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Zappos

In: Business and Management

Submitted By ronakpatel10
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1. Why is Zappos culture so strong? What sustains it?
1). Zappos culture is so strong because they give flexibility to every employee. Zappos not believe in pay more salary but rather than giving more pay they believe in giving flexibility. They gives cross training to the employees that they can work at different positions, different roles.
Zappos take feedbacks from employees about their thinking about the Zappos culture. They hires a employee who fits in the Zappo culture. For getting job applicants have to pass both of the skill and culture interview. Zappos give a great working environment to the employees. They gives relaxing atmosphere to employees. They take overnight work from the employees.

2. In what ways, if any, does Zappos’ culture help and/or hinder its business performance? Be sure to explain the connection between culture and business performance/results?

2). Zappos’ culture motivates the employees very well . Motivation is main factor that helps in their performance. Zappos’ main goal is to provide best customer services. They use customer services as the marketing strategy. Zappos’ goal is to give proper customer services and give satisfacation to the customers. Zappos’ inspires the employees by the vision and goal. Zappos’ believe in mission, to give best customer services, and by this all make growth. In the year 2000, Zappos gross sales was $ 1.6 millions, and it increased in 2008 and the gross sales was $1014 millions. Zappos motivates the employees to give best customer services and get maximum...

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