千人﹞ 增長率

No. ('000)

% Growth

No. ('000)

% Growth

No. ('000)

% Growth

No. ('000)

% Growth

No. ('000)

% Growth

總數 Total
過夜旅客 Overnight Visitors
佔總數百分比 % of Total

25,661.1 28,615.0

+ 8.0 100.0% + 15.4 100.0%

15,797.9 16,981.8

+ 10.1 61.6% + 22.8 59.3%

3,567.3 2,981.8

- 0.5 13.9% + 1.0 10.4%

4,581.5 1,732.3

+ 7.0 17.9% + 0.7 6.1%

1,714.3 6,919.1

+ 10.2 6.7% + 9.8 24.2%

入境不過夜旅客

Same-day In-town Visitors
佔總數百分比 % of Total

過境郵輪乘客﹝乘坐同一郵輪進出香港﹞

Transit Cruise Passenger ( Cruise In / Cruise Out ) 中國內地 Mainland China
過夜旅客 Overnight Visitors
佔總數百分比 % of Total

22.7

- 41.4

22.7

- 41.4

na

na

na

na

na

na

17,089.5 23,654.6

+ 13.1 100.0% + 19.5 100.0%

10,540.0 15,862.7

+ 15.9 61.7% + 24.2 67.1%

1,663.1 2,061.8

+ 2.6 9.7% + 1.4 8.7%

3,718.1 1,523.1

+ 9.2 21.8% + 2.7 6.4%

1,168.3 4,207.0

+ 18.3 6.8% + 19.6 17.8%

入境不過夜旅客

Same-day In-town Visitors
佔總數百分比 % of Total

過境郵輪乘客﹝乘坐同一郵輪進出香港﹞

Transit Cruise Passenger ( Cruise In / Cruise Out ) 短途地區市場 (不包括中國內地)

1.2

+ 4,943.5

1.2

+ 4,943.5

na

na

na

na

na

na

Short Haul Markets (Exclude Mainland China)
過夜旅客 Overnight Visitors
佔總數百分比 % of Total

5,256.4 3,657.6

* 100.0% - 1.1 100.0%

3,626.5 896.9

+ 0.9 69.0% + 4.0 24.5%

970.8 709.9

- 1.7 18.5% - 0.6 19.4%

435.8 157.6

+ 0.2 8.3% - 17.5 4.3%

223.2 1,893.2

- 6.3 4.2% - 1.9 51.8%

入境不過夜旅客

Same-day In-town Visitors
佔總數百分比 % of Total

過境郵輪乘客﹝乘坐同一郵輪進出香港﹞

Transit Cruise Passenger ( Cruise In / Cruise Out )
北亞 North Asia 過夜旅客 Overnight Visitors
佔總數百分比 % of Total

2.9

+ 35.5

2.9

+ 35.5

na

na

na

na

na

na

1,353.2

-9.8 100.0% -5.5 100.0%

966.6

-12.7 71.4% -1.5 29.8%

291.2

-0.2 21.5% +9.6 25.9%

55.9

+1.0 4.1% -43.6 1.5%

39.5

-14.3 2.9% -13.1 42.9%

入境不過夜旅客 Same-day In-town Visitors
佔總數百分比 % of Total

786.8

234.1

203.6

11.5

337.6

過境郵輪乘客﹝乘坐同一郵輪進出香港﹞ Transit Cruise Passenger ( Cruise In / Cruise Out ) 南亞及東南亞 South & Southeast Asia 過夜旅客 Overnight Visitors
佔總數百分比 % of Total

0.6

+20.8

0.6

+20.8

na

na

na

na

na

na

2,808.8

+ 3.6 100.0% - 3.4 100.0%

1,981.1

+ 6.0 70.5% + 1.8 26.4%

512.5

- 2.6 18.2% + 1.0 13.1%

213.5

+ 3.0 7.6% - 4.1 4.1%

101.7

- 7.2 3.6% - 6.5 56.4%

入境不過夜旅客 Same-day In-town Visitors
佔總數百分比 % of Total

907.2

239.4

119.2

37.4

511.3

過境郵輪乘客﹝乘坐同一郵輪進出香港﹞ Transit Cruise Passenger ( Cruise In / Cruise Out ) 台灣 Taiwan 過夜旅客 Overnight Visitors
佔總數百分比 % of Total

