...State of e-Commerce in India A Research report by for September 2012 Honarable Minister Milinid De- r State of Ecommerce in India - Sept 2012 and e-Commerce are being conceptualized and run today. Social Media is gaining dominance in our and the citizens. We observe that most companies have a social media strategy in place and Cloud based The roll out of 3G and 4G broadband services, the National Broadband Plan and much expected opening of the Retail Sector will certainly usher new business opportunities for e-Commerce in the country. I am happy to note that most of the leading e-Commerce companies are participating in the 2nd ASSOCHAM Conference on e-Commerce to deliberate upon the emerging opportunities in e-Commerce in the country. I thank the ComScore Team for this report and convey my good wishes for the success of this Conference. D. S. Rawat, Secretary General State of Ecommerce in India - Sept 2012 comScore Message India is among the fastest growing online market and has registered a 41% growth in the last 12 months. Internet usage has reached almost 10% penetration in India. With this trend, e-Commerce has shown a very exciting growth trend among travel and retail sites. We expect a similar or even better growth in the coming years as more users come online through easier internet access and wider mobile internet penetration. comScore in India is the preferred partner for audience measurement for publishers, agencies and anyone who...
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...Expansion into Online Marketing/E-Commerce Table of Contents Executive Summary…………………………………………………………………… 3 Introduction……………………………………………………………………………..4 Research Findings………………………………………………………………………5 Finding Number 1………………………………………………………………5 Finding Number 2………………………………………………………………6 Finding Number 3……………………………………………………………6, 7 Recommendations………………………………………………………………………8 Conclusion………………………………………………………………………………9 References………………………………………………………………………10 Executive Summary Monte Carlo Magic, LLC is a medium level competitor in the casino gaming supplies industry within the United States. Monte Carlo Magic, LLC. has eight retail locations across the United States servicing the main casino centers within the United States. Monte Carlo Magic, LLC. desires to become a larger player within the casino gaming supplies industry not only in the Unites States, but expand their reach globally. Currently, the cost for opening retail locations in casino centers around the globe is an expensive venture. The large investment costs would include retail outlet leasing, manpower costs, warehouse distribution supporting the individual retail outlets and political climate of the different countries we expect to expand into. It is our position that we can accomplish the same market penetration by providing...
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...to online retailing Key Points Online shopping in Australia is becoming more prominent. – Official ABS statistics are not produced for domestic and overseas online retail sales in Australia. – Market analysts estimate that the domestic online share of total retail sales in Australia is between 3 and 7 per cent. The Commission considers the share to be at the lower bound of these estimates at 4 per cent. – Overseas online sales account for around a third of total online sales. That is, around 2 per cent of total retail sales are being spent on overseas websites. – Domestic and overseas online sales account for 6 per cent of total retail spending in Australia in 2010 which equates to $12.6 billion. By comparison, market analysts estimate the online share of retail sales in the United Kingdom and the United States at 11 per cent and 8 per cent respectively. Official estimates for the online share in the United Kingdom and United States are lower at 9 and 5 per cent respectively. – Online sales in Australia are projected to grow by between 10 and 15 per cent per annum over the next three years. New electronic devices including mobile phones with internet capability are stimulating further growth in online sales. Australian consumers are attracted to online shopping due to three main factors — lower prices, convenience and a wider range of goods to choose from compared to those available from bricks and mortar retailers. Online penetration of retail sales...
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...Business Research Report for Online Sales Plan Executive Summary Online sales plan strategies come from various levels within the business organization, ranging from a marketing strategy to sales plan objectives. Greater levels of strategy deal in forecasting the potential revenue increases from the online sales division and creating realistic goals when starting a new division from the existing stores. If the goals are attainable, a successful new online sales operation can be achieved. Practical strategies and tactics can make business objectives real. Gaining market share from established competitors is at the top of most retail business' strategic plans. A number of marketing tactics can help to achieve this goal. Having your stores gather customers’ information to send in an e-mail introducing the new online website will be your first step. A weekly promotion only available by an online purchase will encourage your customer’s to check out the new website on a weekly base. This will lead to consumers trying out your new product and in the future giving you a chance to win new customers. Investing in a printed advertising and sending e-mails can help build awareness of your online sales website in the marketplace. Offering promotions, such as only available through an online purchase, also can encourage your competitors' loyal customers to try your products. It is ultimately the value of your promotional offerings, the balance of product pricing and service...
