Ayush-60 Nirali-65 Contents Company’s overview Product overview Marketing mix Swot analysis Competitor analysis Recommendation COMPANY’SOVERVIEW Hindustan Unilever Limited (HUL) is India's largest fast moving consumer goods company owned by the European company Unilever. The Anglo-Dutchcompany Unilever owns a 52% majority stake. HUL was formed in 1933 as Lever Brothers India Limited and came into being in 1956 as Hindustan Lever Limited through a merger of Lever Brothers, Hindustan
Words: 3089 - Pages: 13
also be delivering some additional (but secondary) utility. Fairness Cream Market Market Overview Indian fairness cream market is a highly developed and competitive space. The origination of the segment can be traced back to 1976, when Hindustan Unilever launched the first fairness cream in the Indian market. Over the years the market has grown to a size of Rs. 2,000 Crores (2010 estimate) The Indian fairness cream market clearly reflects the ongoing trend in the Indian cosmetic
Words: 5210 - Pages: 21
No:1325 HINDUSTAN UNILEVER LIMITED CONTENTS Introduction Products Strengths & Weakness Marketing Strategies Facts Growth Rates Awards & Recognitions Competitors Recent News Games INTRODUCTION Hindustan Vanaspathy Manufacturing Company (1931), Lever Brothers India Limited (1933) and United Traders Limited (1935) together formed Hindustan Lever Limited in November 1956. First foreign company to offer its 10% equity to the Indian public. Unilever owns 52% controlling
Words: 665 - Pages: 3
Name Subject Professor : : : Mansukh Patel Strategic Business Marketing Mr. M Natrajan Paper: Market Demand / Potential – LUX Soap PRODUCT PROFILE • • • • • LUX is a global brand developed by Unilever. The range of products includes beauty soaps, shower gels, bath additives, hair shampoos and conditioners. LUX started as “Sunlight Flakes” laundry soap in 1899. In 1924, it became the first mass market toilet soap in the world. It is noted as a brand that pioneered female celebrity endorsements
Words: 1320 - Pages: 6
The Sustainability Report consists of only the GRI technical section to meet the requirements of the Global Reporting Initiative. The scope of the information provided in this report basically covers the activities of Trust Bank Limited in Bangladesh. This report was prepared to make adherence to an application level of the Global Reporting Initiative and is unconfirmed by external assurances. For more information about sustainability at Trust Bank Limited please go to www.trustbanklimited
Words: 12235 - Pages: 49
course. Our topic is to prepare a report on “Trend of export of commodities from Bangladesh: An Analysis of sector wise contribution to GDP.” provided by the honorable course teacher. This is a group task. Objectives The objectives of this report are: * To fulfill the partial requirement of MBA degree. * To be able to use theoretical knowledge into practice to know the practical aspect in Bangladesh. * To develop our skill in using analytical tools and techniques. * To develop
Words: 3028 - Pages: 13
The Shadow Lines – Significance of the title The novel ‘The Shadow Lines’ by Amitav Ghosh centers around a young boy, the narrator, whose growth in age and maturity is traced slowly through his understanding of the memories that connect him and his family members. Through the book, we watch him move backwards and forwards in time as bits and pieces of stories, both half-remembered and imagined, come together in his mind until he arrives at an intricate, interconnected picture of the
Words: 2945 - Pages: 12
growing business in Bangladesh and has more and more scope to develop the economy of Bangladesh. In this report, we have tried our best to introduce the company and show their background, company policies, financial condition, performance and various analyses. 1.2 Objectives of the Study The report is the part of the Insurance sector that we are studying in our BBA course. The objective of the report is to present the practical view about the “Insurance Practices in Bangladesh”, that provides
Words: 5704 - Pages: 23
Department of Marketing Result: On going UNIVERSITY OF DHAKA Masters of Business studies (MBS) 2010 Department of Finance and Banking National University, Bangladesh. Result: Appeared Institution: Tejgaon College, Dhaka.1 1 Bachelor of Business studies (BBS) Hons' 2009 Department of Finance and Banking National University, Bangladesh. Result: First class (11st) Institution: Govt. Azam Khan Commerce College, Khulna. Higher Secondary Certificate (HSC)'2005 Grade: G.P.A.: 4.20 (Out of 5
Words: 429 - Pages: 2
Role of BSCIC (Bangladesh Small & Cottage Industries Corporation) UNIVERSITY OF DHAKA [pic] Submitted To: Dr. A R Khan Professor and Former Chairman Department Of Banking University Of Dhaka. Submitted By: Md. Mostafa Jabed Kaychar Dept. Of Banking & Insurance ID
Words: 4250 - Pages: 17
