crisis can be critical. It is important to identify the target audience, determine the needs of the audience, and determine the channel of communication for the audience. Considerations of the Audience The two core audiences from the Chilean Miner accident are the families of the victims and the employees of Minera San Esteban Primera. The two audiences, although affected by the same event may react very differently. The communication needs of the family members have information needs
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manner; words can turn a challenging or seemingly bleak situation around. The story of the workers trapped in the copper mine in Chile was an example of a seemingly bleak situation, as the miners fought to stay alive while being rescued. An interesting yet sympathetic dynamic about this story is the feeling of being trapped did not only affect those physically trapped in the mine. These people are fathers, sons, brothers, friends and co-workers who one would be safe to assume that the people connected
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Chilean Miners On August 5, 2010 a mine in northern Chile collapses and 33 men are trapped inside. Before anything can go out to the media or families the situation and facts need to be put together so more chaos is not created. For the family member the message needs to be conveyed with emotions and sympathy more than facts. The family knows the situation is bad and do not need to hear facts that would make it worse. They need to hear that everything is going to be ok, and everyone is working to
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Chilean Miners Chilean Miners Workers who were trapped after Chilean coppers mine collapses on August 5, 2010. In this paper I will be speaking about how we should speak to those effected, how we need to be considerate how we speak to them. Watch the tone that is used and the words that are said. What can be the potential needs of the families of the miners when receiving a message about the incident? As well as the potential needs of the company’s employees when receiving a message about
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foremost. There will be many lives that will be affected when addressing the families of the victims. Who will tell the family, how, making sure the tone of voice is proper and who must be present. Second, the other employees not involved in the collapse must be addressed. How will it be addressed to the employees, what must be told to them, what must be kept confidential and how to move forward. This also holds true for the media of any sort. Knowing each of the audiences is critical to deliver
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families would be and what kind of audience your actual employees are. When disaster strikes in a company, there are many measures that need to be taken. When the Chilean copper mine collapse occurred, there was a lot to take into consideration. The collapse happened on Thursday, August 5, 2010. A collapse caused a cave-in in the mine and trapped 33 of its workers 2,300 feet underground (Weik, J. 2010, August 6). A crisis of this magnitude calls for immediate attention before the story gets out and
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University of Miami Scholarly Repository Management Faculty Articles and Papers Management 1-1-2013 Team leadership: The Chilean Mine Case Terri A. Scandura University of Miami, scandura@miami.edu Monica M. Sharif Recommended Citation Scandura, Terri A. and Sharif, Monica M., "Team leadership: The Chilean Mine Case" (2013). Management Faculty Articles and Papers. Paper 13. http://scholarlyrepository.miami.edu/management_articles/13 This Book Chapter is brought to you for
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the family or the company that it effects. It may be difficult to explain everything because when you do have to explain these things you will not have all the answers. When reading “Miners Trapped At Giant Freeport Mine in Papua” and “Over 30 Workers Trapped After Chilean Copper Mine” it was rather difficult for me to think of how I would personally address the family or the company about these situations. First off I think that I would speak with the families individually because I understand
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trauma. The potential needs of the families of the miners would be to take care in the delivery of the message. The delivery of the message should be one of sincerity and concern. The family members in a devastating situation, such as that of the Chilean miners, would need to be regarded with care and consideration, considering their lives would have been turned upside down. Upon the initial release of the information the families should be given a reasonable amount of detail about the impending fate
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people, and the audience should be considered to guarantee the successfully code and decode of the message. An inadequate misunderstanding of your audience can lead to a poor delivery of information. During the unfortunate event at the Chilean Copper Mine Collapse the most important consideration to anyone in the audience was to hear the wellbeing of the miners. The families of the miners and the employees of the company must receive the message differently, according to their needs and persuasion
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