MBA800: Business Strategy Case Toyota Motor Corporation – Launching the Prius Executive Summary: Hiroshi Okuda, Toyota Motor Company is most recent appointed president, must decide whether to continue endorsing the project committee in charge of developing a fuel-efficient vehicle, the Prius. The project is made to be a shift for Toyota; yet developing the prototype has represented a large cost for the company since the technology needed to be created from scratch. Toyota has been recently criticized
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1.0 Introduction Intense competition and pressure from customers to reduce prices has forced many companies to reduce their costs to survive. Automotive manufacturers such as BMW and Mercedes have found that most of their costs are committed once the production begins, and thus, the cost must be reduced earlier in the product life cycle, particularly while the product is in the planning and design stages. Mercedes Benz is a multinational division of the German manufacturer Daimler AG, headquartered
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principle is based on the assumption that true need will deviate from production planning and that problems will crop up. The Toyota Production System relies on two practices to address problems and drive additional quality and productivity: Jidoka and Kaizen. Jidoka was
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16. Transfer pricing The price that is assumed to have been charged by one part of a company for products and services it provides to another part of the same company in order to calculate each division’s profit and loss separately. Companies with dispersed production facilities, usually in different countries, use transfer pricing. It involves over- or undercharging for goods sold between branches at a price determined by the company. The main objective is to take advantage of different tax rates
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MAJOR ISSUES AND TRENDS IN OPERATIONS MANAGEMENT I. COMPUTER AIDED MANUFACTURING/COMPUTER AIDED DESIGN * It is the use of computer software to control machine tools and related machinery in the manufacturing of workpieces. * It also refers to the use of a computer to assist in all operations of a manufacturing plant, including planning, management, transportation and storage. * Its primary purpose is to create a faster production process and components and tooling with more precise
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The term “employee engagement” was introduced by William Kahn in 1990 but it was referred as personal engagement and it was about an employee who brings his interests and preferred roles to the organization. He supported that people have many aspects of their selves which express or defend according to the occasion (Kahn, 1990, p.692-693). Today each corporation small or large has a goal that needs to be achieved in order to be successful. Employees are a nodal point in a company because they affect
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I. BACKGROUND OF THE STUDY: The study was about the quality initiatives taken up by leading Indian air-brakes manufacturer, Sundaram-Clayton to win the world’s highest award for quality, the Deming Prize. The company’s TQM experience and it’s preparation for winning the award are explored in detail. The case also provides information about the Deming Prize, its history, its importance and the parameters it is awarded on. II. TIME CONTEXT: It happened on Nov. 14, 1998 when Srinivasan ( Sundaram-Clayton
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customer experience and dealer support.” (Toyota, 2007). Customer satisfaction is the driving force for Toyota, which inspires it to provide the highest quality products and services. “Kaizen” is a word that Toyota upholds, which means “continuous improvement” of its technology, products, and services. In short, Kaizen for customer satisfaction is Toyota’s mission. Toyota further explains its mission as follows: “around here our values are just like yours. We are hard working. We are active in community
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“Eight Wastes” paper to document as many of the eight wastes as you can find. (b) Identify the two most important principles from the Process Improvement Checklist that should be applied to improve this process. 3. Kaizen Toast Game [10 points] Develop a solution for the Kaizen Toast Game (CBP TC 57-06) and document your answer on the worksheet in the case. If you want to volunteer to demonstrate your solution to the class, please email Professor Hill by 5 PM the day before class. Of those
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CHAPTER-1 INTRODUCTION 1.1 THE INDUSTRY Tyre industry consumes over 60% of the total rubber production with respect to Indian economy. But in actuality only just around 52% of the tyre is natural rubber. Remaining 48% consist of synthetic rubber, carbon, chemicals, etc. The origin of tyre industry in India dated back to 1926 when Dunlop Rubber Limited set up the first tyre factory in West Bengal. MRF followed the suit in 1946. Since then the Indian tyre industry has grown rapidly. Transportation
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