Premium Essay

What Is E-Commerce? the Key Components to Establishing and Providing a Successful E-Commerce Solution Within an E-Business Environment.

In: Business and Management

Submitted By drm1992
Words 9784
Pages 40
ASSIGNMENT 2
16/04/2012

What is e-commerce? The key components to establishing and providing a successful e-commerce solution within an e-business environment.

CONTENTS

CHAPTER | PAGE | Introduction & Aims/Objectives of assignment. | 3 | 1. What is e-commerce? | 5 | 2. E-environment | 6 | 3. Establishing an e-business. How to support an e-business? | 9 | 4. E-business systems: infrastructure of hardware and software | 14 | 5. E-Logistics: Supply Chain & Procurement | 17 | 6. E-Security: Protecting and e-business & its infrastructure | 19 | 7. E-Marketing: How to push your e-commerce business using marketing tools online. | 21 | 8. E-CRM: Managing customer relations online | 24 | 9. The future of e-business | 29 | Conclusion | 31 | Bibliography | 34 |

Introduction:
Through this assignment I will be discussing the use of e-commerce in modern retailing. This essay aims to explore:
What e-commerce is, the infrastructure needed to establish an e-business and the wider impact of e-commerce on the traditional business and retail environment.
These aims will outline the main effects of e-commerce on a business. These will be achieved through: * Outlining the origins of e-business * Assessing the external impact of e-commerce on the environment & traditional retailing. * Examining the implementation and sustainability of an e-commerce business: Systems, Structures & Costs. * The impact of e-commerce on the logistics of a business * Analysing the use of e-marketing within this environment. * Discussing the need & use of customer relationship management (CRM) in an e-business. * Analysis of any future growth & development of e-commerce in business and retail.
These objectives outline the main areas of this essay & subjects for discussion in an…...

Similar Documents

Premium Essay

Ecommerce Strategy

...DENHERE ASSIGNMENT 1 E-commerce is a commercial activity dealing directly with the trading of goods and services and with other related business activities, in which the electronic communication medium plays a central role. The activities include the communication of information, management of payments, the negotiation and trading of products online. E-commerce is a part of e-business and its goal is to generate profits with a various sets of business through buying and selling principles. There are quite a number of ecommerce strategies that can be used in the banking industry. My focus is going to be on the implementation of an ecommerce strategy by BancABC. My aim is to come up with a holistic e-commerce strategy for the organisation. An e-commerce strategy, in its most simplistic form, consists of three steps which are:    determining where the organisation is which is the situation review where it wants to go which is goal setting or the banks ecommerce vision The best way of moving from the one to the other this is referred to as the strategy formulation. For an ecommerce strategy to be successful the first major aspect is to have senior management comprehensively understanding what it means to be an e-commerce enabled organisation. Introduction of e-commerce usually comes with major changes which must be carefully planned and coordinated to avoid chaos and confusion. . The main problem with many failed e-commerce initiatives is the......

Words: 3315 - Pages: 14

Premium Essay

Qrt2 Task 2

...Running head: E-Business (QRT2) Task 2 1 E-Business (QRT2) Task 2 Proposal for Online Business Expansion Part 2 E-BUSINESS (QRT2) TASK 2 E-Business (QRT2) Task 2 Proposal for Online Business Expansion Part 2 Gaia’s Organic Dog Treats is a small but rapidly growing business located in Atlanta, Georgia, which derives the majority of its income from the production and direct-to-consumer sale of organic, grain-free, gluten-free dog treats. Its two best-selling products are 100% organic meat jerky (no additives or other ingredients besides meat) and organic dog biscuits made of unique, non-grain ingredients and offered in distinctive shapes such as miniature cupcakes, pizzas, etc. At present the company does not have an online strategy; it has only a single extremely basic web page referring customers to an email address. All sales are local and distribution is through breeder’s clubs, dog shows, farmer’s markets, and two small boutiquestyle retail stores catering to very high-wealth individuals. Although growth in the local market remains strong, the company is aware of the potential for eventual saturation. More importantly, it is clear based on the success of their existing product line that there is a tremendous opportunity to grow their sales by expanding beyond the Atlanta metropolitan region. As the owner of a premium, very high quality and high margin brand, having limited capital due to its relatively small size (roughly $500K in annual sales), the company does......

