Shanti Business School PGDM Batch 2015-17 Semester II Course Outline 1 Shanti Business School, Ahmedabad PGDM 2015-17: Program Structure Semester-1 Semester-2 Semester-3 Semester-4 Course credit Course credit Course credit Language Skills @ Written Analysis & Communication @ Soft skills II @ Employability Skills @ IT & MIS 2 Soft skills I @ Computing skills 2 Social Media Marketing @ 2 Legal Aspects
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compare and contrast two national cultures in terms of marketing practices. Particularly this work investigates Chinese and American national cultures as well as their impact on marketing mix. Along with general cultural information, this work provides current trends in national culture of these countries. Finally based upon findings the research gives some recommendations. Five cultural dimensions As companies around the globe started to expand their business beyond their domestic borders, the phenomenon
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Coversheet Subject: Business Studies Level 3 Access Assignment Coversheet Subject: Business Studies Level 3 Student Name | Centre | Unit Title Code 10233 Business and Organisation Structures 1 | Assignment Title2000 word assignment: You are employed as a business advisor in a firm of accountants. You have been asked to advise a client about business and organisation structures he needs to consider when setting up his business. Create an information booklet
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Brock University Faculty of Business ACTG 5P52 MANAGEMENT INFORMATION TECHNOLOGY E-Business/E-Commerce Applications Instructor: Dr. Alexey Nikitkov Office Hours: Tue 11:00 – 12:00 all sections Room: Taro Hall (TA) 231 or schedule an appointment Tel. : (905) 688-5550 ext. 3272 Email: anikitkov@brocku.ca Text: K.C. Laudon and C.G. Traver, Electronic Commerce – Business, technology, Society 11/e Edition, Addison Wesley Course
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Understanding Business Research Terms and Concepts Anna M Teffeau RES/351 - BUSINESS RESEARCH 6/30/2014 Annette West Understanding Business Research Terms and Concepts There are many different types of quantitative data collection instruments and sampling methods available to researchers. The ones that I have picked for the purpose of his paper are questionnaire, sampling and surveying. Each can be a value to a researcher when completed with accuracy. Validity is the degree to which
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(C) Niedermeier. The objective of this course is to introduce students to the concepts, analyses, and activities that comprise marketing management, and to provide practice in assessing and solving marketing problems. The course is also a foundation for advanced electives in Marketing as well as other business/social disciplines. Topics include marketing strategy, customer behavior, segmentation, market research, product management, pricing, promotion, sales force management and competitive analysis
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the usefulness of definitions of Human Resource Management in understanding the Hospitality Industry Human Resource Management (HRM) has been placed, at least in terms of prescriptive theory, above all the other primary activities of a business and the importance of HRM to businesses in general has been argued to be central and fundamental in order to better enable their business activities and for the fulfilment of their business objectives. In discussing the Resources, Competences and Strategic
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Management Setting Concepts, Constructs and Operational Definitions (3.3) Cooper and Schindler (2014), articulate that research requires the exploration of various questions in order to organize, understand, explain and forecast phenomena. These research inquiries must be guided through agreed upon definitions of the questions used to build the research product. These questions contain or use concepts, constructs and definitions (Cooper et al, 2014, p.50). A concept provides a common
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Second Year - Third Semester 3.0.1 International Business - University Assessment 100 Marks Course Content 1. Overview of the International Business Process 2. PEST factors affecting International Business 3. Government influence on trade 4. International Trade Theories 5. FDI 6. Country Evaluation and Selection 7. Collaborative Strategies 8. International Marketing 9. International Trade Agreements 10. International Trade Organizations 11. Forex 12. International HR Strategies 13. International
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Understanding Business Research Terms and Concepts: Part 2 Ngoc RES351 April 8, 2015 William Khoepfer Understanding Business Research Terms and Concepts: Part 2 Businesses will always need market research and it generally falls into two different groups. Qualitative and Quantitative. Qualitative research is “Qualitative research is designed to reveal a target audience’s range of behavior and the perceptions that drive it with reference to specific topics or issues. The results of qualitative
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