Learner’s Resource Identify marketing opportunities Certificate IV in Business (Marketing) TF/310/BSB/057/LP Learner’s Resource D]Yjf]j¾k J]kgmj[] Certificate IV in Business (Marketing) Identify market opportunities BSBMKG302A TF/310/BSB/057/LP © Australian Training Products on behalf of the State of Victoria This work is copyrighted. Apart from any use permitted under the Copyright Act 1968, no part may be reproduced by any process without prior written permission from Australian Training
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BMB2033: BUSINESS ETHICS AND VALUES Course Leader: Shaharudin Yunus COURSE NOTES TOPIC 1: Fundamentals of Values, Ethics and Morality LEARNING OBJECTIVES At the end of this chapter, you will be able to: Define values List the sources of value Identify the roles of values in decision-making Identify the definition of ethics Identify the nature of ethical reasoning Identify the concept of ethical standards and judgement Define morality Identify the various phases of Kohlberg's
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labour which is also referred to as the entrepreneur. Entrepreneur is regarded as a special kind of labour because not all labour possesses entrepreneurial abilities which enable them to start a business from the scratch. Thus, entrepreneurship is simply the establishment of a new business or business enterprise or venture. This Unit looks at the development of the concept of entrepreneurship and the various ways in which this concept can be defined. Quick Review questions I. Businesses
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group is because the connection between drug use and crime is well known. Drug use is implicated in at least five types of drug-related offenses. 1. Offenses related to drug possession or sales 2. Offenses directly related to obtaining drugs (e.g., stealing to get money for drugs) 3. Offenses related to a lifestyle that includes association with other offenders or with illicit markets 4. Offenses related to abusive and violent behaviors, including domestic violence and sexual assault
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Chapter 8 PRODUCTS, SERVICES, AND BRANDS: BUILDING CUSTOMER VALUE MARKETING STARTER: CHAPTER 8 Nike: Building Deep-Down Brand-Customer Relationships Synopsis Marketing is all about creating brands that connect with customers, and few marketers have done that as well as Nike. During the past several decades, Nike has built the Nike swoosh into one of the world’s best-known brand symbols. During the 1980s, Nike revolutionized sports marketing. It powered its way through the early 1990s, aggressively
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wide legal and educational experience. He graduated with his Bachelor of Arts degree in English from the University of Kentucky in 1976 and three years later received his law degree from the same school. He has been a partner in a law firm, a solo practitioner, and has done work in General and Family Mediation. He has also been a fulltime instructor in Paralegal Studies at Sullivan College, Lexington, KY, where he has taught such classes as Legal Research, Advanced Legal Writing
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Ethics in business research Chapter outline Introduction Ethical principles Harm to participants Lack of informed consent Invasion of privacy Deception 122 128 128 132 136 136 138 139 140 141 142 143 144 145 145 Other ethical and legal considerations Data management Copyright Reciprocity and trust Affiliation and conflicts of interest The difficulties of ethical decision-making Checklist Key points Questions for review © Oxford University Press 2011. Alan Bryman and Emma Bell. Business Research
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Unit - 1 : Introduction to Human Resource Management Structure of Unit: 1.0 1.1 1.2 1.3 1.4 1.5 1.6 1.7 1.8 1.9 1.10 1.11 1.12 Objectives Introduction Opening Case What is Human Resource Management? Nature of HRM Scope of HRM Objectives of HRM Functions of HRM Role of HRM HRM in the New Millennium Summary Self Assessment Questions Reference Books 1.0 Objectives After studying this unit, you will be able to: 1.1 Understand the basic concepts
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Licensed to: iChapters User Licensed to: iChapters User Business Ethics: A Stakeholders and Issues Management Approach, Fifth Edition Joseph W. Weiss VP/Editor-in-Chief: Melissa Acuña Acquisitions Editor: Michele Rhoades Developmental Editor: Daniel Noguera Editorial Assistant: Ruth Belanger Sr. MarComm Manager: Jim Overly Marketing Manager: Clinton Kernen © 2009, 2006 South-Western, a part of Cengage Learning ALL RIGHTS RESERVED. No part of this work covered by the copyright herein may be reproduced
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Ethical and Professional Standards The candidate should be able to demonstrate a thorough knowledge of the CFA Institute Code of Ethics and Standards of Professional Conduct, familiarity with the Global Investment Performance Standards, and familiarity with corporate governance issues and risks affecting companies. Study Session 1 Ethical and Professional Standards Reading Assignments 1.* “Code of Ethics and Standards of Professional Conduct” Standards of Practice Handbook, 9th edition
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