...BUS 160 Acton – Burnett: Case Analysis Questions Response by Fermions 1. What differences, if any, exist between the problems that the task force has been asked to address and the “real” problems? Two Vice Presidents for the company Keene and Ryan come to the conclusion that a task force must be created to make sense of the final forecast and product demand forecast that the four marketing managers created. The task force found many problems some being systematic bias and that it seemed information was being withheld. In the end at the presentation it becomes obvious that the problems were poorly done incorrect forecasting and a collaboration to prevent people from becoming aware of it, by withholding information and having an aggressive negative manner when discussing the topic. 2. How appropriate was the selection of task force members? What criteria were used/should have been used for member selection? What would have been the effect of having Hunneus head it instead of Baker? Keene and Ryan began formatting the selection of task members by appointing the main focus, which was the market division. They started out by identifying the key groups. However, they decided not to include the marketing managers but their product managers whom reported to them. However, failure to concluded or contribute them in the forecasting task group may have been reason to the results of significant lost of information, influence and lack of decision making. Secondly...
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...Questions 1. What were the main mistakes made by Keene & Ryan in the way they dealt with the different situations described in the case: from the discovery of significant losses in the first quarter of 1975 to their handling of the meeting during which the members of the task-force made their presentations? 30% It was clear that Baker had little to no control over the task force. Baker had not created the team and had no real authority (aside from being designated as the head) over the task force. The task force was a formality in the Keene & Baker’s eyes, thus they concluded the area that needed to be studied was marketing division (market managers made final forecasts based on info from prod mgrs, VP of sales, VP of manufacturing, & econ forecasts from VP of econ). At this point Keene & Baker never gave much thought or importance to the task force therefore they were just content to “formally” state that the situation was being analyzed. In reality neither of the VP’s actually gave much importance to the two losing quarters situation. This in turn showed when the task force report meeting had gotten out of control and they were headed to a break, Keene told Baker “…you better figure out what you’re going to do at 3:00 (when they returned from the break)”. This statement from Keene showed that he had little authority or control over the situation, he was placing the blame on Baker instead of backing him up. The following is a broken down analysis of the mistakes that...
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...1-What were the mistakes made by Ryan and Keene during the whole process? The mistakes made by Ryan and Keen during the whole progress are fourfold: 1. Formation Baker is enlisted by commissioning executive Ryan and Keen to do an impossible job, both time and resource wise. Following an initial insight from Acton, the company’s chairman, Baker takes the lead to a newly created, cross functional task force. The idea is cascaded from top to down to him, across two layers of hierarchy. Very little is as well said about Acton’ and Herd’ ideas, except that they ‘feel’ that forecasting is an issue following significant loses in Q1 1975. Subsequently, Ryan and Keen appoint a task force on behalf of Baker. That Baker had no influence on the appointment of the members will have further knock on effects on Baker’s effective leadership later on (see points 2.1 relative to Baker). Another issue with both Ryan and Keene commissioning the taskforce to Baker is the multiple objectives incompatibility. Leading the taskforce may prove a good training ground for a tenderfoot like Baker, but at the expense of the success of this taskforce. 2. Selection a. of the team The taskforce is appointed with no respect to people’ preferences, level of relationship, experience and personal affinities. The taskforce is hand picking a great variety of employees from eight teams. Each team members has a separate line of reporting, level of seniority, age, experience and personal background (old...
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...Stefan Monsouir Eng. 106 / ERAU 17 MAY 2014 Persuasive Essay Rough Reality television today is destroying generation after generation of young people. You cannot turn on the television without seeing some type of drama in the form of fighting, someone finding out that their three year romantic online relationship was a lie, or even sixteen year old girls who got knocked up and think they have it all figured out until the reality sets in. The largest fan base for reality television is children and teenagers who are being negatively influenced by what they see and hear on these shows. One big problem with reality television is that it promotes violence. It does not matter if it is a competition cooking show, a group of random individuals living together, or a show about a pawn shop; there is always some type of fight happening. Whether it is a heated argument and both parties are in each other’s face yelling or in some cases there have been actual fights, it is like producers love the fact that there are fights on their shows because that is what boosts ratings and that’s what makes them money. Television producers actually manipulate situations to create tension and fights and even though producers don’t come right out and admit it, you can see it in the commercials for the show when all you see is the fights and the drama; it is what catches the eyes of the watcher and sparks the interest. Among the fighting and the arguing, the fact that people have such disrespect...
