...Hatchet Chapter 5 1. What overpowering craving did Brian have when he initially awoke? Brian was hungry and thirsty. Never ate any sort of food or water in a quite a time amount frame. 2. What happened too his face while he slept? Brain face was burnt by the sun and his lips and throat was dry and was in pain by the burns. 3. What happened too Brian’s determination to take only a small drink from the lake? Brian’s determination to take a small drink from the lake became something he didn’t realize was something he needed in order to survive. He enjoyed every bit of it. 4. Why was Brian so sure initially that the search planes would find him within a day or two? Brian was sure because he seen it on television that when lost planes got missing the next day or two they be found and that also pilots fill out their flight plans and where they are heading and what route they be taking. 5. Make a list of all the things that Brian has in his possession including his clothes? A quarter, three dimes, a nickel, and two pennies. A finger nail clipper. A billfold with a twenty-dollar bill, and some odd pieces of paper. Also the hatchet his mother have given him before he boarded the plane. He also had a good pair of tennis shoes almost dry. And socks. And Jeans and underwear and a thin leather belt and a T-shirt with a wind breaker so torn it hung on him in tatters. And a watch that was broken in the crash but still held on to it. 6. Make a second list placing...
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... Abstract The basis of this paper is to explain the advances in information technology that ultimately resulted with the creation of the Health Insurance Portability and Accountability Act (HIPAA) of 1996 and the Children’s Online Protection Privacy Act (COPPA). These two acts are beneficial to the privacy of oneself regarding medical files and the protection that the Federal Trade Commission provides to children while they are using the Internet. The paper will go farther into detail about why these acts were created and how they are beneficial to society today and for our future. Information Technology Acts The many advances of information technology have resulted in ethical issues requiring the creation of many important acts. Information technology is a very important branch of engineering that deals with the use of computers and telecommunications to retrieve and store and transmit information. Two acts specifically are the Health Insurance Portability and Accountability Act (HIPAA) of 1996 and the Children’s Online Protection Privacy Act (COPPA). These acts were carried out for many reasons, including; but not limited to privacy of personal health care information and protecting our children’s identities on the Internet. According to Sage Knowledge (2009), the Health Insurance Portability and Accountability Act of 1996, also known as HIPAA, is a federal act, which included a number of provisions for simplifying the administration...
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...will be graded based upon length and grammar, your insight into the issue addressed, and demonstration of knowledge of the course material as found in the book and elsewhere. Please check the formatting before submitting your response. 1. Read the following scenario: Is there an ethical issue here? How should she act in this situation? How can she convince the marketers? Be sure to explicitly apply the rules of ethical decision-making in determining your answer. “A marketing team presents a children's cereal brand manager with a ‘Less Sugar’ ad campaign for three of her brands. Large print and dynamic type on the package exclaiming ‘75% LESS SUGAR’ will catch the parent’s eye and increase sales. Concerned about their children’s weight gain, parents will purchase the cereal. The carbohydrate content of the less sugar product, however, is the same as high sugar version, at best only10 fewer calories per bowl, so it offers no weight loss advantage. The brand manager’s immediate reaction is ‘This marketing campaign is unethical.’” (Hamilton, J.A., 2009). Yes there is an ethical issue in this scenario. The marketing team is advertising that there is less sugar in the cereal but in all actuality, the contents of it is the same as their regular cereal. This is in fact the opposite of the moral rights rule of ethical decision making. They are only concerned with how many sales they will get and not about the health and well-being of the customers. Their idea definitely...
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...(O'Barr, 2008). Thus, children have the potential to actively participate in family buying decisions. In order to successfully design an advertising campaign towards children, organizations must understand children’s role as consumers, the effect they have on the advertising industry, and how advertising to children helps businesses achieve their objectives. For advertising to children to be advantageous, advertisers must recognize a child’s buying behavior and purchasing power. Advertising to children is defined as using various advertising mediums to promote toys, food, music, films, and clothing to young consumers. Marketers refer to these young consumers as Generation Y. This generation that makes up approximately 28.6% of the population includes toddlers, tweens and teens. Generation Y makes up three distinct markets that include: 1) the primary market 2) the influence market – parental yielding and 3) the future market (McNeal, 1998). Within the primary market, advertisers must see children as an audience that has the capability to purchase based on their own wants and needs. In many instances, children act as firm decision makers. Children have the potential to determine a need and act upon that need by planning, performing and evaluating purchases. In the book, kidfluence, the authors find that children ages 4 to 12 spend $11 billion to $30 billion and teens spend between $94 billion and $153 billion (Sutherland &...