Words: 5738 - Pages: 23

Premium Essay

Learning-Guide

...Learning Guide INFS2233 Foundations of Electronic Commerce UQ Business School Faculty of Business, Economics and Law St. Lucia Campus Semester 1, 2009 Any student with a disability who may require alternative academic arrangements in this course is encouraged to seek advice at the commencement of the semester from a disability adviser at Student Support Services. Authors Dr Chris Manning Dr Marta Indulska Dr Dongming Xu Updated by Dr Paul O’Brien Produced by the Teaching and Educational Development Institute, The University of Queensland www.tedi.uq.edu.au Copyright materials contained herein have been reproduced under the provisions of the Copyright Act 1968, as amended, or with the permission of the copyright owner. This material may not be reproduced in any manner whatsoever except for the purposes of individual study. University Provider Number 00025B © The University of Queensland contents Contents Module 1 Introduction to electronic commerce Objectives Basic elements of electronic commerce (EC) 1 1 3 Differences between electronic commerce and traditional commerce 5 New ways of doing business with electronic commerce History of electronic commerce (EC) Planning an e-commerce project Legal, ethical and international issues Case study guidelines 6 8 10 10 11 Module 2 Business decision-making and planning for electronic commerce 17 Objectives Planning an e-commerce project Economic models Competitive advantage and electronic......

Words: 38720 - Pages: 155

Premium Essay

Computing

...(a sole business proprietor). Customized Khussas & Matching Clutches are also available. The business was started with a very low initial capital but within a few years due to the excellent quality of their products the demand grew enormously and now they hold business in several exhibitions and operate online globally too. Statement of problem (Maham Fatima) Older Method Used In the past the business used the manual system of record keeping. The shopkeeper was responsible for making these sales records. He had been provided with entry registers (journals), where he records and maintained the daily sale structures and transactions. The shopkeeper each time makes an entry on his book whenever a transaction is carried out, there is a change in the stock level or a receipt for a certain customer is being made.   The journals were divided into separate sections for receipts, payments, wages and superannuation, bank reconciliation, inventory and others. He recorded the business transactions manually in the appropriate sections for each month.  All transactions were recorded in one of these journals. It recorded the flow of income and expenses and was practical for a small business just starting out.  The cash disbursements journal records the money business spends. It had columns for various categories of expenditures with a line for each expenditure, including date, check number, payee, description of expense and total amount.   Summarizing, the business......

Words: 4251 - Pages: 18

Premium Essay

Impact of E-Commerce on Supply Chain Management

...ABSTRACT E-commerce made Supply Chain Management (SCM) technically viable and unleashed the practice of SCM. The Kenya Sugar Industry and particularly Sony Sugar Industry, due to its own characteristics, have not utilised E-commerce for Supply Chain Management as widely as it could have. The purpose of this exploratory study is to increase the understanding of the determinants for adoption of E-commerce in SCM within Kenya and its apparent industry of this study. The study will also aim at testing the value of supply chain structure and company strategies in explaining E-commerce adoption. Questionnaires, mail and email surveys will be conducted to collect the data. Simple interviews and regressions will be used to achieve the objectives and answer the questions generated. The results of this study will be used to confirm whether the literature that perceives E-commerce characteristics and Sony Sugar’s characteristics influence the E-commerce adoption level although not every factors of these two groups will be expected to do so. The study will also show that one of the factors in supply chain structure, E-procurement, is significantly related to the e-commerce adoption level. Key words: E-commerce, Supply Chain, Supply Chain Management, Kenya Sugar Industry, Sony Sugar Industry. LIST OF FIGURES 1. FIGURE 1 Supply chain model in E-Commerce environment 2. FIGURE 2 the E-Procurement Process 3. FIGURE 3 The Independent and the......