2.0

+ 19.7

2.0

+ 19.7

na

na

na

na

na

na

785.7

+ 4.2 100.0% - 1.5 100.0%

532.0

+ 8.2 67.7% + 4.6 14.8%

143.1

- 1.4 18.2% - 4.9 19.8%

77.5

- 1.5 9.9% - 28.6 4.1%

33.1

- 14.3 4.2% + 0.8 61.3%

入境不過夜旅客 Same-day In-town Visitors
佔總數百分比 % of Total

1,314.1

195.1

259.6

54.0

805.3

過境郵輪乘客﹝乘坐同一郵輪進出香港﹞ Transit Cruise Passenger ( Cruise In / Cruise Out ) 澳門特區 Macau SAR 過夜旅客 Overnight Visitors
佔總數百分比 % of Total

0.3

+ 4,125.0

0.3

+ 4,125.0

na

na

na

na

na

na

308.7

+ 6.0
100.0%

146.8

+ 14.1
47.6%

24.1

- 3.7
7.8%

88.9

- 5.0
28.8%

48.9

+ 11.3
15.8%

入境不過夜旅客 Same-day In-town Visitors
佔總數百分比 % of Total

649.5

+ 9.7
100.0%

228.4

+ 12.5
35.2%

127.5

- 7.4
19.6%

54.7

- 2.6
8.4%

238.9

+ 22.2
36.8%

過境郵輪乘客﹝乘坐同一郵輪進出香港﹞ Transit Cruise Passenger ( Cruise In / Cruise Out )
註: # 旅客人數少於五十人。 1. 2. 數字由入境事務處提供。 數字根據旅遊發展局的離境旅客問卷調查的結果推算而成。

-

-

-

Remarks :

na

na

na

na

na

na

# Arrival figures less than 50 1. 2. Figures provided by the Immigration Department. Projected arrivals based on result from HKTB Departing Visitor Survey.

2013 年 1 月至 12 月各大主要市場訪港旅客的訪港目的

Visitors' Purpose of Visit by Major Market Areas Jan - Dec 2013 ( Cont'd )
所有旅客 主要市場 度假
(1)

商務/會議
(2)

探訪親友
(2)

Total Visitors
人次﹝千人﹞

Vacation
增長率 人次﹝千人﹞

Business / Meetings
增長率 人次﹝千人﹞

Major Market Areas
增長率

Visiting Friends / (2) Relatives
人次﹝千人﹞ 增長率

途經香港及其他

En Route & Others (2)
人次﹝千人﹞ 增長率

No. ('000)

% Growth

No. ('000)

% Growth

No. ('000)

% Growth

No. ('000)

% Growth

No. ('000)

% Growth

長途地區市場 Long Haul Markets
過夜旅客 Overnight Visitors
佔總數百分比 % of Total

3,315.2 1,302.8

- 2.6 100.0% - 0.3 100.0%

1,631.5 222.1

- 1.5 49.2% + 10.0 17.1%

933.4 210.2

- 4.3 28.2% + 2.3 16.1%

427.5 51.6

- 3.3 12.9% + 13.4 4.0%

322.8 818.9

- 1.9 9.7% - 4.1 62.9%

入境不過夜旅客

Same-day In-town Visitors
佔總數百分比 % of Total

過境郵輪乘客﹝乘坐同一郵輪進出香港﹞

Transit Cruise Passenger ( Cruise In / Cruise Out )
美洲 The Americas 過夜旅客 Overnight Visitors
佔總數百分比 % of Total

