Abstract This article presents the role of communication research in the clothing industry in Bangladesh. The aim of our research was to show how these clothing and textile companies use a marketing communication mix for the promotion of products and brands. Our findings suggest that a properly used marketing communication mix is a factor for success in the Bangladeshi clothing industry. The research results address three groups of companies. Companies with a more developed brand name place more
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1. Introduction After independence in 1971, Bangladesh moved to a private sector led export oriented economy in late 1970’s from a highly protected government led economy in search of prosperity and growth. Even though there was little growth and development in the country as a whole; one particular sector, the Readymade Garment (RMG) industry was the beneficiary of privatization. From 0.2 percent in 1980’s, it came to 75 percent in 2004-05 of country’s total export. This industry employs 1.8
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Internship report at a glance Name of the Tropics 1. Chapter One Introduction 2. Chapter Two ❖ An Appraisal of National Bank Ltd. 3. Chapter Three General Banking 4. Chapter Four ❖ Services of National Bank 5. Chapter Five ❖ Foreign Exchange 6. Chapter Six Daily activities of Bank 7. Chapter Seven ❖ Other activities of National bank ltd 8. Chapter Eight ❖ Recommendation & Conclusion. Chapter
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Internship report at a glance Name of the Tropics 1. Chapter One Introduction 2. Chapter Two ❖ An Appraisal of National Bank Ltd. 3. Chapter Three General Banking 4. Chapter Four ❖ Services of National Bank 5. Chapter Five ❖ Foreign Exchange 6. Chapter Six Daily activities of Bank 7. Chapter Seven ❖ Other activities of National bank ltd 8. Chapter Eight ❖ Recommendation & Conclusion. Chapter one Introduction 1.1 An overview
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my professional life. The students of BBA program have to study several semester consist of several credit hours according to educational background of a particular student & in the last semester there is an term paper program consist 3 credit hours which a student under this program must go through . So, after completion of several credit hours from the different department of business studies faculty, students are sent to different organization to expose them to real life scenario. The theoretical
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ASSIGNMENT ON BUSINESS PLAN 1.INTRODUCTION Modern life style has accelerated our way of living. For keeping pace with the time we are being compelled to run a routine life as per the priority list made by our own choice of ground where accomplishment of the required task in required time has become a great concern. Diverse nature of impediments has become a part and parcel in almost in all the spheres of our life like the individual, family, corporate, cultural, religious and even
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Table of Contents 1.1 Origin of the Report 1 1.2 Objectives of the Study 1 1.2 Sources of Data and Methodology 2 1.3 Limitations 2 2.0 Target Market Analysis 3 2.1 Competition Analysis 4 2.2.1 Industry competition 5 2.2.2 Market Competition: 6 2.3 Differentiation idea 7 2.4 Positioning Idea 8 2.5 Brand Elements: Mix and Match 8 3.0 Product/ Value innovation 11 4.0 Pricing and Distribution strategy: 12 4.1 Pricing strategy: 12 4.2 Distribution strategy: 13 5.0 Leveraging Through
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Who are we? The investment proposal that we would like to start is about a full-fledged store for men. All around the country, there are many stores that cater to the needs of women specifically, right from their clothing to cosmetic needs, but there is unfortunately no such store yet in Bangladesh dedicated especially for men. Yes, there are clothing stores, shoe stores, fitness stores, all present individually, but there are no such stores that can give away everything that that a man might
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significant barriers according to the respondents of the study. Personal barriers include lack of English knowledge, local tone, opposite sex and hot temper. The second most important barriers are job barriers that include technical words, personal life and job monotony. The third most important barriers are organizational barriers which include defective technology and internal politics. Keywords: communication barriers; effective communication; private commercial banks; personal communication
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article center Tuesday, July 24, 2012 mkt plan final mkt plan final 1. Introduction of “Tea Garden” Tea is the most popular non-intoxicating beverage in the world enjoyed by the rich and poor alike. Tea drinking was quite common in every part of the world. The most popular form of value addition is selling branded tea. This involves not only the packing of tea but also blending of other varieties to maintain consistency of taste. To arrive at a blend, expert tea tasters sample hundreds
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