Zipcar

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    Automobile Industry Case Study

    vehicle. According to Maynard (2015) the demand for public transportation is on the rise among baby boomers and millennials. In many cities new modes of public transit are in the works. She goes on to say that new technologies and companies, such as Zipcar, Uber, and Lyft make it easy and cheaper for people to get around. Remote working situations are more popular and common. Maynard says that car-sharing and bike-sharing programs in urban areas and at colleges are also becoming more commonplace. Safety

    Words: 898 - Pages: 4

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    Internet of

    4 The Impact of the Internet of Things on Business and Society · Ubiquitous services for connected consumers · Open source and collaborative business models · The optimisation of things: towards a truly sustainable development W ith the Internet of Everything, it will possible for everybody and everything to be connected at all times, receiving and processing information in real time. The result will be new ways of making decisions, backed by the availability of information. The option

    Words: 3674 - Pages: 15

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    Consumer Representations and Collaborative Website Narratives

    The Journal of Applied Business Research – May/June 2015 Volume 31, Number 3 Collaborative Consumption And Sustainability: A Discursive Analysis Of Consumer Representations And Collaborative Website Narratives Anne-Sophie Binninger, NEOMA Business School, France Nacima Ourahmoune, NEOMA Business School, France Isabelle Robert, University Lille Nord de France-SKEMA Business School, France ABSTRACT In this article, the authors analyze the collaborative consumption model and its contribution to sustainable

    Words: 10093 - Pages: 41

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    Hedge Fund Project

    Hedge Fund Summary The Hedge Fund Project gave me an insight of what trading is like. In the beginning, I wanted to pursue this aggressively. It did not take long for me to realize I really had no idea what I was doing. I started to invest in large company stocks and waited. Returns were following the S&P and if I were to see results quicker I needed to risk more. I bought some small company stocks and realized they changed quite rapidly on a daily basis. I used a fundamental approach to picking

    Words: 1945 - Pages: 8

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    Contemporary Business

    John Wiley & Sons, Inc. David L. Kurtz University of Arkansas Louis E. Boone University of South Alabama BUSINESS 14TH EDITION Contemporary . . . at the speed of business “The 14th edition of Contemporary Business is dedicated to Joseph S. Heider, who brought me to John Wiley & Sons. Thank you, Joe.” —Dave Vice President & Executive Publisher Acquisitions Editor Assistant Editor Production Manager Senior Production Editor Marketing Manager Creative Director Senior Designer Text Designer Cover

    Words: 9095 - Pages: 37

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    Spotlight on the New Marketing Organization

    HBR.ORG For the exclusive use of Y. Chen, 2014. JULY–AUGUST 2014 REPRINT R1407E SPOTLIGHT ON THE NEW MARKETING ORGANIZATION Unlock the Mysteries of Your Customer Relationships Are you connecting with consumers the way they want you to? by Jill Avery, Susan Fournier, and John Wittenbraker This document is authorized for use only by Yin-Hao Chen in MARK-570_CONSUMER BEHAVIOR.SPRING.2015 taught by Rebecca Hamilton, at University of Maryland from December 2014 to June 2015. For

    Words: 5758 - Pages: 24

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    Entrepreneurshipproject

    The Business Idea We   have  come  to  a  time  in  Singapore  where  the  cost  of  owning  a car  has rocketed  sky­high. Just   when  people  in  Singapore  are  still  dwelling  on  the  exorbitant  Certificate  of  Entitlement prices,  moods  were  dampened  further  with  the  recent  declaration  concerning  cars.  With reference  to  the  Singapore  Budget  2013,  the  maximum  loan  tenures  have  been  reduced  to  five years  which  will  also  mean  that  there  is  a  possibility  where 

    Words: 5307 - Pages: 22

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    College Student Perception & Behavior Towards Sustainability Res

    The Florida State University DigiNole Commons Honors Theses Division of Undergraduate Studies Spring 2014 College Student Perception & Behavior Towards Sustainability: Results of A Campus Survey Heather Sadusky Florida State University, hms10@my.fsu.edu Follow this and additional works at: http://diginole.lib.fsu.edu/uhm Recommended Citation Sadusky, Heather, "College Student Perception & Behavior Towards Sustainability: Results of A Campus Survey" (2014). Honors Theses. Paper

    Words: 8097 - Pages: 33

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    Lit Motors

    Lit Motors: C-1 Group #1 Executive Summary Today’s consumers seek quicker ways of travel at more affordable prices allowing them to reduce up to 50% off their commute time and giving them more time to spend with their families. The C1 motorcycle was designed for efficient high-speed travel, enabling you to slip through traffic easily. Once you arrive at your destination, you can park in the smallest spaces–even motorcycle-specific parking.Team 1 was selected to research, analyze, and

    Words: 6119 - Pages: 25

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    Customer Service

    Creating a CustomerCentered Organization A Harvard Business Review Insight Center Report CONTENTS 1 3 5 7 9 11 13 15 17 19 21 23 Create Brand Superfans Matthew Rhoden How Philips Uses Net Promoter Scores to Understand Customers Suhail Khan What Zipcar Can Teach the S&P 500 Stephen Wunker How Fidelity Used Design Thinking to Perfect Its Website Frederick S. Leichter The Coming Point-of-Sale Revolution Grant McCracken Using Mobile Phones to Capture Customer Experiences Emma Macdonald, Hugh Wilson

    Words: 18324 - Pages: 74

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