Marketing Strategy Of Telecom Industry In Bangladesh

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    Telecommunication Sector of Bangladesh: a Perspective from Porter's Five Forces Model.

    lie in the telecom industry seem endless & lucrative due to the continuous innovation & growing demand for mobile telephony. Mobile phone has become an indispensable part of Bangladesh's everyday-life and has made a "safe haven" in one of our pockets much like our wallet that we never want to leave at home while we head for our work! Thanks to the telecom-revolution and its relentless evolution that together have made it possible even in developing countries like Bangladesh. This is the

    Words: 9332 - Pages: 38

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    Customer Satisfaction Level of Telecommunication Sector in Bangladesh.

    1.INTRODUCTION History of the telecommunication Industry in Bangladesh: In a highly populated country like Bangladesh, telecommunication can play a vital role to boost the economy and social level of people. The introduction of cellular phones has dramatically changed the lives of businesses and individuals. As there is a growing trend of workers turning from farming to other occupations, the need for mobiles is increasing among the thousands of impoverished villages. The overall efficiency

    Words: 6398 - Pages: 26

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    Crm & Ecrm Practice by Grameenphone

    has undertaken the internship-training program for its BBA students. As a partial and essential requirement of the BBA degree, on authority’s instruction I have selected the Grameen Phone to acquire some practical experience in telecommunication industry. It would not be out of place to mention here that during the course of the program I had to perform several duties. (1.2) Origin of the Report : As I am doing intern in GrameenPhone Customer Service Devision so I think to work on eCRM is a

    Words: 8682 - Pages: 35

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    Jotill

    ------------------------------------------------- Marketing Strategy For CityCell Alap Join AllFreePapers.com Category: Business Autor: moto 08 March 2011 Words: 3196 | Pages: 13 Marketing Strategy for CityCell ‘Alap' 1.0 Introduction 1.1 Origin of the Report The course instructor of Consumer Behavior, Mr. Syed Munir Khasru assigned us to develop a report on a particular product and design its marketing strategies with respect to the dynamics of Consumer behavior. We decided to work on the

    Words: 3389 - Pages: 14

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    Business

    This term paper is prepared over the telecommunication sector of Bangladesh. In this term paper we discuss about all the companies that are currently running their business in market. Any one can easily get the idea about all the companies as well as the current market situation in telecommunication sector. In this term paper we mainly focus on each of the company’s product and promotional activities, their operations and also about the services to customers. By studying this term paper any one have

    Words: 6733 - Pages: 27

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    None

    countries. As Bangladesh’s Telecom Industry is booming with a growing middle-class, experts expect a big demand for broadband wireless services and WiMAX. Bangladesh will have around 12 million WiMAX subscribers by 2012, as BTRC expects. Banglalion is going to introduce wireless internet services from the end of this year. As the marketing officer of BanglaLion I have prepared the following marketing plan. Table of Contents Current Marketing Situation 1 Opportunity

    Words: 1133 - Pages: 5

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    Djuice

    Brand Development & Management department, Marketing Division of GrameenPhone Limited. Mr. Shahriar Amin, deputy manager, marketing department, Grameen Phone Limited, assigned the author a project. The project was duly approved by Mr Ashad Uzzaman, Course lecturer World University of Bangladesh, Institute of Business Administration, The topic of the Basic Business Communication Report is –“Critical Analysis of the Consumer Profile and Communication Strategy of GrameenPhone: The Case of djuice”.

    Words: 8000 - Pages: 32

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    Business Study

    provider in Bangladesh started its journey on March 26, 1997, the independence day of Bangladesh. With more than 51 million subscribers (as of December 2014), GP is the largest mobile phone operator in the country. It is a joint venture between Telenor and Grameen Telecom Corporation. Telenor the largest telecommunication company in Norway owns 55.8% share, Grameen Telecom owns 34.2% share and the remaining 10% is publicly held. GP was the first company to introduce GSM technology in Bangladesh and built

    Words: 4291 - Pages: 18

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    International Expansion Strategy of Airtel

    the Indian telecom industry during the last 2-3 years. The report provides a detailed account of the evolution of the Indian telecom industry analysis. It gauges the industry through YIP’s globalization drivers and measures industry attractiveness through Porter’s Five Forces model. It also provides information about the increasing saturation and declining Average Revenue per User (ARPU) and the strategies major operators such as Bharti Airtel, Vodafone, Idea Cellular Ltd, Reliance Telecom Ltd, etc

    Words: 6716 - Pages: 27

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    Qubee2

    | Mission of QUBEE | 8 | CULTURE IN QUBEE | 8-9 | Strategy | 9 | ORGANOGRAM OF QUBEE | 10-13 | Qubee package | 14 | SWOT Analysis | 15-17 | Conclusion | 17 | Qubee Introduction: Qubee is the Augere wireless broadband business founded in 2007. It has a mission to provide "broadband for all" and seeks to bring broadband Internet services to underserved communities worldwide Qubee was launched in Pakistan in July 2009 and in Bangladesh in October 2009. Augere expected to launch Qubee in Uganda

    Words: 2787 - Pages: 12

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