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...Research Report Online Sales Plan Assessment Code: RWT1 Student Name: Natalia Hoque Student ID: 000286573 Date: June 2, 2013 Mentor Name: Jessica Seda-Ruiz Table of Contents Executive Summary 3 Research Findings 4 Marketing 4 Sales Plan 5 Successful Operation 6 Recommendations 6 Conclusion 7 Executive Summary Online sales plan strategies come from various levels within the business organization, ranging from a marketing strategy to sales plan objectives. Greater levels of strategy deal in forecasting the potential revenue increases from the online sales division and creating realistic goals when starting a new division from the existing stores. If the goals are attainable, a successful new online sales operation can be achieved. Practical strategies and tactics can make business objectives real. Gaining market share from established competitors is at the top of most retail business' strategic plans. A number of marketing tactics can help to achieve this goal. Having your stores gather customers’ information to send in an e-mail introducing the new online website will be your first step. A weekly promotion only available by an online purchase will encourage your customer’s to check out the new website on a weekly base. This will lead to consumers trying out your new product and in the future giving you a chance to win new customers. Investing in a printed advertising and sending e-mails can help build awareness of your online sales website in...
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...Business Research Report for Online Sales Plan Executive Summary Online sales plan strategies come from various levels within the business organization, ranging from a marketing strategy to sales plan objectives. Greater levels of strategy deal in forecasting the potential revenue increases from the online sales division and creating realistic goals when starting a new division from the existing stores. If the goals are attainable, a successful new online sales operation can be achieved. Practical strategies and tactics can make business objectives real. Gaining market share from established competitors is at the top of most retail business' strategic plans. A number of marketing tactics can help to achieve this goal. Having your stores gather customers’ information to send in an e-mail introducing the new online website will be your first step. A weekly promotion only available by an online purchase will encourage your customer’s to check out the new website on a weekly base. This will lead to consumers trying out your new product and in the future giving you a chance to win new customers. Investing in a printed advertising and sending e-mails can help build awareness of your online sales website in the marketplace. Offering promotions, such as only available through an online purchase, also can encourage your competitors' loyal customers to try your products. It is ultimately the value of your promotional offerings, the balance of product pricing and service...
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...1 How Amazon and Same-Day Delivery Will Effect Retail Commercial Real Estate by: Ryan Mitts FIN 5433 Dr. Tony Ciochetti 03/30/2013 2 TABLE OF CONTENTS EXECUTIVE SUMMARY....................................................................................Pg. 1 INTRODUCTION.................................................................................................Pg. 2 THE STATE OF RETAIL REAL ESTATE.........................................................Pg. 3 THE THREATE OF E-COMMERCE TO RETAIL REAL ESTATE..............Pg. 4 IMPLICATIONS OF SAME-DAY DELIVERY.................................................Pg. 7 THE FUTURE OF RETAIL REAL ESTATE.....................................................Pg. 9 CONCLUSTION...................................................................................................Pg. 11 REFERENCES......................................................................................................Pg. 12 1 EXECUTIVE SUMMARY Real estate throughout the world suffered a huge shock during the financial downturn of the late 2000's, and while the vast majority of other sectors are on the mend, the retail sector still seems to be having a bit of trouble getting back to where they were before the crash. A large reason for this has to do with Amazon and other online retailers taking up a larger and larger share of the available sales forcing many companies into rethinking their business plan, leading to store closures, downsizing, and even...
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...American electronic commerce company with headquarters in Seattle, Washington. It is the largest Internet-based retailer in the United States.[12] Amazon.com started as an online bookstore, but soon diversified, selling DVDs, VHSs, CDs, video and MP3 downloads/streaming, software, video games, electronics, apparel, furniture, food, toys, and jewelry. The company also produces consumer electronics—notably, Amazon Kindle e-book readers, Fire tablets, Fire TV and Fire Phone — and is a major provider of cloud computing services. Amazon also sells certain low-end products like USB cables under its inhouse brand AmazonBasics. Amazon has separate retail websites for United States, United Kingdom &Ireland, France, Canada, Germany, The Netherlands, Italy, Spain, Australia, Brazil, Japan, China, India and Mexico. B. History of Amazon The company was founded in 1994, spurred by what Bezos called his "regret minimization framework", which described his efforts to fend off any regrets for not participating sooner in the Internet business boom during that time.[16] In 1994, Bezos left his employment as vice-president of D. E. Shaw &Co., a Wall Street firm, and moved to Seattle. He began to work on a business plan for what would eventually become Amazon.com. Jeff Bezos incorporated the company as "Cadabra" on July 5, 1994[11] and the site went online as Amazon.com in 1995.[17] Bezos changed the name cadabra.com to amazon.com because it sounded too much like cadaver. Additionally, a name...
