brutal suppression of demonstrators in China in June 1989. The same search on Google.cn provided a much smaller list and included pictures of a smiling couple in the square.2 The decision to develop Google.cn was complicated. In the words of Elliot Schrage, Google’s vice president of Global Communications and Public Affairs: [Google, Inc., faced a choice to] compromise our mission by failing to serve our users in China or compromise our mission by entering China and complying with Chinese laws that
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APR Case Study – Google in China This case study paper will examine Google’s entry into China. This case study will be focusing on the following topics; the legal, cultural and ethical challenges that Google experienced, the role that the Chinese government played, and a summarization of the operational and strategic challenges that faced Google’s managers. Google in China Looking to gain access to China’s 100 million internet users, Google launched their services in China in 2000. However
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Google has clearly stated their mission is to organize the world’s information and make it universally acceptable and useful. By the google’s mission had made them making the search engine through internet which shares the information based on key words type on the engine. It will show you the article, videos, until the journal. Beside the google’s mission, google also has the mantra by “don’t be evil” that guide the company into the company which consider the integrity in term of their search
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Background Summary Founded on September 4, 1998 Google quickly revolutionized the search engine and the Internet alike. Within two years of starting operations Google had become the largest single search engine in the world and began to dominate the market. As the World Wide Web (web) grew in popularity and became more and more a part of everyone’s daily life, Google too grew in popularity “because it could provide simple, fast, and relevant search results” (Deresky, 2011). The differentiating
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GOOGLE IN CHINA CASE STUDY Introduction Currently Google faces major issues regarding its operation in China. Google has been faced with the decision to comply with Chinese government regulation and censor its search engine results or take on the human rights approach of freedom of speech and eliminate censorship of searched terms. This paper will examine the case study, Google in China, and answer the following questions: What advantages and disadvantages does Google have in the Chinese market
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Google’s U.S.-based site, Google.com, had been available in China since the site’s inception in 1999, service was slow and unreliable due to extensive Chinese government censoring of international content. Google’s major U.S. competitors, Yahoo! and Microsoft MSN, had each entered the Chinese market as ISPs years earlier, agreeing to self-censor. In addition, escalating competition from Chinese search engine Baidu.com was quickly eroding Google. com’s Chinese market share: between 2002 and 2007, Baidu
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Google PESTLE Analysis Political Installation of sophisticated router switches blocked information flowing in and out of China A blacklist of banned IP addresses and URLs featuring news about politically and culturally sensitive topics was given to the operators by the Government and wanted operators to block them. All providers in china had to provide the customer’s account numbers, phone numbers and IP addresses to the Government The providers were asked to track the websites the users accessed
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Google: Dealing with China Group 1 - What major pros and cons are there, regarding alternatives for addressing issues/opportunities? Some of the major pro’s that may be present while addressing issues and opportunities is that it may force individuals to think of alternative methods to conduct their business. Some of the advantages of coming up with new ideas is that it can also lead to new opportunities that may not have presented themselves had they not been forced to confront something that
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country in which the company operates. Google is one such company that makes available an internet search engine worldwide. While the service has been mainly operated from the United States, Google has provided its service since 2000, in a version that is available in the Chinese language to the people of China. The Chinese government blocked Google’s Chinese version of its service, which made the greatest part of their services inaccessible to the people of China. In an effort to provide the service
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perspective will examine a recent example of this challenge when the company Google began to expand into the Chinese and other Asian markets. Google is a multi-billion dollar company that was started in the garage of two Stanford students in 1997 (Google, 2012). The initial goal was to produce an internet search engine that would be able to find and provide access to an immeasurable amount of information. Since its inception, Google published several values that were believed to be the essence of the company
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