Premium Essay

Written Case

In: Business and Management

Submitted By chaoranmo
Words 4711
Pages 19
Andrew Wash
GBA 490-321
Written Case 1
February 12, 2014

Table of Contents
Issue #1 ……………………………………………………………………………… 2
Issue #2 ……………………………………………………………………………… 3
Issue #3 ……………………………………………………………………………… 4
Recommendation ……………………………………………………………………. 5
Dominant Economic Characteristics ………………………………………………... 7
PESTEL Analysis …………………………………………………………………… 8
Five Forces Analysis ……………………………………………………………….. 10
Drivers of Change in the Industry …………………………………………………... 12
Current Strategy …………………………………………………………………….. 13
Competitor Analysis ………………………………………………………………... 15
SWOT Analysis …………………………………………………………………….. 17
Financial Analysis ………………………………………………………………….. 19

Issue #1 Trader Joe’s first problem is that information is occasionally leaked regarding the identity of their private label suppliers. Trader Joe’s thrives off keeping the identity of their suppliers a secret to all consumers and media in order to maintain the integrity of their products. Since 80 percent of the products sold at Trader Joe’s are private label, the identity of the supplier is not known because the product is sold under the Trader Joe’s brand name. Information leaks regarding Trader Joe’s suppliers could damage their brand image because it could cause Trader Joe’s to lose its charm to consumers and because it could make other companies wary of supplying their goods. First, information leaks could cause Trader Joe’s to lose its charm in the eyes of the consumer. There were news reports spread within the last few years saying that Stonyfield Farm supplied Trader Joe’s yogurt and Frito-Lay supplied the retailer’s pita chips. Although these reports could have been fabricated, the idea that Trader Joe’s products are no different from that of other grocers would cause their unique brand image to weaken. Consumers might begin to think that Trader Joe’s offers the same products as everyone…...

Similar Documents

Premium Essay

Written Case Analysis

...Written Case Analysis Case: Taran Swan at Nickelodeon Latin America (A). Harvard Business School Case Jon Goebel Question 1: Considering various behaviors exhibited by Taran Swan, what do you think are the two predominant personality traits that characterize her? Rely on the class discussions from Session 1. Highlight important examples from the case that led you to this conclusion. In the case study about Nickelodeon in Latin America, Taran Swan exhibits glimpses of each of the five personality traits, but the two traits that most clearly epitomize her dynamic personality are “high extraversion”, and “high openness to experience”. Taran Swan has a tendency toward “high extraversion” and demonstrates this in how comfortable she is networking throughout all levels and functional areas within Nickelodeon / MTV and parent company Viacom. She was dealt a challenging situation when initially asked to launch the network station in Latin America. Taran is given direction to solicit resources and support from MTV personnel, but these employees are not familiar with the Nickelodeon brand and hold obvious bias toward their own network (MTV). Despite this situation, one MTV employee still gives Taran very high praise for not only involving all departments of the organization, but also for offering the opportunity to contribute their own ideas. Taran’s tendency for extraversion also allows her to infuse a sense of......

Words: 1600 - Pages: 7

Premium Essay

'There Is No Convincing Case for a Written Consitution in Britain' Discuss

...Ellie Holland There is no convincing case for a written constitution in Britain. Discuss. A constitution is a set of fundamental principles; it sets out the distribution of power within a political system. In Britain we do not have a written or uncodified constitution meaning constitutional reforms are written down but have not been gathered together. There are many arguments surrounding the British constitution and its legitimacy and whether a change in our constitution would create a positive impact or whether our current system is the best and there are no convincing arguments against it. The fact we have parliamentary system means that there is no need for a written constitution. Parliamentary sovereignty means that parliament have the highest legal authority in the UK. Because of our democratic system in the UK we have to power to elect our government and therefore this puts limits on the level of parliamentary sovereignty, parliament cannot afford to ignore the electorate’s wishes. For example the Local Government Finance Act 1988 that introduced poll tax was replaced by Parliament but only after nationwide riots and demonstrations. However with a written constitution it is close to impossible to change anything. To say that there are no convincing arguments surrounding change in Britain’s constitution may be seen as an over statement as a written, codified constitutions do carry some advantages. It hugely reduces the risk of an elective dictatorship because there is......