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...What reasons do your authors give to explain the historical inaccuracies in the films? It’s hard to sometime to see the truth for what it is. When I was growing up my grandma used to say, “There’s HER STORY, HIS STORY AND THE TRUTH!” Inaccuracies in history are usually originated from story tellers (move producers or writers) placing their personal view to a story. In the story Black Robe, the authors wrote the movie from the journal of the missionary Father Jesuit Laforque. To keep the adventurous feel of the film there were a couple of inaccuracies. According to Carnes, M., & Garraty, J. (2008). Father Laforque wrote down a conversation between himself and Chief Algonquin. Later on Father Laforque took this documented conversation to a second European whom was not present and asked him to read the document aloud; Europeans by contrast were illiterate during this timeframe (Carnes & Garraty, p. 46, 2008). In the mystery/suspense film, “The Crucible”, another example of an inaccuracy was Indians tribes journeying 1500 miles in the midst of winter only to set up camps to habituate until spring. The “Dilate” according to Carnes, M., & Garraty, J. (2008) was to keep the audience interested in the story line by focusing in on the girls behavior (Carnes & Garraty, p. 76, 2008). . In the “Patriot” Benjamin Martin wasn’t a real person, but in leaders such as Francis Marion similarity can be found, which could also provide some inaccuracies. Historians criticized...
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...the advertising world, he first started is firm in Chicago year 1935. Leo is the creator of some of the most fascinating advertising figure like the green giant, Pillsbury dough boy, tony the tiger, the Marlboro man, Maytag repair man… etc. Focusing on the Canadian side of Leo Burnett enterprise based in Toronto, the CEO and chief executive is Judy John; she was promoted CEO in 2012 and was able to guide the firm to the worlds most awarded Canadian agency in 2012. (about us, 2014). To be able to access the Québec/ francophone market, the firm partenerise with a local firm in Montreal named Martel & Co. (Leo burnett canada, 2014) The Toronto agency as a staff of around 150 employees and 25-30 of them are in the creative department, and seems that’s it is not enough coming from Lisa Greenberg, VP, Creative Director (leo burnett toronto, 2011). In the agency’s is always pushing their employee to participate in extra curriculum activities like sports, Leo Burnett Toronto as both a hockey team and a soccer team. To help there employee to have a better creative mind, the company allow an annual budget for each employees of 300 to spend on things to inspire themselves and produce great work. (leo burnett toronto, 2011) Here are some of the major clients of the Toronto agency: * Ikea * Coors light * P&G * Yellow page * TD Canada trust * Bell * Election Toronto * Smith restaurant...
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...Activity 4 For my personal choice book I have chosen Helen Keller: The Story of My Life. I chose this book because it was very interesting to read about how her education developed throughout her life. It was also fascinating to know how she learned to understand what people were saying because she wrote how sometimes she would place her fingers on their lips and would discover what they were saying from the movements of their lips. At other times people would spell into her hand what they were saying. I also found it inspiring the way her friends helped her in her life, and not be quarrelsome to her just because she is different. In her story she mentioned how her teacher, who is also her friend, Miss Sullivan, helped her overcome her difficulties. She helped her by introducing Keller to a new sense to feel and make a conscious picture of what it would actually look like if she was not blind, and she described this sense as a soul- sense. My favorite part of this book was when Helen Keller wrote a story called ‘The Frost King’ and it was published in one of the Perkins Institution records. Then soon after it was published someone informed her that there was a woman named Margaret T. Canby who wrote a story long before Helen Keller was born called ‘The Frost Fairies’ that was similar to her story. After that 12-year-old Helen Keller was taken to court after being accused of her story being a plagiarism by Michael Anagnos. Mr. Anagnos was the director of the Perkins Institute...