18.7

- 48.9

18.7

- 48.9

na

na

na

na

na

na

1,163.8

- 6.7
100.0%

518.3

- 4.9
44.5%

355.5

- 5.1
30.5%

158.1

- 13.4
13.6%

132.0

- 9.2
11.3%

入境不過夜旅客 Same-day In-town Visitors
佔總數百分比 % of Total

495.7

- 4.1
100.0%

66.0

- 11.6
13.3%

76.0

+ 0.2
15.3%

23.3

+ 23.8
4.7%

330.5

- 4.9
66.7%

過境郵輪乘客﹝乘坐同一郵輪進出香港﹞ Transit Cruise Passenger ( Cruise In / Cruise Out ) 歐洲 , 非洲及中東 Europe, Africa & the Middle East 過夜旅客 Overnight Visitors
佔總數百分比 % of Total

6.1

- 55.2

6.1

- 55.2

na

na

na

na

na

na

1,599.2

+ 1.1
100.0%

796.3

+ 2.6
49.8%

475.7

- 3.7
29.7%

195.6

+ 2.4
12.2%

131.5

+ 9.3
8.2%

入境不過夜旅客 Same-day In-town Visitors
佔總數百分比 % of Total

647.8

+ 2.2
100.0%

126.7

+ 24.3
19.6%

118.3

+ 3.2
18.3%

21.9

+ 11.8
3.4%

381.0

- 4.2
58.8%

過境郵輪乘客﹝乘坐同一郵輪進出香港﹞ Transit Cruise Passenger ( Cruise In / Cruise Out ) 澳洲、新西蘭及南太平洋 Australia, NZ & South Pacific 過夜旅客 Overnight Visitors
佔總數百分比 % of Total

6.7

- 47.3

6.7

- 47.3

na

na

na

na

na

na

552.2

- 3.8
100.0%

316.9

- 5.6
57.4%

102.2

- 4.0
18.5%

73.8

+ 7.7
13.4%

59.3

- 6.3
10.7%

入境不過夜旅客 Same-day In-town Visitors
佔總數百分比 % of Total

159.3

+ 1.7
100.0%

29.5

+ 16.3
18.5%

15.9

+ 6.1
10.0%

6.4

- 9.8
4.0%

107.5

- 1.5
67.5%

過境郵輪乘客﹝乘坐同一郵輪進出香港﹞ Transit Cruise Passenger ( Cruise In / Cruise Out )
註: # 旅客人數少於五十人。 1. 2. 數字由入境事務處提供。 數字根據旅遊發展局的離境旅客問卷調查的結果推算而成。

5.9

- 42.7

5.9

- 42.7

na

na

na

na

na

na

Remarks : # Arrival figures less than 50 1. Figures provided by the Immigration Department. 2. Projected arrivals based on result from HKTB Departing Visitor Survey.
Disclaimer All information is for general reference and personal use only. We do not make any representation or warranty of any kind, express or implied, for any particular purpose. While every effort has been made to ensure the accuracy of this information, the Hong Kong Tourism Board accepts no responsibility for any errors or omissions. In your use and interpretation of this information, you will exercise and rely solely on your own skills and judgment. In no event shall we be liable (whether in tort or contract or otherwise) to you or any other person for any direct, indirect, incidental, special, punitive or consequential damages, including any loss of business or profit, arising out of any use of this information, or any errors or omissions in this information, even if we have been advised of the possibility of such damages.

免責聲明 一切資料只供閣下作一般性參考及個人使用。我們概無作出任何種類的明示或默示陳述或保證,指有關資料適合任何 用途。 本刊物內容經審慎編訂,務求提供準確資料,惟倘有資料差誤或遺漏,本局恕不負責。

閣下在使用或解釋該等資料上,須行使及完全依賴本身的技能和判斷力。 在任何情況下,倘因使用該等資料或該等資料有任何錯誤或遺漏,以致閣下或任何其他人士蒙受任何直接的、間接的 、附帶的、特殊的、懲罰性的或相應的損害賠償,包括失去業務或利潤,即使我們已獲悉有可能出現該等損害賠償, 我們均無須向閣下或任何其他人士承擔責任﹙不論是根據侵權法或合約等﹚。

Internet 網頁:www.discoverhongkong.com / partnernet.hktb.com Email 電郵 : research@hktb.com Tel 電話:2807 6543 Fax 傳真:2806 0303

香港旅遊發展局研究部編印 2014 年 1 月刊

Published by Insight & Research, HKTB Jan 2014

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