Words: 592 - Pages: 3

Premium Essay

Landau Company Written Case Analysis

...Written Case Analysis Landau Company I. Background: Landau Company is a manufacturing company that is currently using Absorption Costing System for the preparation of their monthly Income Statements. The company is considering a shift in the system to Variable Costing. II. Problem Statement: What Costing System should Landau Company used for their monthly income statement that could best reflect their monthly income? III. Objectives: - Differentiate Variable Costing from Full Costing/ Absorption Costing. - Assess the proposed Variable Costing and identify its pros and cons IV. Answers to the Requirements of the Case: 1. Pros and Cons of Variable Costing The major advantages of Variable Costing are as follows: - The contribution margin format income statement produced in Variable Costing provides information for CVP Analysis, hence useful in making decisions regarding profit-planning. - Estimating profitability is easier since it provides data for individual product profitability. - Aids management in controlling costs. Variable costing reflects direct and controllable costs that management could take into consideration for cost management. - Saves time and effort of allocating fixed manufacturing overhead to each product. Variable Costing uses fixed overhead as a lump sum, treats it as period cost, hence deducts it at once. This is in contrast with Absorption Costing where there is a need to compute for the per-unit fixed cost......

Words: 481 - Pages: 2

Premium Essay

Written Analysis of Case

... The aim of the brand was to inculcate in them a sense of pride with the ownership of the premium Xylys brand. ANALYSIS The commonly used basis for segmenting the consumer market for watches is technology, benefit sought and price. This segmentation basis, although widely used, doesn’t give a clear picture of the consumers’ perception towards the brands in the watch industry. A more helpful basis for segmentation, provided by Daniel Yankelovich, was segmentation by value, which basically segmented the watch market with respect to brand’s symbolic associations. The change in consumers’ symbolic associations, such as glamour, fashion, sports and fun, appeared to be highly correlated with a changing environment. As elaborated in the case, this change in associations remained highly parallel to concurrent changes in environment through all social classes, even through the worse economic downturns. A good reason for this would be that the middle and upper income groups associated watches with their self – image, becoming the drivers for growth in this market. This product category was not only associated with a consumer’s self – image but also the resulting social – image. While on the premium and luxury segments of the market, watches were positioned offering the symbolic and experiential benefits that middle and high – income groups sought, the brands targeting the economy segment of the market, accounting for majority of the market share in this category, also produced...

Words: 885 - Pages: 4

Premium Essay

Nstructions for Written Case Assignments

...BA 491: INSTRUCTIONS FOR WRITTEN CASE ASSIGNMENTS Competition in the Golf Equipment Industry in 2009 Case. Is this industry competitive? Why or why not? Remember instructions: use the concepts discussed on the external environment, I do not want to see a summary of each force. State the important force that supports your answer. FORMAT All case assignments must follow a simple memorandum format with the following sections: 1. The paragraph, a short one, must contain a sentence must stating the response to the required topic. For example, if a recommendation is required, the sentence might start with “I recommend . . .” or “This is to recommend that . . .” If a question is given, the sentence must respond to the question directly. The paragraph should also contain a summary of the justification for the response. 2. The next paragraph or two should contain the justification for the response along with supporting data or information. The latter would be a reference to a concept in Strategic Management and should include facts and information in the case. Stick with information and data provided in the case, materials taken from other sources are not acceptable. 3. A concluding statement. This should allow students to keep their case assignments to a one page limit. The purpose for imposing this format is to encourage students to focus on what is important and avoid unnecessary information. Place name and date on the upper right hand......

