relationship levels companies build with customers . Pick a company and describe the types of relationship you have with them ? Answer : 5 LEVELS A COMPANY BUILD WITH CUSTOMERS : 1.Basic marketing 2.Reactive marketing 3.Accountable marketing 4.Proactive marketing 5.Partnership marketing 1 – Basic Marketing – The salesperson sells to the final customers. This is also known as direct sales. 2 – Reactive Marketing
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Cleveland State University Cindy Claycomb Wichita State University VICE PRESIDENT & EXECUTIVE PUBLISHER SENIOR EDITOR PROJECT EDITOR EDITORIAL ASSISTANT ASSOCIATE DIRECTOR OF MARKETING MARKETING MANAGER MARKETING ASSISTANT DESIGN DIRECTOR PRODUCT DESIGNER SENIOR PRODUCTION MANAGER ASSOCIATE PRODUCTION MANAGER PRODUCTION EDITOR COVER DESIGNER George Hoffman Franny Kelly Brian Baker Jacqueline Hughes Amy Scholz Kelly Simmons Marissa Carroll Harry Nolan Allison Morris Janis Soo
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