Green Marketing – Opportunities & Challenges Abstract: Although environmental issues has inclined all actions but very few academic disciplines have inculcated green issues into their literature. Even till dated it has not been inclined a must be taught subject in all most all management and related higher education level but one business area where environment issues have received a great deal of importance is marketing. Now a days modern business houses have accepted green marketing as
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of actual and potential buyers of a product Marketing-the process by which companies create value for customers and build strong customer relationships in order to capture value from customers in return Marketing Concept-holds that achieving organizational goals depends on knowing the needs and wants of target markets and building profitable relationships with them Marketing Myopia-many sellers make the mistake of paying more attention to the specific products they offer than to the benefits and
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References/Bibliography Harvard Style Based on Style manual for authors, editors and printers revised by Snooks & Co. 2002 Referencing with Harvard When writing assignments you must acknowledge the source of your ideas and quotes in sufficient detail so that those reading can locate the item. Referencing is important to avoid plagiarism, to verify quotations and to enable readers to follow up what you have written and locate the cited author’s work. The “Harvard style” is a generic author-date
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especially students, remain a significant public health issue, often associated with serious academic, psychological and health problems. Theoretical models of social behaviour emphasize the importance of peer behaviour as a modelling or normative influence. The processes by which social influence factors contribute to substance misuse behaviour have been described in models derived from the social learning paradigm, including both socio-environmental (e.g. social modelling, perceived norms) and coping
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well as the knowledge, skills and abilities required to perform a particular task or group of tasks’ ( Kovac,2006, p.1). Methods of conducting job analysis There are many different methods/ways to conduct a job analysis. It is dependent on organizational needs and what resources are available. Questionnaires, observations and interviews are very common methods. Although individual methods are used exclusively, several can be used in combination. In fact, it is recommended that utilizing
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“Achieving Organizational Effectiveness Through Employee Engagement Using The Role Of Leadership Style In Workplace” Submitted to: Dr. Tasneem Akhtar GIFT University , Gujranwala Submitted by: Maryam Sameer 15221005 MBA 1.5 Year Acknowledgment All praises and thanks to Almighty Allah. The Lord and Creator of this universe by whose power and glory all good things are accomplished. He is also the most merciful, who best owed on us the potential, ability and an opportunity to work on this project
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m / l o c a t e / l e a q u a Do transformational leaders enhance their followers' daily work engagement? Maria Tims ⁎, Arnold B. Bakker, Despoina Xanthopoulou Erasmus University Rotterdam, Institute of Psychology, Department of Work and Organizational Psychology, Rotterdam, The Netherlands a r t i c l e i n f o Available online 2 February 2011 Keywords: Diary study Personal resources Transformational leadership Work engagement a b s t r a c t This diary study investigated
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References/Bibliography Harvard Style Based on Style manual for authors, editors and printers revised by Snooks & Co. 2002 Referencing with Harvard When writing assignments you must acknowledge the source of your ideas and quotes in sufficient detail so that those reading can locate the item. Referencing is important to avoid plagiarism, to verify quotations and to enable readers to follow up what you have written and locate the cited author’s work. The “Harvard style” is a generic
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Human Resource Information system UNIT:1 Introduction: Data & Information needs for HR Manager; Sources of Data; Role of ITES in HRM; IT for HR Managers; Concept, Structure, & Mechanics of HRIS; Programming Dimensions & HR Manager with no technology background; Survey of software packages for Human Resource Information System including ERP Software such as SAP, Oracles Financials and Ramco‘s Marshal [only data input, output & screens]; Learning Objectives: After reading this chapter
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contents…………………………………………………………………………. ii-iii Introduction…………………………………………………………………………………...1 1. Leadership definition……………………………………………………………………..1 2. Leadership Theories………………………………………………………………………1 1. Trait Theory……………………………………………………………………………...……2 2. Behavioral Theory………………………………………………………………………….…3 3. Situational /Cognitive Theory…………………………………………………………………3 4. Transactional Theory…………………………..........................................................................3 5. Transformational Theory…………………………
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