Words: 415 - Pages: 2

Premium Essay

Written Contract

...Written Contracts Name Institution Date There was breach of contract between the Next Corporation and Paula. This is because both parties had performed an oral contract, which involves agreement between two or more parties through spoken statements. Later on, Next Corporation sacked Paula for no reason. This is as a breach of the contract. Which means that both parties had an agreement though not written at the start of the employment and therefore sacking Paula before due date was not part of the contract. This means that the Next Corporation did not respect the agreement that they had with Paula. However, the court may decide whether this was a breach of contract or not depending on whether Paula provides a witness to testify on her behalf about the existence of the oral contract (Blum, 2007). Some can argue that since the contract was not written, there is no prove that it existed and therefore, it is not legally binding. Therefore, it is important to explain why the contract is legally binding and why it is true that Next Corporation breached it. Consequently, an oral contract, just as a written contract, is legally binding. The only issue with the oral contract is in proving that it existed. It is obvious that a written contract exists. It is either there or not. On the other hand, there is no writing to support the existence, terms and conditions of an oral contract. However, with a witness testimony, it can be proven that an oral contract...

Words: 498 - Pages: 2

Free Essay

Written Communication

...WRITTEN COMMUNICATION Introduction Business writing seeks to accomplish specific tasks Written Communication  Business writing is functional writing and as such it should serve the needs of organizations and their customers.  The expected result is to get people to do something or to think in some way they would not have if they had not received your message  What do written messages in an organization comprise? THE MESSAGE FORMULATION STATEGY  To ensure that communication is effective follow the four- stage process in formulating letters, memos and reports. The stages include:  Plan the message  Organize the message  Compose the message  Evaluate the message STAGE ONE: PLAN YOUR MESSAGE  Planning involves the following five steps: 1.Establish your purpose or purposes - Is the message necessary? - Does it respond to a particular need or problem? - Have a clear idea of what you want to accomplish ( i.e. the goal end result) - Think of your company’s business environment and corporate culture and exceed the expectations 2. Choose a Medium and Channel  Is the message best delivered in written or oral form?  Consider that some people who are listening oriented prefer oral conversations and messages whereas those who are reading oriented prefer written material  Choose the written form in the following cases: conveying complex information, to retain a permanent record, to control what is included 3.Consider Legal and Ethical Issues ...

Words: 2094 - Pages: 9

Premium Essay

Written Analysis of the Case - Prestige Company

...I. SUMMARY OF THE CASE Prestige Telephone Company is a public utility business. Since it is operated as a public utility, it is subject to the regulations of the Public Service Commission, as such, the rates charged by Prestige Telephone Company for telephone service could not be changed without the approval of the Public Service Commission. The state Public Service Commission had encouraged all public utilities under its jurisdiction to seek new sources of revenue and profits as a step toward deregulation and to reduce the need for rate increase, which higher costs would otherwise bring. In 1995, The Prestige Data Services started its operation as a subsidiary of Prestige Telephone Company. It is established to perform data processing for the parent company and to sell computer service to other companies and organizations. From the start of its operation, Prestige Data Services experienced several problems, to wit; delayed deliveries of equipment, personnel commanded higher salaries and most importantly, customers were lesser than the earlier estimates. By the end of 1996, the company had a very low income that revealed the lowest Return on Investment in seven years. Because of this, Daniel Rose, the president of Prestige Telephone Company, felt it was time to reassess Prestige Data Services. The reports for the quarter revealed a persistent problem; available hours, which were unprofitable, remained HIGH. Revenue and cost data were summarized in the quarterly report on......

Words: 2160 - Pages: 9

Free Essay

Written

...INTRODUCTION ...................................................................... 1! LACHES IS AND SHOULD BE AN EQUITABLE DEFENSE ............ 2! LACHES IN AN AGE OF STATUTES OF LIMITATION ................... 8! A MIDDLE COURSE IN PETRELLA ......................................... 17! CONCLUSION ....................................................................... 18! I. INTRODUCTION The famous Martin Scorsese movie Raging Bull and an ancient doctrine of equity will make a joint appearance later this month at the U.S. Supreme Court. On January 21, 2014, the Court will hear arguments in Petrella v. Metro:Goldwyn:Mayer, Inc.1 The case involves copyright infringement claims about the movie, and about the extent to which those claims are barred by the doctrine of laches. Laches is a defense that was developed by courts of equity, and it is typically raised in cases where a plaintiff has delayed her suit without good reason. Petrella raises two big questions about how laches fits into contemporary American law. One is whether it applies to all claims or only to equitable ones.2 The other is how it is affected by a federal statute of limitations. Is laches displaced, on the theory that Congress has spoken by enacting the statute of limitations, so that it would violate the separation of powers for a court to substitute its own equitable doctrines? Or does laches remain and coexist with the statute of limitations on the theory that Congress legislates against the background of......

