Loreal

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    Live Project on Branding in Emerging Channel for Men Personal Care Category

    Summer Internships 2011 PGDM 2010-12 Summer Internship Project Report on “LIVE PROJECT ON BRANDING IN EMERGING CHANNEL FOR MEN PERSONAL CARE CATEGORY” Undertaken at ITC LTD JAIPUR Submitted By: (AJAY RAJ SINGH SHEKHAWAT) (Student Roll No.10GMOO1) Company Guide: Faculty Guide: Mr. VINOD MEWANI Mr. RUSTAM BORA AREA EXECUTIVE ASST PROFESSOR ACKNOWLEDGEMENT The making of any project requires contribution from many people

    Words: 18578 - Pages: 75

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    Arte Case

    Strategic Styles : Question 3 Arte Case Two levels of analysis at least : question 1 We can also make strategic groups if possible! How companies develop strategy: 2 views: -Strategic planning tools -Processes: what you change inside a company!! It’s how you organize the work in a cie. Examples of strategic planning: -We don’t like their sound. Groups of guitars are on the way out---Decca executives -There is no reason for any individual to have a computer in their home—Ken Olson CEO of

    Words: 633 - Pages: 3

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    Test

    Intro: Act Gamification, the use of game elements; i.e. game thinking and game mechanics…. to promote desired behaviors among customers and employees. It has been a popular business strategy for decades. Loyalty programs, cereal box prizes, employee-of-the-month schemes, hidden tokens within apps — these are all examples. How are companies using gamification? Gamification vendors report that 47% of client implementations revolve around user engagement (Crossword), with brand loyalty

    Words: 564 - Pages: 3

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    L'Oreal

    L'Oréal 1 L'Oréal "Loreal" redirects here. This can also be the adjective related to lore. L'Oréal S.A. Type Industry Founded Founder(s) Headquarters Area served Key people Products Revenue Société Anonyme Personal care 1909 Eugène Schueller Clichy, Hauts-de-Seine, France Worldwide Jean-Paul Agon (Chairman and CEO), Liliane Bettencourt (Non-executive director and major shareholder) Cosmetics and beauty products €22.46 billion (2012) Operating income €3.697 billion (2012) Profit

    Words: 5745 - Pages: 23

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    Shampoo Market

    Superia Johnson & Johnson Babies Ayur (Herbal) P&G Dandruff L’Oreal total repair 5 Fiama di wills How different shampoos are different Shampoo The word shampoo s derived from Hindi word Champi which means head massage. Shampoo itself originated during Mughal Empire. Head & Shoulder (Anti Dandruff) According to a recent survey by a marketing research group TNS, in Asia, over 3 out of 5 people with dandruff (66%) believe dandruff negative impacts their confidence or self-esteem and over

    Words: 1314 - Pages: 6

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    Minicase #1

    Unilever which is based out of London, UK "Investor Center." Stay in Touch with Our Share Price. N.p., n.d. Web. 05 Apr. 2015. <http://www.unileverusa.com/investorcentre/>. 3. Maybelline cosmetics: Owned by Loreal which is based out of Clichy Cedex, France "Contact Us." Loreal. N.p., n.d. Web. 5 Apr. 2015. <http%3A%2F%2Fwww.loreal.com%2Fcontact-us%2Fcontact-us-homepage.aspx>. 4. Diesel clothing: Owned by OTB (Only The Brave) based out of Breganze, Vicenza, Italy "OTB." BoF - Business

    Words: 739 - Pages: 3

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    Tjefuk Analysis

    Bila kita melihat beberapa tahun ke belakang, kita pasti masih ingat bagaimana iklan TjeFuk sangat sering muncul dalam tayangan TV. Apakah yang diingat? Saya pribadi mengingat iklan TjeFuk ini karena iklannya yang “unik”. Selain itu, bukan hanya promosinya saja yang unik tetapi juga karena beberapa bintang iklannya tidak biasa, dengan menggunakan impersonator Almarhum Gus Dur dan Pak Habibie, yang pada saat itu sedang naik daun maka iklan ini berbeda dengan yang lainnya. Menurut saya, cara iklan

    Words: 668 - Pages: 3

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    Study

    The Body Shop in Malaysia Introduction Background of the Body Shop The Body Shop International PLC(Public Limited Company), known as The Body Shop, has a range consisting of 1,200 products, including cosmetics and make-up in its 2,500 franchised stores in 60 countries. The company, which has its international headquarters in Littlehampton, West Sussex, England, was founded in 1976 by Anita Roddick and is now part owned by L'Oréal.From its first launch in the UK in 1976, The Body Shop experienced

    Words: 350 - Pages: 2

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    Allright

    CHINESE VROUWEN HOUDEN VAN LOREAL EN APPLE 29/10/2012 Vrouwen in India en China gaan de komende jaren steeds meer verdienen, zo’n 5 biljoen dollar in 2020. Merken zullen serieus rekening moeten houden met hun wensen. Aldus de Boston Consulting Group. Volgens een onderzoek van dit bedrijf verdienen Chinese vrouwen 4 biljoen dollar in 2020. In 2010 was dat 1,3 biljoen dollar. In 2005 lag dat bedrag op 680 miljoen en in 2000 op 350 miljoen dollar. In India werken in 2020 158 miljoen vrouwen, die

    Words: 1104 - Pages: 5

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    Labukas

    Vilnius Gediminas Technical University Faculty of Business Management Department of International Economics and Business Management Practical tasks International Business Management General information: The aim of the task is to give a student possibility to adapt theoretical knowledge in to practice. For that reason, each student must choose a company from the list or from Forbes 500 and to prepare presentations. |Companies |Sector

    Words: 375 - Pages: 2

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