Why Marketing Is Important
“Marketing is the activity, set of institutions, and process for creating, communicating, delivering, and exchanging offerings that have value for customer, clients, partners and society at large”(AMA, 2007).
So, why it is so important to create value for all of those persons above? And what the reason could be to do so for entrepreneurs? Let’s try to find some answers.
When we speak about founding new business we used to think about business planning to have an idea how we should grow
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