Words: 8584 - Pages: 35

Premium Essay

Written Case Analysis

...------------------------------------------------- Cases Included: ------------------------------------------------- - Oracle – An Overview of Oracle Business Intelligence ------------------------------------------------- - Enterprise Health Information Systems ------------------------------------------------- - FedEx Express EMEA ------------------------------------------------- ------------------------------------------------- Cases Included: ------------------------------------------------- - Oracle – An Overview of Oracle Business Intelligence ------------------------------------------------- - Enterprise Health Information Systems ------------------------------------------------- - FedEx Express EMEA ------------------------------------------------- ITM505 Group 18 – 3 Long Cases ITM505 Group 18 – 3 Long Cases By: Ali Ahmed (500405839), Arham Gul (500393563), Qasim Malik (500450605), Arich Lengkong (500481555), Patrick Antwi (500461586) By: Ali Ahmed (500405839), Arham Gul (500393563), Qasim Malik (500450605), Arich Lengkong (500481555), Patrick Antwi (500461586) Contents Case Analysis – Oracle: An Overview of Oracle Business Intelligence Applications 3 Introduction 3 Key Issues 3 Key Assumptions 4 What are the advantages and disadvantages of using a Business Intelligence (BI) software system in a small/medium level business? 5 Procurement and Spend Analytics: 5 Supply Chain and Order Management Analytic 5 Financial/Monetary......

Words: 6034 - Pages: 25

Premium Essay

Written Case Analysis

...The Body Shop International PLC 2001: An Introduction to Financial Modeling Written Case Analysis Mitchell Bredberg-(12205176) Mitchell Sovis-(12156556) Jake Rux-(12159615) Zach Dorer-(12171436) Finance 465-001 11/10/15 I. Executive Summary Anita Roddick was the founder of The Body Shop International PLC. Despite growing a successful business, the company recently ran downhill after losing revenue growth starting in the late 1990s. One of the major problems was intense competition. This unexpected phenomenon caused The Body Shop to lose its image of being the “go to” place in Great Britain’s many shopping venues. Later on, a new CEO, Patrick Gournay, took charge and was faced with a declining pretax profit of twenty-one percent. Facing a dilemma, Gournay’s recommended plan of action included a focused product strategy of increased investment. He was confident this strategy would produce improved results. To be effective, this strategy incorporated a reduction in product and inventory costs as well as a reinforced stakeholder culture. To justify the course of action with this strategy, we will prepare a three-year financial forecast to help predict The Body Shop’s future earnings and financial needs. This forecast will be based on The Body Shop’s historical financial statements to create the best possible financial model going forward. II. Statement of the Problem When Anita Roddick was still CEO, the main problem affecting The Body Shop was not......

Words: 3334 - Pages: 14

Premium Essay

Written Case Guidelines for Mktg 639

...Participants Sect 01 From: Dr. Keith C. Jones Re: Written Case Project Guidelines In addition to the Live Case, students will work on “written cases”. These cases are designed to provide the students the opportunity to demonstrate their mastery of all marketing related topics and issues. Each student, individually, is required to prepare a 2 to 3 page single spaced typed solution to the case. The solution should be in the format of an executive memo and be very strategic action oriented. If there are questions at the end of the case, unless otherwise directed, questions should only be used as guidelines. Answering only those questions will not be appropriate. The write-up is to be a “management directive” for the company. It should specifically state what the actions of the company should be to operate within the specific situation. This should not be a recantation of the case. On the case days, students will discuss each of their solutions in a simulated boardroom environment. There is no one set solution to the case. The success in this situation for the student is his or her ability to support their recommendations. Students should provide support as to why they feel their individual solution is appropriate. Students are not to “update” the case. Do not assume the actions taken from the time of the writing of the case by the company are the appropriate solutions/approaches to the case. This can be misleading and create myopia. Each write-up......

