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The benefits are:
With a dividend payout ratio of 0% the starbucks company wish to invest all the profit into growth and being able to provide “The Starbucks experience”

With this focus on growth the company will have an increase in sales and in brand awareness making this brand more popular and attractive to customers and creating some sort of loyalty.
With no dividends the shareholders will win with the growth because of the increase in capital value.
With higher growth the company will achieve more economies of scale and with globalization they will probably learn and have to adapt their coffees to some cultures thus having in the future the best coffee of each culture available worldwide for example.

The dangers are:

The growth of the company may decrease it's quality control thus eliminating “The Starbucks experience”, without this differenciating aspect Starbucks may loose it's share to some strong competitors, leading to the erosion of the brand which is really bad.
Having no dividends the shareholders might become sceptic about the growth rate and sell their shares.
There is another problem, the starbucks coffee are known to be unique each one having it's touch if we focus on growth only we will make starbucks a standardized shop.
Since economy is not becoming better and this is a some sort of luxury premium coffee demand will probabily become lower.

Overall the company must be aware that their advantage is their unique experience and brand awareness, as they become larger this becomes more easy to be

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