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...The secret garden is a classic, inspiring novel written by Frances Hodgson Burnett . Mary, who was an offensive and unfriendly girl , lived in India in the lack of love from her parents as they were always busy . One day, her parents and domestic were both died because of an serious epidemic and Mary must move to another place as there were nobody left in her house. Mary was sent to her parent friend’s house in English but she did not like it and then she moved to live with her uncle, Mr Archibald Craven, who was said to be very cold and irritable. The house was very large but desolate at the same time as it stood alone in the moor and most of the rooms were no longer used. The housekeeper, Mrs Medlock took Mary to the house and assigned Martha, who was very kind and gentle, to be Mary’s new servant. Martha introduced the life there to Mary and encouraged Mary to play outside. She also revealed about the old garden which had been locked and forgotten for 10 years after the dead of Mrs.Craven. Mary could not help herself thinking about this secret as she went around others big gardens. She met a robin and his’s friend , the unpleasant gardener there and made friend with them. Mary was enchanted by the fresh atmosphere from the moor so she spent many time outside, skipping rope and got better both mentally and physically. With the help of the robin, she found the key to the secret garden. She asked Martha for garden tools and through Martha, she got a new friend, Martha’s...
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...Journal 2: What barriers do immigrants face when they come to Canada? When immigrants come to Canada it’s a hard choice for some families leaving their home land and starting a new life in a different county with a different society, language, culture and believes. For some families they leave their home land to come to Canada for a better place to live, building a better future for their kids and a safe place. Immigrants that come to Canada face lots of barriers that are learning a new language, getting to know a new country, finding a home, job and new friends. My dad faced lots of barriers in life coming to Canada he make that choice for his kids to have a better life. My dad was a surgeon in Germany , he studied about 7 years not including the studies he did in his home land. Coming to Canada he had to start all his studies all over again since he had a German medical license not a Canadian medical license. These stories below are written by the authors what they had to face coming to Canada. The first story was by Isabel Vincent “ finding a nationality that fits” Isabel write a story about how their Portuguese family who tried to become “Canadianize” in order to be accepted in society. We often are left on our own to find ourselves in Canada. After a period of time living in Canada, may lose his/her family traditions, beliefs and values and it changes a person. Now, I see more young teens that came here with such innocence being involved in things that they shouldn't...
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...What is culture? Culture is the integrated pattern of human knowledge, belief, and behavior that depends upon man's capacity for learning and transmitting knowledge to succeeding generations... the customary beliefs, social forms, and material traits of a racial, religious, or social group. Culture means many different things to different people: the clothing, the food, the values, the laws, the beliefs, the music and dance, the material things, the language, the art, the medicine or healing practices, the shared history, the kinship system (whom you consider to be family), the stories, the hairstyles, the economic system, and much more, of a group of people. Families, neighborhoods, ethnic groups (groups of' people from the same part of the world), religious groups, regions, countries, all have their own cultures. Culture is the full range of learned human behavior patterns. Edward B. Tylor, an English Anthropologist, said that culture is "that complex whole which includes knowledge, belief, art, law, morals, custom, and any other capabilities and habits acquired by man as a member of society." It is not limited to men. Women possess and create it as well. Culture is a powerful human tool for survival, but it is a fragile phenomenon. It is constantly changing as people and places change. Our written languages, governments, buildings, and other man-made things are merely the products of culture. Culture is taught and learned and shared – there is no culture of one. And...
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...According to Greg Johnson Where Are You Going, Where Have You Been? is a feminist allegory. I do not know if I agree or disagree with this perspective. I do not think Oates intended for the story to be a feminist allegory in any sense, but I do see why Johnson thinks that way. Connie definitely surrenders her autonomous self to Arnold’s desire and domination in the end, but that does not mean that during the whole story Connie was kissing the ground Arnold walked on. I strongly disagree that part of growing up requires sexual bondage at the hands of a male “friend,” that may be the way Connie ends up but that is definitely not the way most teenage girls mature. I do not think the story is entirely about Connie’s initiation into sexual bondage. It is simply a story about a creepy man that tries to lure in a typical young girl and ultimately interact sexually. According to Larry Rubin Where Are You Going, Where Have You Been? is all one big dream about her fear of the adult world. I definitely see why this interpretation is possible. Connie has an overall feeling of not having control over the situation she is in which happens in most bad dreams. Rubin explains the similarities of Arnold to that of which Connie already knows before meeting Arnold, such as his voice is the same as some disc jockey on the radio. This is very common in dreams, things from your real life somehow show up differently in dreams. The fact that Connie could not even dial the phone number when she felt...