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...Daniels Fund Ethics Initiative University of New Mexico http://danielsethics.mgt.unm.edu Mattel Responds to Ethical Challenges INTRODUCTION Mattel, Inc. is a global leader in designing and manufacturing toys and family products. Well-known for brands such as Barbie, Fisher-Price, Disney, Hot Wheels, Matchbox, Tyco, Cabbage Patch Kids, and board games, the company boasts nearly $5.9 billion in annual revenue. Headquartered in El Segundo, California, with offices across the world, Mattel markets its products in over 150 nations. It all started in a California garage workshop when Ruth and Elliot Handler and Matt Matson founded Mattel in 1945. The company started out making picture frames, but the founders soon recognized the profitability of the toy industry and switched their emphasis to toys. Mattel became a publicly owned company in 1960, with sales exceeding $100 million by 1965. Over the next forty years, Mattel went on to become the world’s largest toy company in terms of revenue. In spite of its overall success, Mattel has had its share of losses over its history. During the mid to late 1990s, Mattel lost millions to declining sales and bad business acquisitions. In January 1997, Jill Barad took over as Mattel’s CEO. Barad’s management-style was characterized as strict and her tenure at the helm proved challenging for many employees. While Barad had been successful in building the Barbie brand to $2 billion by the end of the 20th century, growth slowed in the early 21st...
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...It so easy for children to learn these companies’ names, such as McDonald, Hi-C, Coca-Cola, Disney World, Cap’n Crunch, or Pri-media from the classroom because that is what they see and view from their education materials, school cafeteria, or televisions. The industries sponsorship could be easily mistaken as ethical or see as a social responsibility fulfillment, but with careful observation, it appears clearly that corporations are seeking more after their business ambitions. Companies are more after advertising their products; thus, they do no longer consider educational usefulness, rather they manipulate the children’s mind as possibly as they could in order to promote their industries. ETHICAL ISSUES: Most industries promote the school system for sake of their products rather than the sake children because it creates easy opportunity to manipulate the children with advertisements. The association they have established with the school system gives them high opportunity to success in advertising as much as they desire. It appears as if the major reason the companies are associating with the school industry is to gain strong chance to control the children’s mind. Due to these effects, the children grave for what they have been seeing and reading in school which makes them long for the products. As these children long for those products, they request...
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...generation. According to McBride, “The oral tradition of simple children's songs, folk songs, and lullabies is quickly being lost, replaced by commercially produced popular and rock music as more and more people rely on recorded music rather than singing or playing music for themselves and others” (2002). Baby Einstein videos claim to enhance infant’s knowledge, making them smarter, happier babies. This paper will delve into Baby Einstein’s claims, research rebuttals, and ethical impact as laid out by the American Psychological Association. Area of Development Baby Einstein videos are marketed by Disney Corporation with the slogan “Great minds start little” (babyeinstein.com, 2014). Marketing makes claims that Baby Einstein videos are made to enhance multiple areas such as music, art, language, nature and shapes/numbers. The videos develop the infant’s music skills by enhancing the infant’s rhythm, pitch, and harmony, icon; art through bright, real life picture that have true association. Language is developed through “words, written or spoken, are presented in three languages – English, Spanish and French – so babies are exposed from the start to rich, varied vocabulary” (2014). Many Baby Einstein videos integrate nature and animals to stimulate infant’s nature fascination with their environment and various animals. Shapes and numbers are taught through introduction of counting everyday objects such as books, food, and are meant to encourage the “exploration of...
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...each of the following question with a substantive response. A substantive response is one that: 1) is a minimum of 125 words, 2) is a thoughtful and thorough response to all aspects of the question, 3) accurately applies information from the course material, and 4) utilizes appropriate grammar. You will be graded based upon length and grammar, your insight into the issue addressed, and demonstration of knowledge of the course material as found in the book and elsewhere. Please check the formatting before submitting your response. 1. Read the following scenario: Is there an ethical issue here? How should she act in this situation? How can she convince the marketers? Be sure to explicitly apply the rules of ethical decision-making in determining your answer. “A marketing team presents a children's cereal brand manager with a ‘Less Sugar’ ad campaign for three of her brands. Large print and dynamic type on the package exclaiming ‘75% LESS SUGAR’ will catch the parent’s eye and increase sales. Concerned about their children’s weight gain, parents will purchase the cereal. The carbohydrate content of the less sugar product, however, is the same as high sugar version, at best only10 fewer calories per bowl, so it offers no weight loss advantage. The brand manager’s immediate reaction is ‘This marketing campaign is unethical.’” (Hamilton, J.A., 2009). 2. Watch the video on the 2003 Columbia Space Shuttle disaster on the textbook website: http://www.mhhe.com/business...
