Blockbuster Video Customer Survey Kurt Dessert, Shevonne Kilpatrick, Erik Kraft, Stephanie Upchurch QNT/561 November 11, 2013 Hui Zhang/Thomas Allen Blockbuster Video Customer Survey Background and Description of Problem For many years, Blockbuster led the pack in the home movie, video, and game rental services. The company had a sound and simple business model that enabled customers to watch top-billing movies in the comforts of their living room for a fraction of what it would cost to
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Video rental industry Definition: Branch of the entertainment industry that engages in renting prerecorded video material for home and personal viewing Significance: After starting in 1979 with a single retail outlet in Los Angeles, the video rental industry boomed during the 1980’s and became a fixture in consumers’ spending during the 1990’s, grossing an average of $1 billion yearly. With the arrival of digital versatile discs (DVDs) and the Internet during the 1990’s, the industry experienced
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The company I have chosen to do the external environment scan is Redbox. Redbox is in the movie rental business via self service kiosks. Redbox is wholly owned subsidiary of Coinstar Inc. Laws and Regulations: There are some specific laws and regulations under which the movie rental business like Redbox should operate. But due to the growing popularity of renting videos through mail, online and kiosks, most of these laws will probably have to change or modified to fit the new way of people
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Netflix Reed Hastings, a former Blockbuster customer was once charged a $40.00 fee for not returning a movie on time. Hastings wanted to find a way of allowing customers to enjoy their favorite movies on their own time and without being charged the late fee (Copeland). In 1997 Hastings introduced Netflix to American consumers and the company has been successful ever since. He did away with due dates and extra fees, and gave customers the convenience of selecting movies from home and watching
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enthused about being able to watch many movies for an economical monthly price, and movie buffs who wanted access to a very wide selection of films. SWOT Analysis Strength: * Netflix is the world’s largest subscription service for streaming movies. It had attracted 14 million subscribers as of April 2010. * Netflix has the fastest delivery time compare with any other online DVD rental companies. As of 2010, additional improvement in Netflix’s distribution and shipping
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to PC 6 Trends and Forces 7 Cyclicality of Rental Sector 7 The Future of Media and BBI´s Brick-and-Mortar Model 7 Saturation in Kiosk Distribution Market 7 Competition 8 In-Store Rentals and Sales 9 Movie Gallery 9 Online Rentals 10 Netflix 10 Amazon 11 Apple 11 Online Viewing 11 SWOT Analysis 12 Strengths 12 Weaknesses 12 Opportunities 12 Threats 13 Summary 13 Executive Summary Movielink is the leading movie download service offering U.S customers an extensive
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Redbox’s Strategy in the Movie Rental Industry Business Strategy and Stakeholder Responsibility – MBA-688 Professor John C. Byrne, Ph.D. Date: June 19, 2013 Executive Summary: Problem Statement – Overall Redbox has been happy with their success. However the problem is that there is a gradual shift to digital media, away from DVD’s and Redbox must be ready with innovative changes. Currently they do not have an online interface or platform where users can stream movies directly
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Case Study Movie Exhibition Industry - Research Papers - Kimsaline 10/9/12 2:01 AM Case Study Movie Exhibition Industry Strategic Analysis of Movie Exhibition Industry By: Kim Saline February 24, 2010 Objective: To provide an analysis and make recommendations to increase revenue in the movie exhibition industry. Overview: Ticket sales for movie theaters are at their lowest point since 1996. With the core demographic group expected to grow slower than the US population and with technological
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January 2007, Reed Hastings had just concluded a meeting with his senior management team in the King Kong board room at Netflix’s corporate headquarters in Los Gatos, California. Hastings, the founder and CEO of the company, which pioneered online DVD rentals, was preparing to unveil Netflix’s highly anticipated entrance into the online video market. Many industry observers believed that the ability of customers to order movies through their computers for instant viewing, commonly referred to as video-on-demand
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around understanding and meeting their customer’s needs even before the customer realized the need. They have done this by exploiting the weakness of the competition. These weaknesses included: late fees, DVD shortage, and having to wait for a movie to download rather than stream instantly. Netflix built their customer loyalty around taking the competitors weakness and making it their strength through strong marketing campaigns, partnerships, outstanding service and an award winning website.
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