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...Influence of Entertainment Media Paper Culture The term culture has a wide variety of distinctive meanings. For some individuals, it denotes an appreciation of good literature, art, music, and food. For a biologist, it is much more likely to mean a colony of bacteria or some sort of microorganisms growing in a nutrient medium in a laboratory Petri dish. However, for anthropologists and other behavioral scientists, culture is the full range of learned human behavior patterns (O'neil, 2006). The term was first used in this way by the pioneer English Anthropologist Edward B. Tylor in his book, Primitive Culture, published in 1871 (O'neil, 2006). Tylor said that culture is "that complex whole which includes knowledge, belief, art, law, morals, custom, and any other capabilities and habits acquired by man as a member of society (O'neil, 2006)." Of course, it is not limited to men. Women possess and create it as well. Since Tylor's time, the concept of culture has become the central focus of anthropology (O'neil, 2006). Culture is a powerful human tool for survival, but it is a fragile phenomenon. It is constantly changing and easily lost because it exists only in our minds. Our written languages, governments, buildings, and other man-made things are merely the products of culture (O'neil, 2006). They are not culture in themselves. For this reason, archaeologists cannot dig up culture directly in their excavations. The broken pots and other artifacts of ancient people...
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...Slouka does two things at once in the story. First, he takes the father back and forth across the river: with the backpacks and then with his son on his back, and then an identical set of return trips the next day. The first set of trips allows the story to show us the river and the care required to cross it. The details are not particularly subtle. For instance, the father remembers when he was a boy crossing the river with his own father and asking, “what do you do if you fall?” His father answered, “Don’t fuckin’ fall.” It becomes clear where this story is headed. Yet we forget this inevitable end because of the second thing Slouka does. While the river takes a central place in the story, the focus is actually on the father’s memories and thoughts. In fact, the river doesn’t even appear until the fifth paragraph. The story opens in the house of the man’s ex-wife, where the man is picking up his son: “He went inside, wiping his shoes and ducking his head like a visitor, and when the boy came running into the living room he threw him over his shoulder, careful not to hit his head on the corner of the TV, and at some point he saw her watching them, leaning against the kitchen counter in her bathrobe, and when he looked at her she shook her head and looked away and at that moment he thought, maybe—maybe he could make this right.” Slouka uses this opening to set the stakes: the man is going to use this camping trip to make things right with his family. His thoughts circle...
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...Values A value is a belief, a mission, or an idea that is speaking. Whether we are intentionally alert of them or not, every individual has a basic set of personal values. Values can range from the everyday, such as the belief in hard work and punctuality, to the more emotional, such as self-trust, concern for others, and agreement of purpose. Most of us learned our values - or morals, if you prefer - at home, at mosque or, at school. But, where are our children learning their values? Maybe from parents, teachers and religious leaders, but society has changed. Too often young people today are most influenced by what they see and hear on television or on the street. Personal Values When we examine the lives of famous people, we often see how personal values lead them, pushing them to the top of their fields. For example, one actor was motivated by his commitment to social justice, which led to important acting roles related to that value that made him world famous. Likewise, a well-known business CEO was motivated by the personal value that technology should be easy to use, which caused his company to issue a technology revolution. Whatever one's values, when we take them to heart and implement them in the smallest details of our lives, great accomplishment and success are sure to follow. MORAL VALUES Moral values, such as honesty, responsibility, justice, are originally inborn values which Allâh planted in the hearts of mankind; then He sent His messengers with a system...
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...A Little Princess (1995) I chose the movie ‘A Little Princess’ because it showed the perseverance of a little girl during her darkest times. She was faced with a disastrous situation, yet it did not change who she was, a kind and gentle person. Synopsis The movie takes place during World War 1. The main protagonist, Sara Crewe, is a fun-loving and kind hearted little girl who loved to hear stories. She grew up in India but was later enrolled in a seminary for girls in New York when her father, Captain Crew, decided to fight for British in WW1. He was quite wealthy and made sure that Sara would not have any sort of discomfort. Many other students liked Sara and her exciting stories, while others grew jealous over her popularity. The seminary’s headmistress, Miss Minchin, is very intolerant and narrow-minded. One day Sara gets the news that her father died in the battle and all his wealth and estate is seized by the government. Miss Minchin forces Sara to be a servant along with the other servant girl, Becky. Sara still continues being who she was. When taunted by her headmistress, she firmly said she believed that ‘every girl is a princess’. In the end, we find out that Sara’s father didn’t die but had severe amnesia and temporary blindness. When he regained his memory, he came for Sara. Miss Minchin got kicked out off the seminary and became a chimney sweep, working under a boy whom she mistreated in the past. Topic I am interested in learning about social inequality and...
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