aims to analyze and evaluate the international joint ventures conducted by one of the world best low cost airlines, Air Asia, through their operation years. In particular, Air Asia Indonesia, Thailand, Expedia and Air Asia Japan are being chosen to probe into This research put priority on the factors that turn Air Asia Indonesia, Expedia and Air Asia Thailand into a success throughout their operational year. The Successful International Joint Ventures of Air Asia have gained themselves the benefits
Words: 3916 - Pages: 16
MODES OF ENTRY USED BY INTERNATIONAL FIRMS TO ENTER INTO NEW MARKETS. TERMPAPER SUBMITTED IN PARTIAL FULLFILMENT OF THE REQUIREMENTS OF THE COURSE GLOBAL STRATEGIC MANAGEMENT, DEPARTMENT OF BUSINESS ADMINISTRATION, AND UNIVERSITY OF NAIROBI. DATE17TH MARCH 2012 Modes of entry used by international firms to enter into new markets. Introduction A mode of entry into an international market is the channel which an organization employs to gain entry to a new international market. International firms
Words: 2080 - Pages: 9
a French food and beverage conglomerate and signed an agreement with the Hangzhou Wahaha Group in 1996, a Chinese beverage company, to set up a series of joint ventures in China. The partnership was established to market products under the Wahaha brand name. Ultimately, the agreement resulted into thirty-nine joint ventures. Those joint ventures were hugely profitable as the Wahaha brand became a household name in China. In spite of these successes, the relationship started to deteriorate. After years
Words: 2318 - Pages: 10
The key point to answering this question is to explain why it is more advantageous for Starbucks to enter into joint ventures than to license its business format. This question appears at first glance to be identical to question 1, but note that whereas question 1 asks for the specific reasons why Starbucks became disillusioned with its licensing strategy, question 2 asks how joint ventures overcome the
Words: 1403 - Pages: 6
Danone’s entry mode in China Basically, Danone chose joint venture as their entry mode at the early stage of entering Chinese market. More specifically, in 1996, they began a joint venture with the other two companies: Hangzhou Wahaha Group Corparation (Wahaha Group) and a Hong Kong corporation called Bai Fu Qin (Baifu), and formed five new subsidiaries in China. However, it should be noted that Danone and Baifu did not directly invest in the JV, but established Jin jia Investment, a new corporation
Words: 1579 - Pages: 7
JOINT VENTURE DEFINITION: An association of two or more individuals or companies engaged in a solitary business enterprise for profit without actual partnership or incorporation; also called a joint adventure. A joint venture is a contractual business undertaking between two or more parties. It is similar to a business partnership, with one key difference: a partnership generally involves an on-going, long-term business relationship, whereas a joint venture is based on a single
Words: 1959 - Pages: 8
THE INFLUENCE OF CHINESE REGULATIONS IN THE CASE OF MERGERS & ACQUISITIONS INTERNATIONAL GOVERNANCE CASE STUDY: MERGERS & ACQUISITION OF THE CHINESE CHIP PRODUCER TRAN SIST KLAUDIA BRUDLO CHRISTOPHER GÖLLNITZ GABRIEL BÖHM REIMS, 10/03/2013 Introduction and general regulation Since China became a member of the World Trade Organization in 2001 several steps have been taken by the Chinese government to move towards a market- oriented economy.
Words: 1866 - Pages: 8
HPAP should enter the Vietnam market in the immediate future or to delay the decision. IV. AREAS OF CONSIDERATION (SWOT ANALYSIS) STRENGTHS WEAKNESSES OPPORTUNITIES Expansion of retail stores for customer convenience Participation in joint venture Make easy to use product for upcoming retirees Computer and Cell phone Software and Hardware Open System Centers THREATS Competitor’s technology and pricing Low compatibility with Non-HP products Availability of substitute Less
Words: 779 - Pages: 4
strategy consultation. During the years since the inception, the company gradually expanded into several other businesses including marketing and publishing business books. Q Link was an American developer of ERP system designed for SMEs. The Joint Venture (JV) between FMO and Q-Link, FARA Management System created to serve the Small & Medium Enterprises (SMEs) in Iranian market with customized ERP was going awry in many respects, including knowledge retention, service definitions and pricing.
Words: 1229 - Pages: 5
JOINT ARRANGMENTS UNDER AASB11 I. New terminology * AASB11 introduces the term ‘joint arrangement’. A joint arrangement is an arrangement under which two or more parties have joint control. * A joint arrangement has the following characteristics: * The parties are bound by a contractual arrangement * The contractual arrangement gives two or more of those parties joint control of the arrangement. Difference: Under AASB 131 the term ‘joint venture’ was used to describe
Words: 1163 - Pages: 5