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...In the book “There Are No Children Here” the Author describes the live of Pharaoh and Lafayette, and their Mother LaJoe. The River Family consists of the LaJoe the mother, and her 8 children; they live in one of the poorest neighborhoods in Chicago, in a Housing project called Henry Horner. This area is regimented by violence and poverty. Pharaoh is described as a boy who loves the smell of wildflowers, and butterfly’s. Later in the book he will describe this as a place of sanctuary. He is the one who is the most sensitive’s of all, he wonders if he every grows up, is easily brought to tears, and hides behind his age to avoid worrisome situations. Pharaoh is the one with the greatest hope; he thinks he can become whatever he wants to be, when he does well in school. He is the one of all LaJoe’s children she thinks will give back to her, through his own success, which she believes was lost. Lafayette is the older brother, trying to protect his siblings. He was the carefree child, who liked to draw, but over the time of a year he changed, being caught shoplifting, he also became bossy around his younger sibling because he worried so much about them. He is the...
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...*Hand-in Assignment #*4: Coke - Ethical Issues Your st numbr? Valeria van der Kemp / Nemtseva 459938 Group: IBA-C02 Tutor: Arno Teunissen (please check his lat name) Table of contents: 1. Background information 2. Problem definition The main problem discussed in this report is the following: “Should private or commercial companies be allowed to close exclusive school contracts with schools, or should their activities be forbidden by law?” 3. Objective The purpose of this report is to give an advice to the United States Department of Justice pertaining to the ethical issues surrounding exclusive school contracts. Consequently, suggestions will be given on how to minimize negative effects of the exclusive vending contracts if these operations are allowed to be continued. 4. The Moral Philosophies *4. 1. Teleology* (Utilitarianism) Teleology is a moral philosophy that assesses the ethics of decisions looking at the consequences of the latter. One of the most significant theological theories is utilitarianism theory that is focused on the consequences. It is concerned with the greatest benefit for the greatest number of people even if there are negative consequences for some parties involved. Coca Cola By signing exclusive school contracts and displaying its logos in public schools the company wanted to re-establish its brand loyalty and recognition. This results in increased sales volumes of Coca Cola products leading to additional...
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...Effective Powers Of the five powers, the establishment of an ethical climate calls for much debate. However given the current climate of Paradigm Toys, that being one of coercive power; the use of referent power is likely going to be the most effective in changing ethical climates. The current climate of coercive power, is displayed through the employees being fearful of the loss of jobs if quota’s are not met- which often causes defective products to be produced. This defective product issue has been seen in a large number of recalls within the past three years. To combat this current ethical culture of ensuring quotas are met but failing to produce a quality product, developing a culture of referent power should be implemented. Referent power is a good tool to utilize to ensure the previous power structure- either coercive power or reward power gone wrong. “Referent power is sometimes thought of as charisma, charm, admiration, or appeal. Referent power comes from one person liking and respecting another, and strongly identifying with that person in some way” (Referent Power, 2014). Implementation of referent power will take time in that development of trust in management from employees will not be an easy task. Likely a change in management or significant leadership training would be most helpful to implement this type of power within Paradigm Toys. In essence, the concept of referent power would be to ensure that employees respect and trust their leadership structure...
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...BA 291 Business Policy Case 1: AMWAY Submitted by: Iris M. Dajao-Opiso AMWAY was founded by two friends – Richard DeVos and Jay Van Andel (d. 2004) – in 1959 at Michigan, USA. It is a business on direct selling which started at the home basements of the founders until it became what it is today – an international enterprise on direct selling considered one of the largest in the world with over 3 million Independent Business Owners (IBOs) worldwide. As published in their official website, www.amway.com, the company’s vision is to help people live better lives and that the company is committed to business excellence, caring for people and their communities and the environment. The company is also built on four founding pillars that it is literally carved in stone outside their World Headquarters. These founding principles are Freedom, Family, Hope and Reward. To effectively achieve its vision, the company strongly believes and abides in six enduring values: 1. Partnership – This is what describes the relationship between the company, the founding members, the employees and the business owners around the globe. They always look at what is best for each other’s interest and this is what builds strength and confidence in their relationship. 2. Integrity – “Doing things the right way.” The company’s actions are undertaken with trust, confidence and credibility. This core value is also embedded in its rules of conduct. This Rules of Conduct emphasizes among others...
