Profile the marketing mix of National Bookstore in the Philippines. Product National Bookstore offers a wide range of products from the retail sale and distribution of books to the sale of various school supplies. National Bookstore’s products, specifically the school supplies, are mostly aimed for the students’ and office workers’ consumption and needs. However, the customers of National Bookstore are not limited to just students and office workers. The company also caters to kids through
Words: 1470 - Pages: 6
CHAPTER 4 INDUSTRY AND COMPETITOR ANALYSIS Industry Analysis 4.1 Porter's Five Forces A. Rivalry among Competing Firms - Weak Rivalry among competing firms is considerably low since NBS has maintained its position on being the largest and top bookstore and distributor of the country. Moreover, there are relatively fewer sellers that any one company's actions have little direct impact on rival's business. Products of rival competitors were also somehow different in approach as to which
Words: 3408 - Pages: 14
3 Industry and Competitive Analysis 5 Company Situation Analysis 12 Company Value Net Analysis 15 Conclusion 17 Bibliography 18 Appendix 19 Executive Summary Borders Bookstore is a major leader in the book retail industry, with a differentiated strategy focusing on customer experience and a category management system. New technological growth such as the “Title Sleuth” and e-commerce capabilities allow Borders to stay
Words: 3708 - Pages: 15
I. Introduction Luck is only a small part of National Book Store's success. Through the hard work and powerful leadership of Socorro Cancio-Ramos and the late Jose Ramos with their family, the company has evolved from its humble beginnings into the biggest and strongest bookstore chain in the Philippines. The first National Book Store started as a stall shop in Escolta before the Japanese occupation selling supplies, GI novels, and textbooks. When war broke out, strict book censorship forced
Words: 1906 - Pages: 8
E-business plan An e-business plan for e-bookstore Presented to the professor of E-business Radostina Ruseva By: Anel Nussupbayeva (3.11.2014) Executive summary “Read Business Easy” Company is a start-up which wants to create an e-bookstore for global usage. The e-bookstore will provide people with e-books strictly related to business topics in short period of time. The goal of the company is to acquire a market share in the e-book industry through dominant selection of products, a
Words: 2044 - Pages: 9
Question 1 Northlake’s income statement for 2004 shows a healthy increase of 2.6% to 12.1% of net income over the previous years. Industry wide, there has been shrinkage in sales and Northlake is no exception. Northlake has managed to keep shrinkage at 1%. Sales per FTE student are very high/good. Sales per FTE employee are lower than expected. Sales per square foot of total space low as well, 60% of average. Management had managed to control costs in all categories. Inventory was being kept
Words: 1645 - Pages: 7
Northlake Bookstore: Benchmarking for Performance Evaluation By: Manuel Garza Hugo Hinojosa Graciela Rodriguez Jose Garcia Alejandro Arizpe Carlos Arizpe Summary of Facts Upon assessment of the FY2004 financial information, Wendy Wiley, Northlake Bookstore’s manager, identified the first ever drop in book sales over the previous quarter. After identifying the drop in sales, Wendy turned to Chuck Irwin, the Vice Chancellor of Finance for Northlake
Words: 2655 - Pages: 11
allocated to the biggest segment, textbooks. Textbooks still create the most income, but both supplies and computers are operating at a loss. Benchmarking Analysis Information provided by the National Association of College Stores (NACS) allowed us to perform benchmark analysis on the Bookstore. By comparing the
Words: 861 - Pages: 4
SINGAPORE 1 Eslite Profile: One of the best bookstores in Asia Eslite was selected as one of the best bookstore in Asia by Times Magazine in 2004, and it was awarded "the most influential design award" by the Hong Kong Design Center. The founder was Mr. Wu Qing-You. He establishes this bookstore in 1989. His purpose of founding this organization is to see cultures and arts cultivated as the economy grows. As a result, this bookstore is operated based on arts and culture, hoping to enhance
Words: 2915 - Pages: 12
National Book Store: A Category in itself National Book Store is the largest book and supplies retail chain in the Philippines. As a student, it is also the retail chain that I am most dependent on. It is the place where I get all my essentials from school to recreational materials. NBS has numerous branches scattered all over the archipelago. I do most of my purchases at the Glorietta 5 branch. This is where I gained my personal perception and knowledge about the chain. Through the hard
Words: 1022 - Pages: 5