Words: 16393 - Pages: 66

Premium Essay

Absrux

...services. This model is offering an alternative to conventional branch-based banking to the customers through appointed agents being facilitated by the MNOs/Solution Providers instead of bank branches or through bank employees. Agent banking with bio-metric security measures and the use of high end mobile phones are expected to be launched soon in Bangladesh. This bank-led model will add new dimension to the mobile financial services; particularly this will enhance the scope for branchless banking. If we could ensure USSD codes for our banks and their subsidiaries providing mobile financial services (MFS), the MFS would have been more cost effective and user friendly. I will particularly request BTRC chair and ICT Secretary to work more closely to remove this persistent ICT related regulatory barrier. We, in Bangladesh Bank, are doing our best in encouraging simpler, risk-free, cost effective and faster mobile financial services. Abstract: E-business has created tremendous opportunity all over the globe. On line banking can act as a complementary factor of e-business. Bangladesh Bank has recently argued to introduce automated clearing house system. This pushed upward transition from the manual banking system to the on line banking system. The study has been undertaken to observe present status of the e-business and as its complementary factor on line banking system in Bangladesh. The article analyzes the data that were collected from Bangladeshi banks up......

Words: 9046 - Pages: 37

Premium Essay

E-Book Supply Chain Management

... Introduction to Supply Chain Management Technologies Second Edition Introduction to Supply Chain Management Technologies Second Edition David Frederick Ross CRC Press Taylor & Francis Group 6000 Broken Sound Parkway NW, Suite 300 Boca Raton, FL 33487-2742 © 2011 by Taylor and Francis Group, LLC CRC Press is an imprint of Taylor & Francis Group, an Informa business No claim to original U.S. Government works Printed in the United States of America on acid-free paper 10 9 8 7 6 5 4 3 2 1 International Standard Book Number-13: 978-1-4398-3753-5 (Ebook-PDF) This book contains information obtained from authentic and highly regarded sources. Reasonable efforts have been made to publish reliable data and information, but the author and publisher cannot assume responsibility for the validity of all materials or the consequences of their use. The authors and publishers have attempted to trace the copyright holders of all material reproduced in this publication and apologize to copyright holders if permission to publish in this form has not been obtained. If any copyright material has not been acknowledged please write and let us know so we may rectify in any future reprint. Except as permitted under U.S. Copyright Law, no part of this book may be reprinted, reproduced, transmitted, or utilized in any form by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying, microfilming, and recording, or in any information storage or......

Words: 158845 - Pages: 636

Premium Essay

E-Commerce

...E-Commerce industry Study Objective * To learn about the existing trends in e-commerce industry today * To analyse in depth the benefits and limitations of online transactions of products * To examine the online shopping sites prevalent in Coimbatore such as the mall.coimbatore which is an online shopping store and personal buying assistant in Coimbatore * To observe the future of the industry and recommend improvement ideas Need for selecting the ecommerce Industry India, one of the fastest growing economies presents a world of opportunities to entrepreneurs, investors, and researchers with an interest in the global economy. India’s e-Commerce industry is on the growth curve and experiencing a spurt in growth. With this increased interest comes a surge in demand for facts, trends and indicators. Highly concentrated urban areas with very high literacy rates, a vast rural population with fast increasing literacy rate, a rapidly growing internet user base, technology advancement and adoption and such other factors make India a dream destination for ecommerce players. E-commerce combines web technology with business economics. As of the last 10 years, online visibility for such online enterprises now heavily rely on the relationship between the own online sales platform and Search Engines for improved traffic consisting of presumable customers with the intent of acquiring products or services related to the customers’ needs. In 2008 an Internet behavioural......