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...Issues of Concern in the Study of Children’s Literature Translation Elena Xeni Teaching Staff – Language Pedagogy Department of Education, University of Cyprus Summary The present paper focuses on issues of concern in the study of Children‟s Literature Translation (ChLT). Attempting an overview from the years when ChLT was much ignored in the academic and non-academic world to the years that attention is paid to ChLT as a scientific field in its own right, the present paper illustrates issues that have generated intense and ongoing discussions. Issues such as the missionary role of ChLT, the theoretical framework of ChLT, the translator‟s invisibility, low status, profile and royalties, translatability vs. untranslatability, ideology, censorship, manipulation, and ambivalence are visited in this paper. These issues have had a deep impact on key ChLT actors, processes, and products: the child-reader, the translator, the translated text, the translation process, the author, the publisher, etc. The present text is a modest attempt to join efforts with the international community of scholars, translators, authors, children readers, publishers and other parties with an interest in ChLT, so as for the field to be given its merit in Translation, Comparative, Literary and Interdisciplinary Studies and for the translator –who had for long been much invisible and undervalued –to gain the place s/he deserves in history and society. 1. Introductory note It is widely accepted that Children‟s...
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...BUS 250 (Corporate and Social Responsibility) Complete Class IF You Want To Purchase A+ Work Then Click The Link Below , Instant Download http://hwnerd.com/BUS-250-Corporate-and-Social-Responsibility-Complete-Course-1402.htm?categoryId=-1 If You Face Any Problem E- Mail Us At Contact.Hwnerd@Gmail.Com Week 1 Assignment Case Study A Brawl in Mickey's Backyard Case Study: A Brawl in Mickey's Backyard Read the Brawl in Mickey's Backyard Case Study at the end of Chapter One in your text. In one to two double-spaced pages, supported by evidence in your text and from other research, answer the following questions: Who are the relevant market and nonmarket stakeholders in this situation? What possible solutions to this dispute do you think might emerge from dialogue between SunCal and its stakeholders? Submit to your instructor no later than day 7 (Monday). Carefully review the Grading Rubric for the criteria that will be used to evaluate your assignment. Week 1 DQ1 Business & Society In one paragraph, supported by evidence in your text and from other research, describe two forces that you believe shape the relationship between business and society. Provide two examples (one for each force you choose). Look for flaws and strengths in specific examples and applications. Respond to at least two of your classmates' postings Week 1 DQ2 Business & Accountability In one paragraph, supported with evidence from your text and from other research, provide...
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...BUS 250 (Corporate and Social Responsibility) Complete Class IF You Want To Purchase A+ Work Then Click The Link Below , Instant Download http://hwnerd.com/BUS-250-Corporate-and-Social-Responsibility-Complete-Course-1402.htm?categoryId=-1 If You Face Any Problem E- Mail Us At Contact.Hwnerd@Gmail.Com Week 1 Assignment Case Study A Brawl in Mickey's Backyard Case Study: A Brawl in Mickey's Backyard Read the Brawl in Mickey's Backyard Case Study at the end of Chapter One in your text. In one to two double-spaced pages, supported by evidence in your text and from other research, answer the following questions: Who are the relevant market and nonmarket stakeholders in this situation? What possible solutions to this dispute do you think might emerge from dialogue between SunCal and its stakeholders? Submit to your instructor no later than day 7 (Monday). Carefully review the Grading Rubric for the criteria that will be used to evaluate your assignment. Week 1 DQ1 Business & Society In one paragraph, supported by evidence in your text and from other research, describe two forces that you believe shape the relationship between business and society. Provide two examples (one for each force you choose). Look for flaws and strengths in specific examples and applications. Respond to at least two of your classmates' postings Week 1 DQ2 Business & Accountability In one paragraph, supported with evidence from your text and from other research, provide...
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