We are team Baldwin, and we used two main strategies while playing Capsim. We focused on being broad cost leaders, and we were aggressive. During the practice rounds, we did not do well because of our lack of knowledge of the simulation and also did not really take the time to make appropriate decisions. When the real decisions started, we wanted to be broad cost leaders; dominant in all segments of the market, which included: Baker, Bead, Bid, Bold and Buddy. We were profitable, because we were
Words: 946 - Pages: 4
General strategy: Be aggressive as it’s a zero-sum game. I think the first pitfall comes from teams who listen to the professor and treat it as a friendly competition, or take the advice to be a quality niche player. It’s possible to take over the market and grab every segment, which has the benefit of choking revenue from other companies while making yours look better. Since you’re trying to be first, your scorecard will establish the class curve and automatically give your team an A. Yes, for probably
Words: 1347 - Pages: 6
change, such as in atmospheric pressure, that will then change voltage and transmit the information to another device such as a thermometer. After much research, Sensors, Inc. decided to enter this market and with the use of specialized software, Capsim ® Simulation, make critical decisions about R&D,
Words: 3969 - Pages: 16
and careful use of them can save you many valuable words. Appendices are another way of providing detailed information if required, as appendices are not included in the word count. While you are expected to read and consider the advice in the Capsim guide during the semester, you must not copy text, graphs, tables and charts from this guide and include it in this report. We require that this assessment is written in your own
Words: 634 - Pages: 3
NORTH- HOLLAND Marketing Orientation and Company Performance Industrial vs. C o n s u m e r G o o d s C o m p a n i e s George J. Avlonitis Spiros P. Gounaris Marketing orientation, still an intriguing concept for man),, carries the pledge of superior company performance through the satisfaction of customer's needs. This article draws conclusions from an empirical investigation showing that this relationship does really exist and, in the case of industrial markets, building a marketing orientation
Words: 11900 - Pages: 48
TEMPLATE1: SELF ASSESSMENT REPORT (40 Points) Please use the following template for Self Assessment (this should be an MS Word file, zipped with PPT slides. Your Grade for this part will depend on the breadth as well as the depth of this Report. Team and Region/Sector Information: • Enterprise Selected (e.g., an Island, digital service center, a small business or government agency): An e-commerce store in samoa. • Team members involved in Self Assessment (Please Fill the Following Table)
Words: 2255 - Pages: 10
Mkt 350 In a classroom far, far away, four people were thrust into a group. Their goal was to succeed in the game known as Capsim. They called themselves Digby 2. This is the real life story of their friendship, challenges, and accomplishments as they worked their way to the top of the game. On a more serious note, our group took Capsim very seriously. In the beginning we were all confused as to how the game worked and where to begin. We looked at the various tutorials and the booklet to
Words: 787 - Pages: 4
We are team Baldwin, and we used two main strategies while playing Capsim. We focused on being broad cost leaders, and we were aggressive. During the practice rounds, we did not do well because of our lack of knowledge of the simulation and also did not really take the time to make appropriate decisions. When the real decisions started, we wanted to be broad cost leaders; dominant in all segments of the market, which included: Baker, Bead, Bid, Bold and Buddy. We were profitable, because we were
Words: 946 - Pages: 4
Memo To: President, J.P. Wilkins From: Zhenyu Fang Date: October 15, 2013. Subject: The electronic sensor industry structure with the initial competing strategy. Dear President, Sir. J.P. Wilkins I am writing this because I want to give you a brief introduction of the electronic sensor industry that our company is currently competing and the initial business strategy my team has chosen. The sensor industry consists two market segments, the low technology and high technology. They share the
Words: 599 - Pages: 3
Steven Hobbs Accounting 439 Assignment 8 11272870 9-47: A. In expecting that an audit client’s performance should be similar to a competitor, it is important to evaluate the prior year’s performance, and the competitor’s performance for that year. If the industry is in a high growth phase, or if it is a period of decline in the industry, the client should have similar results to its competitor. If the results differ, it should be investigated as to what caused the disparity. In this situation
Words: 469 - Pages: 2