Words: 417 - Pages: 2

Premium Essay

Written Case Analysis of Toyota

...Submitted To: Sir Aly Raza Syed Submitted By: Saad Shahzad (12046005-005) M. Umair Arif (12046005-092) M. Ahmad (12046005-099) Noman Zafar (12046005-043) M. Umar (12046005-020) Date of Submission: 13/04/2016 Introduction: The time of the case is December 7, 2006. Sakichi Toyoda is the founder of Toyoda Automatic loom works and has advised his son Kiichiro Toyoda to begin with the idea of developing small engines, and in 1937 it was named as Toyota Motors Corporation. Automobile industry basically operate in pickup trucks, luxury cars, SUV’s and powertrains. The geographical location of the company is Aichi prefecture Japan. Hiroshi Okuda was played the rule of key player In Toyota motors, who joined the company in 1955 and became president in 1995. Toyota motors are competing globally but they have also competitors in their own country like Nissan and Honda and they have global competitors as well such as The U.S Big three which is consists of General Motors (GM), Ford and Chrysler, Volkswagen and BMW. The company deals in Cars, SUV’s and Minivan etc. The general issue of this case should they push for a more aggressive timing of launch or given the technical problems or delay the program to ensure a smoother launch? Situational Analysis External Macro Environment Analysis DEEP-LIST Demographic * With 9 million new registrations, united states was the largest national market......

Words: 5452 - Pages: 22

Premium Essay

Mgt 455 Week 1 Written Case Analysis - Izmir National University

...455 Week 1 Written Case Analysis - Izmir National University Click Link Below To Buy: http://hwcampus.com/shop/mgt-455-week-1-written-case-analysis-izmir-national-university/ Use the following format for each week’s Case Analysis assignment. Each Case Analysis should be 5 to 6 pages in length. Izmir National University Case Analysis assignment Questions 1. What do the comments by the faculty tell you about INU ’s strategy? 2. What would you recommend the Dekan do regarding the Business School’s strategic planning process? What role would you recommend the Dekan play in this process? 3. Productivity is defined as the ratio of output (including both goods and services) to the input used to produce it. How could the productivity of the Business School be measured? What would the effect be on productivity if the faculty all received a 10 percent raise but continued to teach the same number of classes and students? Format I. Summary of the Facts This section presents a brief listing of the key facts, with page numbers from the case in parentheses, where appropriate. It should be no more than 1 page in length. Therefore, there is little room for a long-winded presentation of each fact. Important assumptions should also be listed here and labeled as such. II. Statement of the Problem This section presents a brief treatment of the major problem or problems, with a concise statement of the major problem or problems you see in the case. This part...

Words: 801 - Pages: 4

Premium Essay

Case Study on a New Work Ethic Written by James Sheehy

...This is a case study on A New Work Ethic written by James Sheehy a human resources manager. According to the Business Dictionary (2011) ethic is define as the basic concepts and fundamental principles of right human conduct. It includes study of universal values such as the essential equality of all men and women, human or natural rights, obedience to the law of land, concern for health and safety and, increasingly, also for the natural environment. According to Sheehy the attitudes in his work environments seems to be very typical and my work experiences were different. Sheehy portrayed the attitude of his employees are, as a whole generation of frightening new work ethics. Which these employees portray a unscrupulous attitude and behavior , some even dragged their tasks or put it on hold, some of the employees did not recognize the job as a real job that one could be happy and satisfy with but just away to make some extra cash. Their customer service skills meant getting rid of the customer as fast as possible and made the quality and service of the business very poor. Sheehy employee’s attitude and my work experience were very different; my colleagues were very professional and were dedicated to their jobs. My coworkers sees the job as a way to achieve their goals both inside and outside of the workplace; we all worked together as a team to get the job done. The implications of the work ethic Sheehy describes for the future of Americans business are tomorrow’s......

Words: 319 - Pages: 2