Premium Essay

Warid

In: Business and Management

Submitted By shatushawn
Words 1356
Pages 6
1. Company review

|Warid Telecom |
|[pic] |
|TYPE |Private |
|FOUNDED |2004 |
|HEAD QUATERS |301-Dhabi Tower, Hamdan Street, Post Box 44222, Abu Dhabi, United Arab Emirates |
|KEY PEOPLE |Sheikh Nahayan Mabarak Al Nahayan, Chairman |
| |Mr. Bashir A. Tahir, CEO Abu Dhabi Group & Warid International |
|INDUSTRY |Telecommunication |
|PRODUCTS |Telephony |
|WEBSITE |www.wridtel.com |

Warid Telecom International is an Abu Dhabi based mobile telecommunication firm providing telephony services in Bangladesh and Pakistan.

2. Executive summary

Warid is preparing to launch a new product, the Light, Warid modem and supportive internet service, in a maturing market. Despite the dominance of edge modem leader grameenphone, we can compete because our offering combines exclusive features at value-added prices. We are targeting specific specific segments in the consumer and business market, taking advantage of opportunities indicated by higher demand for easy-to-use, wireless-enabled modem with expanded communications

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