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...Amazon and EBay A) For this purpose, the two retail websites of my choice are the very well known Amazon and EBay. Both websites offer a variety of items available for purchase and highly service regions within the United States of America. On both sites, you can find commodities ranging from house hold items, electronics, clothes, books and to some extent automobiles and automobile parts among other items. Both websites act as virtual stores where just about anybody with access to courier services and payment platforms such as MasterCard or Visa can easily make purchases on their computer or related devices and have the items delivered straight to their door step. The main reason as to why I opted to use the two sites in my response is mainly because both sites are highly diversified in terms of products available for sale. As initially stated, both sites deal with a variety of items including the most basic items such as clothing. Another reason as to why the two website retail stores fit this purpose is because they are among the leading retail websites on a global basis where both websites offer retail services beyond the United States thanks to logistics services from companies such as DHL and FedEx that have made shopping on both sites open to just about any other country outside the United States. For diversity purposes and range of products available on both websites, below are screenshots of categories of the various commodities both sites have to offer as “website based...
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...The argument presented in “Will the Web Kill Colleges?” discusses the changing of traditional colleges over online colleges by using the internet as the main source of contact and interaction. A few points are made in the article that stands out. Such as, there is an overwhelmingly high demand of cheaper college in today’s economy and that the internet is become a preferred method of completing a degree. The method in which redundancies can be removed is also discussed. As well as, how online colleges offer a varied range of classes, which satisfies learners choosing to go to school. The key points of the points of the argument are as follows: “Online classes are simply cheaper to produce” (Chaffee, 2012, p. 91) and traditionally universities have depended on selling information that is difficult to find. College is expensive, so when attempting to choose a college or university, one of the top factors looked at is price. Due to the tough economic times, people may view the area of education as one in which they can cut back on spending and online education is an option that may be the way to go. For example, as cited in the article, “East Carolina University costs only $99 per credit hour; that’s a base of $1,200 per year” (Chaffee, 2012, p. 92). In contrast that is significantly different from the in-state tuition the University of Texas in Austin offers for regular in-class courses which currently totals $24,266 – 25,658 for one year. With the internet, comes information...
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...increase revenues Within the last six years, a steady decline in revenue and rising levels of competition have put our company in an area of concern. As our competitors within the specialty retail industry fight to retain their market shares, other existing companies within other industries have begun carrying office supply products, effectively lowering our market share. This, in turn has left Office Depot struggling to offer competitive pricing, selection, and services to our customers. A recent trend shows that the rapid growth of the Internet has caused consumers to make a shift toward online purchases over in-store purchases. In this memo, I will explain how we will use this trend to our advantage. I will also explain how a reduction of brick-and-mortar retailers, concentration of our e-commerce operations, and the expansion of our private-label product line will drive down costs and increase our sales revenues and operating profits. Current Industry Status The specialty retail industry is dominated by three major players: Staples (39.2% market share), Office Depot (22.9% market share), and OfficeMax (13.5% market share). However, the dominance of these three companies has been waning within the recent years. The start of the recession triggered competitors from other retail industries including warehouse clubs, grocery stores, discount stores, and shopping supercenters to carry office supplies at lower prices. In response, office supply stores have been forced...
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...The firm offers online shopping services and partnership opportunities such as online search for books, music and video items. The products that they sell include an array of audio, video and book titles. Amazon has one of the widest selections and employs international shipping to virtually every corner of the globe in just a few days. Amazon’s focus is having the biggest selection of free-electronic greeting cards, online auction and millions of books, CDs, videos, DVDs, toys and electronics. They have expanded to different areas of the world, such as Amazon.co.uk and Amazon.de, to service consumers outside of the United States. They aim to be a Cost leader in which their firm has lower costs than the competitors. They have employed different Amazon branches in different parts of the world to lower costs. This allows Amazon to ship their products at a lower price from each point of shipment to the consumer. In recent years, Amazon.com has expanded from being just an online bookstore to an all around online shopping experience. They have coined the tag line "Earth’s biggest selection". Amazon has diversified into different websites. These are the Internet Movie Database (www.imdb.com), LiveBid.com, amazon.livebid.com, drugstore.com (an online retail and information about health and wellness), gear.com (online sporting goods company), homegrocer.com (online grocery shopping and delivery), pets.com (largest pet supply online shopping site), ashford.com (online luxury and premium...
