UNIVERSITY OF NICE SOPHIA ANTIPOLIS Institut d’Administration des Entreprises ROLES AND CONSIDERATIONS OF BRAND COMMUNICATIONS IN BRANDING: ADVERTISING, BRAND ELEMENTS, ONLINE ACTIVITIES Mémoire en vue de l’obtention du Diplôme De Master II ès Sciences de Gestion Soutenu par: Mojtaba Jebreili & Dirigé par: Professeur Damien Bo Advisor: Professeur Camelia Akbari Année universitaire: 2009-2010 0 Acknowledgment First of all I want to direct my thanks to my supervisor, doctor Damien
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caught up with and, in many areas, exceeded demand. In order to maintain or regain production and sales levels, businesses adopted a sales oriented philosophy. This philosophy held that "if you do enough advertising, promotional activities, and direct selling, you can convince the market to buy all of your output." Initially, companies capitalized on the emergence of the radio as an advertising vehicle and the employment of large sales forces to reach prospective customers in new markets. In the 1940s
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Remuneration…………………………………………………………....10 Interview with the Human Resource Manager……………………………....10 10.1. Tasks & Responsibilities of the Manager……………………………....10 10.1.1. Chain of Command and Span of Control…………………….............10 10.1.2. Strategic Vs Operational Roles………………………………………..10 10.1.3. Role as a Business Partner……………………………………………..11 10.1.4. Ensuring Coordination & Integration…………………………….......11 10.1.5. Training & Development of Employees………………………………11 10.1.6. Ensuring Motivation & Communication
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business development is relationship-based; the firm doesn’t advertise for business. Instead, personnel develop long-term relationships with clients. These relationships typically start with tax return or financial statement preparation and then grow to include services that provide value to the client in other ways. Weiner explains his client focus this way: “We don’t seek short-term transactional services; we want to spend our time developing client relationships that last 40 years rather
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MULTISTATE CORPORATE TAX COURSE John C. Healy | Michael S. Schadewald 2014 EDITION CPE CoursE! BONUS Earn CPE Credit and stay on top of key Multistate Corporate Tax issues. Go to CCHGroup.com/PrintCPE 2014 EDITION MULTISTATE CORPORATE TAX COURSE John C. Healy | Michael S. Schadewald ii Contributors Authors ........................................................... John C. Healy, MST, CPA Michael S. Schadewald, PhD, CPA Technical Review .........................
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Session 2: Organizations over time Explaining Development and Change in Organizations * Van de Ven &Poole (1995) * Change: empirical observation of difference in form, quality, or state over time in an organisational entity (may be an individual’s job, a work group, an organisational strategy, a program, a product, or the overall organisation). * Development: change process * Process theory: how and why an organisational entity changes and develops * 4 basic theories explaining
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Internet Privacy Abstract As more and more people continue to use the Internet and disclose their personal information, privacy concerns are paramount. Marketing companies are fiercely competing for their share of the booming e-commerce industry estimated at 75 billion dollars in 2010. Government agencies after 9/11 are using personal communications such as e-mail and social networking sites to scrutinize and evaluate potential threats to the United States. Legislation including
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A PROJECT ON STUDY OF CASH MANAGEMENT AT STANDARD CHARTERED BANK SUBMITTED IN PARTIAL FULFILLMENT OF BACHELORS OF MANAGEMENT STUDIES L S RAHEJA COLLEGE OF ARTS AND COMMERCE UNIVERSITY OF MUMBAI ACADEMIC YEAR 2010-2011 SUBMITTED BY: BINAY ROY PROJECT GUIDE: PROF. NAVEEN ROHATGI DECLARATION This is to certify that the project report ‘Study of Cash management at Standard Chartered Bank’ is submitted by me in partial fulfillment of the requirement of Bachelors
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First Semester Curriculum MBA (Full Time) 2 Yrs. Program of D.A.V.V., Indore For Affiliated Institutions 1 DEVI AHILYA VISHWAVIDYALAYA, INDORE MASTER OF BUSINESS ADMINISTRATION (MBA) CURRICULUM FOR FULL-TIME COURSES FIRST YEAR First Semester SUBJECT CODE LIST OF SUBJECTS FT 101C FT 102C FT 103C FT 104C FT 105C FT 106C FT 107C FT 108C Management Principles and Practices Mathematics and Statistics for Managers Accounting for Managers IT and E-Business Fundamentals Business Environment
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4. 4.1 Big Data Introduction In 2004, Wal-Mart claimed to have the largest data warehouse with 500 terabytes storage (equivalent to 50 printed collections of the US Library of Congress). In 2009, eBay storage amounted to eight petabytes (think of 104 years of HD-TV video). Two years later, the Yahoo warehouse totalled 170 petabytes1 (8.5 times of all hard disk drives created in 1995)2. Since the rise of digitisation, enterprises from various verticals have amassed burgeoning amounts of digital
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