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Is It Worth the Risk? Social Media and Healthcare
Robert Shaw
NR360: Info Systems
Chamberlain College of Nursing
Fall 2015

Is It Worth the Risk? Social Media and Healthcare
Social media has taken over the way that we interact with one another. It is leading the way in which we communicate with family, friends, coworkers and strangers. It is also the way we keep up with our favorite celebrities and gossip. Social media and the use of smartphones are becoming more prevalent in business and the healthcare field as well. According to Pew Research Center, “62% of smartphone owners have used their phone in the past year to look up information about a health condition” (April, 2015). Technology, just like all things come with flaws and setbacks. However, with the new technology being created every day, along with the increasing use of both smartphones and social media, using these outlets for patient-provider relationships can enhance overall patient trust and care. That being said, ensuring that patient privacy is not violated has to be the number one priority. Advances in technology and media can pose great triumphs for healthcare further down the road, as long as the appropriate measures are taken to ensure that HIPAA standards are being met at all times while using these outlets.
Understanding HIPAA’s Guidelines for Securing Patient Information
HIPAA’s Privacy Rule sets the guidelines for the use and disclosure of protected health information (HHS, n.d). This Privacy Rule protects all identifiable information that is held or transmitted by a covered entity. These entities include health providers, health plans, healthcare clearinghouses, or its business associates. It protects this information in any form, whether electronic, paper, or oral. (Terry, 2015). Identifiable information can include any of the following: an individual’s past, present or

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