Micro-environment: • Customer demand and behaviour According to surveys done both online and offline, the demand of Apple products has increased especially for the iPad 2, the iPhone 5 and the Apple Nano. The research showed that there is a 50:50 ratio split of males and females who are Apple buyers. It also showed that amongst potential buyers, only about half don’t own an iPod. Research has also shown that the increasing demand for Apple products has allowed Apple to sell close to 1 million
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1) A Public limited company is runned by a board of directors who are appointed by the shareholders of the company. This is done during the general meeting through voting by each shareholder. The average members of board of directors are 9 in most of the companies. They are legally responsible for company’s record accounts and performance. They also can hire other people to manage the day-to-day activities of the company. They can however be disqualified from being accompany director if they don’t
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Inside the barn, ridden of repugnant termites and occasional vermin, Peridot typing away on her screen, panting from running around with a box of pizza that she was endowed 48 hours ago. She didn’t understand much of the site she was utilized, besides that people emphasized with her predicaments. However, she was completely oblivious to the fact that it was sheer spite of ridicule. No one understand why an alien is posting about their abnormal life on human media, other than it being ‘funny’. “LAZULI
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ENVIROMENTAL ANALYSIS Apple Watch For describing and analyzing the enviroment that involves our new product Apple Watch we should make a study about its internal (micro) and external (macro) enviroment. First of all, we will describe what is the micro and macro enviroment analysis. The micro environment, as the name suggests, is the immediate environment that impacts a business. The micro environment includes considerations related to suppliers, customers and local stakeholders, including local
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Marketing Strategy of Apple Computers Inc. Introduction Marketing Strategy of Apple Computers INC. Introduction Apple was founded by Steven Jobs and Stephen Wozniak in 1976; Apple computer Company revolutionized the personal computer industry and brought forward the expansion of the clean industry within the New West. Situated within California, the company’s initial product was the Apple I, a single-board processor with on-board storage (ROM), that was marketed for approximately $650 not including
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industry Starting from 1976, Apple computer created the personal computer (PC). After IBM transformed the PC from proprietary systems into open structure, PC has been dominated by Wintel (Windows + Intel) structure. Apple insists in adopting proprietary and niche market strategies made them keep losing market share till less than 3% in 2001. However, its strategy with ignoring the market trends makes it lose the market after years. 1.1 Industrial changes: Apple lost PC market because of ignoring
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Apple Purchasing products in a sustainable way Apple state on their website ‘We don’t want to debate climate change. We want to stop it.’ this quote shows that Apple care about the environment enough, to represent figures on how they are helping to stop climate change. Apple have discovered more efficient ways to produce their products, these ways have lead them to reduce their overall carbon emissions since 2011. Apple further state that 87% of their global manufacturing run on renewable energy
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Apple’s shareholders and customers were losing faith, and competitors were closing in fast. These crises began when John Scully joined Apple in 1983 and also the ouster of Steve Jobs from Apple Computers (Apple) in September 1985 because he cannot work closely with John Scully. Both Jobs and Scully have difference opinion in running the business. In the 1990s, Apple changed three CEOs in the four years between 1993 and 1997, and the company went through several reorganizations and also the returned
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Apple: An Environment Analysis Environment has a huge impact on all organisations. It is a huge challenge to manage the environment in an organisation favour. However, some organisations were able to make use of this vital element. Apple Inc. is one of these successful companies who were and still until now managing it environment efficiently. Apple is a company that started in 1976 by Steve Jobs and Steve Wozniak as a computer company. Its market value has fluctuated over the years. In 1996,
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` BANKING ACADEMY, HANOI BTEC HND IN BUSINESS (ACCOUNTING) ASSIGNMENT COVER SHEET | NAME OF LEADER | | REGISTRATION NO. | | UNIT TITLE | Unit 4: Marketing Principles | ASSIGNMENT TITLE | LG Electronics in Vietnam | ASSIGNMENT NO | 1 of 2 (Group Assignment) | NAME OF ASSESSOR | Ms. Doti Chee | SUBMISSION DEADLINE | November 2013 | ------------------------------------------------- ------------------------------------------------- I, __________________________
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