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...strategies. As well as having a competitive advantage that can be gained with an online presence. Creating strategic alliances which can enhance the value added to all consumers. Wal-Mart is famous for being a leader in offering the lowest prices to consumers. These prices are possible because corporation has been able to efficiently achieve a low cost competitive advantage. Since 1996, Wal-Mart has made the choice to compete in the electronic market by launching its website named www.Wal-Mart.com. The launching of Wal-Mart.com came with failures and mistakes because the company had no idea how to make their website desirable to the consumer’s eye. However, Wal-Mart revamped its website by reformulating its online strategy, and joint venturing with Accel Partners. Accel Partners has experience in building and leading internet businesses, which Wal-Mart seem to be inexperienced in. The newly redesigned Wal-Mart.com was launched January 1st, 2000 and it is now offering multiple products, features and services. It offers 600,000 items and expects and expects to add pharmacy by the end of the year (Wal-Mart to form dot com, 2000). Wal-Mart is thinking about implementing a drive-through pick-up stations to allow online consumers to collect their online orders immediately from their neighborhood Wal-Mart. Entering another joint venture with potential success Wal-Mart has collaborated with America Online (AOL). This alliance will permit Wal-Mart to build its strengths by providing customers...
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...Channels Paper H&M online Since 2009 there has been a large decrease in offline retail sales, by 2015 Gap Inc. will be closing 189 store, Abercrombie and Fitch is planning to close 180 store and Aeropostale 175 stores (Business Insider). JCPenny’s store sales alone dropped 31.7% in store purchases (Business Insider). Where are consumers going? Online. In 2013, the top online purchases for U.S. consumers were consumer electronics, books, clothing and apparel, 63% customers prefer to purchase clothing and apparel online. Ecommerce is one of the fastest growing markets in the world. Currently the United States is the largest online retail market. Based on the statistical data, retail e-commerce back in 2012 reached 225.5 billion U.s dollars in sales and projected to grow to 434.2 billion U.S. dollars by 2017 (Known, Statistics). “Goldman Sachs predicts that in North America alone, a quarter of clothing sales will take place on the internet by 2030, up 7 percent from 2011” (NY Daily). With anticipation H&M is proposing to launch its online retail market to the United States. An online market will have a great impact, but there are several challenges facing retailers in launching an online market. Online markets have a great impact on profit margins, because of high shipping cost and the cost of returning items. “You don’t want to lose out on being the port of call for younger shoppers. So H&M should really get in there, “Isabel Cavill, Planet Retail Consultant (NY Daily)...
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...(Depillis, 2013): The stock-up mission- this kind of shopping trip brings families to Walmart's 3,200 nationwide Supercenters. The basic grocery run- where shopping trip shoppers want to go someplace nearby, such as one of Walmart's 300 neighborhood markets. The "immediate access" stops - where shoppers head for the traditional convenience store. As of today, Walmart hasn't really touched the third segment, except for a handful of "express" stores in Arkansas. Bill Simon, Walmart’s chief executive, vision to put all three segments together on what he called “ecosystem”. Walmart believes that “tethering” is the key to make this system work. From tether hiring and back- office functions, to tether inventory distribution systems, and even online orders, for greater efficiency and quick response to demand. In other words, instead of having one huge store with endless goods, Walmart will offer three kinds of stores with most of those goods, at the time and place customers need them. Walmart’s current strategy includes more emphasis on smaller-format stores and more e-commerce. (Cheng, 2012). Competitive Advantage Walmart enjoys several of competitive advantages that are the source of the company’s market dominance. However, Walmart’s primary competitive advantage is low costs. Low cost culture and leadership initiated by the company’s founder, Sam Walton, and continuously reinforce by WalMart’s current management, are closely tied to the company strategy and securing its...
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