THE LAUNCH OF PANASONIC P51 SMARTPHONE (Delhi/NCR Region)” A SUMMER PROJECT STUDY SUBMITTED IN PARTIAL FULFILLMENT FOR THE REQUIREMENT OF THE TWO YEAR POST GRADUATE DIPLOMA IN MANAGEMENT (2012-14) BY Bipin Negi Roll No. 32/2012 LAL BAHADUR SHASTRI INSTITUTE OF MANAGEMENT, DELHI JUNE, 2013 [pic] Acknowledgement I wish to express my gratitude towards my guide,– Mr. Pankaj Rana, Product head (smartphones), and
Words: 3754 - Pages: 16
variable sizes, multifunctions, different weight, thickness and colors, manufactured by different vendors. (DELL, HP, Sony, Samsung, LG, Asus ...) Early 2007 when Apple introduced the first iPhone to the US market, there were already many kind of Smartphones in the market (HTC, Palm, Samsung..) but non of them created such a customer experience as the iPhone did. The iPhone became the ultimate portable office in the pocket of its owner. Sending and receiving emails and instant messages became easier
Words: 2918 - Pages: 12
data systems, primarily for use in cellular telecoms. So, the three biggest mobile phone companies at that time and Psion, a mobile PC company, created a new way for competing and differentiating. Today Symbian Ltd. is owned by Ericsson, Nokia, Panasonic, Samsung, Siemens and Sony Ericsson. Figure 1 shows the percentage of shares of each shareholding company: Figure 1 Shareholding companies of Symbian and their percentage of shares Source: Symbian Ltd. – Company Ownership, http://www.symbian.com/about/ownership
Words: 5436 - Pages: 22
relatively safe market of innovative, premium-priced computers into the highly competitive markets of consumer electronics. This case explores this profitable but risky strategy. Note that this case explores in 2008 before Nokia had major problems with smartphones – see Case 9.2 and Case 15.1 for this later situation. Early beginnings To understand any company’s strategy, it is helpful to begin by looking back at its roots. Founded in 1976, Apple built its early reputation on innovative personal computers
Words: 2804 - Pages: 12
safe market of innovative, premium-priced computers into the highly competitive markets of consumer electronics. This case explores this profitable but risky strategy. Note that this case explores in 2008 before Nokia had major problems with smartphones – see Case 9.2 and Case 15.1 for this later situation. Early beginnings To understand any company’s strategy, it is helpful to begin by looking back at its roots. Founded in 1976, Apple built its early reputation on innovative personal computers
Words: 2834 - Pages: 12
SWOT Analysis SWOT analysis is a tool which enables the organization to understand its position in the market. Therefore, here are the SWOT Analysis of Samsung to that give an idea of how the company is operating in currently. Strengths * Samsung is very advanced technologically. It has heavy assets of technology. It is known for its technologically advanced products such as mobile phone, tablet, TV/audio/video, camera, camcorder, home appliance, pc, peripherals, printer, memory cards and other
Words: 2468 - Pages: 10
Tablet computer iPad (1st generation), a tablet computer A tablet computer, or simply tablet, is a mobile computer, larger than a mobile phone or personal digital assistant, integrated into a flat touch screen and primarily operated by touching the screen and instead of using a physical keyboard it often uses an onscreen virtual keyboard. A tablet computer may be connected to a keyboard with a wireless link or a USB port. Convertible notebook computers have an integrated keyboard that can be hidden
Words: 6265 - Pages: 26
Beats Heard Round the World March 18, 2013 Beats Heard Round the World Over the years, the way people listen to music has changed tremendously. Before the days of the iPod and smartphones, radio and vinyl records were the predominant way to listen to music. Next came cassettes, then compact discs, and the most recent, mp3 players. And as the media we use to enjoy music has evolved, so has our needs in terms of the listening quality. Music enthusiasts expect good quality all around when it comes
Words: 2253 - Pages: 10
Introduction Research In Motion (RIM) had a modest beginning with an ambitious vision. Today, more than 20 years later, that ambition and vision has translated into success. RIM is one of the world’s leading designers, manufacturers and marketers of solutions for the mobile communications market. Through development and integration of hardware, software and services, RIM’s portfolio of award-winning products now includes the BlackBerry® wireless platform, the BlackBerry Wireless Handheld™ product
Words: 3289 - Pages: 14
DARE TO DISRUPT!! DARE TO DISRUPT!! Theme: Means to tackle disruptive innovation Name: Prasun Kumar Das PGPM Participant, Batch 1114 Information Management S. P. Jain Institute of Management & Research Mobile - +91 7506793925 DISRUPTION – The New Age Competitive Strategy Everything is fair in love and war; and competition in a business environment is like a cold war. Innovation has always been the major strategy used by businesses around the world to stay competitive
Words: 2134 - Pages: 9