Words: 6470 - Pages: 26

Premium Essay

Report on Quality Management

...continuous improvement of product quality and service delivery while taking into cognisance the reality that in order to achieve this goal, employee relations needs to be equally addressed, as the customer cannot get the satisfactory service delivery from ill- motivated employees” Lewis (2004, p.19). This report will provide the three experts’ definitions of quality and the basic principles underlying their approaches, and discuss similarities and differences between them. Also, in this report will be provided brief definitions of Quality Inspection and Assurance, explained meaning of Customer Satisfaction and Continuous Improvement and explanation the importance of Internet marketing. L1.1 Definition of Quality Views on quality from business perspective. Although, quality is defined in many ways, the basic meanings are excellence in a product or lack of manufacturing or service defects. However, different experts define it in they own ways. To Phillip B. Crosby (2004, p.27) quality means "conformance to requirements". Quality must be defined in measurable and clearly stated terms to help the organisation take action based on tangible targets, rather than on experience, or opinions. Deming W. Edwards does not define quality in a single phrase. He asserts that the quality of any product or service can only be defined by the customer. His definitions reflect on quantitative methods, the application of which results in products having a predictable degree......

Words: 5090 - Pages: 21

Premium Essay

Fundamental Components of Telecommunication

...Chapter 8 Telecommunications and Networks Teaching Objectives Students should be able to answer the following questions: 1. What technologies are used in telecommunications systems? 2. What telecommunications transmission media should our organization use? 3. How should our organization design its networks? 4. What alternative network services are available to our organization? 5. What telecommunications applications can be used for electronic business and electronic commerce? Key Terms The following alphabetical list identifies the key terms discussed in this chapter. The page number for each key term is provided. |802.11b (Wi-Fi), 269 |Microwave, 263 | |Analog signal, 261 |Mobile data networks, 264 | |Asynchronous transfer mode (ATM), 271 |Modem, 261 | |Backbone, 262 |Multiplexer, 266 | |Bandwidth, 265 |Network interface card (NIC), 269 | |Baud, 265 |Network operating system (NOS), 269 | |Bluetooth,......

Words: 4420 - Pages: 18

Free Essay

The Adoption of E-Business Technology by Smes

...Abstract The paper examines the key factors influencing the adoption of e-business technology by SMEs. To this end, the paper draws on a range of literatures on the diffusion of new information and communication technologies (ICTs), many of which have hitherto been treated as separate. The reasons for this are two-fold. First, e-business technologies are the latest in a line of new ICT technologies. When exploited successfully, ICTs have increased firm competitiveness either by raising the efficiency of internal communication and organisation and/or supply chain relationships, or by facilitating the development of new/improved products and services. Second, it is hypothesised that many of the factors affecting the successful adoption of new technologies are generic in nature. With regards to SMEs specifically, consideration of earlier research may assist us in identifying a set of enablers and barriers to e-business adoption. Hence, by explicitly acknowledging the context and prior history of research in the area, we are able to map out the dimensions of future theoretical and empirical research in e-business adoption by SMEs. In addition to drawing together factors identified by existing research, the paper highlights the implications of network externalities for the timing of technology investments and the returns that accrue to early and late adopters. It also draws attention to a number of problems associated with the analytical concept of ‘the SME’ when......

Words: 13062 - Pages: 53

Premium Essay

Standardization

...ConocoPhillips. Additionally, Clark has been active in many global ebusiness standards development efforts and is immediate past-chair of the Petroleum Industry Data eXchange, the e-commerce subcommittee of the American Petroleum Institute. Clark’s experience has included oil and gas production-facility design and project management, purchasing management, business process re-engineering, new product development, data and information standards development, and e-business strategy and development. He earned BS and MBA degrees from Texas universities and he holds professional certification in new product development from the Product Development and Management Association. Talent & Technology » 15 S tandardization of data and information exchange is one of the most problematic, yet potentially highest value, issues facing the upstream oil and gas industry. Given the industry’s current strong market position, it has never been in a better position to take advantage of open standards adoption and deployment to enhance the industry’s key business drivers: » Reserves replacement » Production optimization » Operational efficiency » Safety assurance » Legal and regulatory compliance Energistics, formerly known as the Petrotechnical Open Standards Consortium, has the aim of providing the industry with the means to produce, promote, deploy, and maintain data and information standards. The emergence of collaborative performance and design initiatives,......

