Strategy Proton

Page 6 of 50 - About 500 Essays
  • Free Essay

    Marketing Proton

    MARKET SUMMARY Proton is the Malaysian national automobile manufacturer (Malay acronym for Perusahaan OTOmobil Nasional, 'National Automobile Enterprise'), which was established in 1983 under the direction of the former Prime Minister, Dr. Mahathir Mohamad. Proton Holdings Berhad, the holding company, is listed on the Bursa Malaysia. Based on technology and parts from Mitsubishi Motors, production of the first model, the Proton Saga began in September 1985 at its first manufacturing plant in Shah

    Words: 9052 - Pages: 37

  • Free Essay

    Proton

    MARKET SUMMARY Proton is the Malaysian national automobile manufacturer (Malay acronym for Perusahaan OTOmobil Nasional, 'National Automobile Enterprise'), which was established in 1983 under the direction of the former Prime Minister, Dr. Mahathir Mohamad. Proton Holdings Berhad, the holding company, is listed on the Bursa Malaysia. Based on technology and parts from Mitsubishi Motors, production of the first model, the Proton Saga began in September 1985 at its first manufacturing plant in Shah

    Words: 9085 - Pages: 37

  • Premium Essay

    Ous Said..

    oligopoly becoming even tighter. The tighter the oligopoly is, the more transparent competitive conduct will become and the easier it will be for conscious parallelism to occur. Oligopolies are markets where profit maximising competitors set their strategies by paying close attention to how their rivals are likely to react. In these conditions, firms might differentiate their products, which can benefit some consumers, but at a price. Oligopoly inter-dependence can also foster anti-competitive co-ordination

    Words: 1584 - Pages: 7

  • Premium Essay

    Proton Supply Chain Challenges

    Paper : Proton Supply Chain Challenges Table of Contents 1.0 Company Background 1-4 2.0 Problem Statement 5-7 3.0 Significant of Study 8-10 4.0 Proton Supply Chain Weaknesses 11-18 5.0 Recommendation 19-29 6.0 Conclusion 30 7.0 References 31-32 1.0) Company Background First national car, Proton Saga project was formed embark from the Look East Policy. Perusahaan Otomobil Nasional Sendirian Berhad (PROTON) was

    Words: 7705 - Pages: 31

  • Free Essay

    Chinese

    1. 1 H NMR spectra for all five possible amide products plus the amide that would be obtained using 4>nitrobenzoyl chloride and isopropylamine are posted on Blackboard. Identify each (i.e. spectrum A corresponds to 3>methylbenzamide). Briefly explain your reasoning in each case, and assign all NMR signals. m-Methylisopropylbenzamide – 2 – Because This HNMR has 15 total hydrogens and exhibits three unique peaks in the benzene ring region. p-Methylisopropylbenzamide – 4 – Because this

    Words: 270 - Pages: 2

  • Free Essay

    Chlorination of an Alcohol

    Chlorination of an Alchohol Results The final product was 2-chloro-2-methylbutane and its yield was 2.48 grams (MW: 106.5 grams). Weight of 3-methyl-2-butanol: 3.92 grams (MW: 88.15 grams). Theoretical yield: 3.92g alcohol x 1 mol alc. x 1 mol product x 106.59 g prod. = 4.74 grams product 88.15 g alc. 1 mol alc. 1 mol prod. Percent yield: 2.48 grams product (experiment yield) x 100% = 52.3% 4.74 grams product (theoretical yield) Discussion

    Words: 1306 - Pages: 6

  • Premium Essay

    Marketing Management

    Assignment for Ex. Bachelor in Management – Marketing Module[pic][pic] [pic] There’s much ado about the new Proton Saga FLX, and for good reason – the entry-level offering from the company now wears a continuous variable transmission, and the variant also finally brings stuff like ABS and EBD to the playground, so you can expect that there are plenty of questions as to how the just-launched variant shapes up. Nothing like sampling the car then, and though it was a only a short workout, it did

    Words: 1661 - Pages: 7

  • Free Essay

    A Study on Proton: Purchasing Decisions on Proton Cars Based on Consumers Purchasing Preferences

    Chapter 1 Introduction 1.1 Background of Research The research is align regarding with ‘Purchasing Decisions on Proton Cars’. This study is dealing with Malaysian automobile industry. All Islamic countries hold its pride of producing automobiles by Malaysia. Proton Saga was the first ever which made Malaysia to obtain recognition worldwide for its impressive performance. This national project has progressed extensively merging with the United Kingdom’s well known automaker (Lotus International)

    Words: 10391 - Pages: 42

  • Premium Essay

    Proton Case

    Proton (automobile) From Wikipedia, the free encyclopedia Jump to: navigation, search Proton Holdings Berhad The Proton Company logo Type Public (Bursa Malaysia: Proton) Industry Automotive Founded May 7, 1983 Headquarters Shah Alam, Selangor Malaysia Key people Mohd Khamil Bin Jamil (Executive Chairman) Products Car, Automotive Parts Employees 12,000 Subsidiaries Lotus Cars Website www.proton.com Proton Holdings Berhad (stylized PROTON) is a Malaysian automobile manufacturer

    Words: 8392 - Pages: 34

  • Premium Essay

    Situation Analysis

    1 INTRODUCTION PROTON BEHARD is a Malaysian car manufacturing company that was established by the government in 1983. The objective behind the creation of the car company was to aid the attainment of the country’s goal of becoming an industrialized nation through a fortified car manufacturing industries. The country also had the intention of acquiring improved technology and industrial skills through the new manufacturing field which in turn is believed will fortify the status of Malaysia as an

    Words: 1835 - Pages: 8

Page   1 2 3 4 5 6 7 8 9 10 50