|Compare |Contrast | |Quantitative Research |-Requires the collection, analysis, and |-Research is deductive, logical or | | |reporting of data. |reasonable
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This chapter explains how and why different research methods are selected by the author. The author has made logical justification of different research methodology techniques in accordance with the aim and objectives of the research. Research methodology helps the researcher to get a systematic solution of the research problems. Kumar (2008) mentioned research methodology as the science of conducting research. Cottrell and McKenzie (2011) argued good research should be followed by the well-established
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information. The information acquired from the results of the inquiries defines the data in two different terms. Marketers dissect the information and categorize it in qualitative or quantitative terms. For marketing it is important to differentiate between primary and secondary research when using qualitative and quantitative approaches to use each one effectively and determine why. Primary Research Part of the marketing strategy implements research to determine results for the final goal. In a perfect
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Yeasmin & Rahman, (2012) triangulation is a process of verification that increases validity by incorporating several viewpoints and methods. When applied in the social sciences, it refers to the combination of two or more theories, data sources, methods or investigators in one study of a single phenomenon to converge on a single construct, and can be employed in both quantitative (validation) and qualitative (inquiry) studies. This paper provides a historical background and the development of triangulation
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Mosentha, 2011). This is attributed to the sources used to collect the data from. There are various ways for which are used for data collection. They include; primary, secondary, qualitative and quantitative. Effective research problem involves various stages; * Preparation * Selecting the research methods * Collecting the data and information * Compiling the research findings to get the results Body: Preparation The person conducting a research should first identify the problem which
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GUIDE TO DEVELOPING RESEARCH JOURNAL ARTICLES (IMRAD FORMAT) Quantitative Research Report typically follows the IMRAD format I Introduction M Method R Results A And D Discussion QUANTITATIVE RESEARCH | QUALITATIVE RESEARCH | Introduction – Quantitative Reports * Summarizing existing literature * Describe research problem * Present conceptual framework * State research questions or hypothesisMethod Section Quantitative reports * Describe research design * Explain intervention
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Research Methods Web Assignment Name Institution Research Methods Web Assignment Research refers to creative activities that are systematically undertaken to increase intelligence or knowledge with a mission of initiating change. It seeks the knowledge based on society, culture, and human living, among other areas with an aim of disclosing facts, solving problems, reaffirm results, and supporting the theoretical perspectives of other opinion groups. Additionally, organizational
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researcher’s minds to other possibilities, which can lead to both an enrichment of their research skills and an enhancement in their confidence that they are using the appropriate methodology. Several factors that influence the choice of research methods are; time constraint, budget, theoretical belief of researchers, ethical factors etc. (Williams, 2011). Positivism: positivism is a philosophy where science is specified as a keystone and the researchers concentrate on the scientific facts and
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Research Methods Web Assignment Name Institution Research Methods Web Assignment Research refers to creative activities that are systematically undertaken to increase intelligence or knowledge with a mission of initiating change. It seeks the knowledge based on society, culture, and human living, among other areas with an aim of disclosing facts, solving problems, reaffirm results, and supporting the theoretical perspectives of other opinion groups. Additionally
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8725 AR.qxd 25/08/2010 16:36 Page 1 1 Introduction to quantitative research 1.1. What is quantitative research? Research methods in education (and the other social sciences) are often divided into two main types: quantitative and qualitative methods. This book will discuss one of these two main strands: ‘quantitative methods’, and what distinguishes quantitative from qualitative methods. When you think of quantitative methods, you will probably have specific things in mind. You will probably
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