Words: 1929 - Pages: 8

Premium Essay

Internet and Business

...USE FOR BUSINESS DEVELOPMENT AN INTRODUCTORY SET OF TRAINING MODULES FOR POLICYMAKERS UNITED NATIONS Bangkok 2007 INTERNET USE FOR BUSINESS DEVELOPMENT AN INTRODUCTORY SET OF TRAINING MODULES FOR POLICYMAKERS United Nations publication Copyright © United Nations 2007 All rights reserved Manufactured in Thailand The designations employed and the presentation of the material in this publication do not imply the expression of any opinion whatsoever on the part of the Secretariat of the United Nations concerning the legal status of any country, territory, city or area or of its authorities, or concerning the delimitation of its frontiers or boundaries. The views expressed do not necessarily represent the decisions or the stated policy of the United Nations. Mention of firm names and commercial products does not imply the endorsement of the United Nations. This publication has been issued without formal editing. ii PREFACE The role of small and medium-sized enterprises (SMEs) in national competitiveness and development, as well as in generating jobs and revenues for countless citizens, is well documented. Their meaningful and useful access to Information and Communications Technologies (ICT), particularly the Internet, will significantly enhance this critical role and will drive demand for and innovation in the ICT sector even more. This set of training modules was therefore developed to serve as a policymaking reference on Internet Use for Business......

Words: 27227 - Pages: 109

Premium Essay

Test Question

...of MIS (9th edition) Chapter 1 1) As discussed in the chapter opening case, the Yankees' use of information systems in their new stadium can be seen as an effort to achieve which of the primary business objectives? A) Operational excellence B) Survival C) Customer and supplier intimacy D) Improved decision making 2) Journalist Thomas Friedman's description of the world as "flat" referred to: A) the flattening of economic and cultural advantages of developed countries. B) the use of the Internet and technology for instantaneous communication. C) the reduction in travel times and the ubiquity of global exchange and travel. D) the growth of globalization. 3) The six important business objectives of information technology are: new products, services, and business models; customer and supplier intimacy; improved decision-making; competitive advantage; operational excellence, and: A) flexibility. B) survival. C) improved business practices. D) improved efficiency. 4) The use of information systems because of necessity describes the business objective of: A) survival. B) improved business practices. C) competitive advantage. D) improved flexibility. 5) Which of the following choices may lead to competitive advantage (1) new products, services, and business models; (2) charging less for superior products; (3) responding to customers in real-time? A) 1 only B) 1 and 2 C) 2 and 3 D) 1, 2, and 3 6) Verizon's implementation of a Web-based digital......

Words: 23003 - Pages: 93

Premium Essay

Ưefrwe

...7:54 PM Page 42 2 E-MARKETPLACES: STRUCTURES, MECHANISMS, ECONOMICS, AND IMPACTS Learning Objectives Upon completion of this chapter, you will be able to: 1. Define e-marketplaces and list their components. 2. List the major types of e-marketplaces and describe their features. 3. Describe the various types of EC intermediaries and their roles. 4. Describe electronic catalogs, shopping carts, and search engines. 5. Describe the major types of auctions and list their characteristics. 6. Discuss the benefits, limitations, and impacts of auctions. 7. Describe bartering and negotiating online. 8. Define m-commerce and explain its role as a market mechanism. 9. Discuss competition in the digital economy. 10. Describe the impact of e-marketplaces on organizations and industries. CHAPTER Content How Blue Nile Inc. Is Changing the Jewelry Industry 2.1 E-Marketplaces 2.2 Types of E-Marketplaces: From Storefronts to Portals 2.3 Transactions, Intermediation, and Processes in E-Commerce 2.4 Electronic Catalogs and Other Market Mechanisms 2.5 Auctions as EC Market Mechanisms 2.6 Bartering and Negotiating Online 2.7 E-Commerce in the Wireless Environment: M-Commerce and L-Commerce 2.8 Competition in the Digital Economy and Its Impact on Industries 2.9 Impacts of EC on Business Processes and Organizations Managerial Issues Real-World Case: Wal-Mart Leads RFID Adoption Appendix 2A: Build-to-Order Production ISBN: 0-558-13856-X 42 Electronic Commerce 2008: A Managerial......

Words: 28842 - Pages: 116