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Phase 2 Individual Project

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Submitted By bolivar0809
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Pages 4
Phase 2 Individual Project
ENTR615-1403A-01
Bolivar Coba
Professor Theresa Pavone
July 25, 2014

The video presentation by Simon Sinek on “How great leaders inspire action” is a very informative lecture that best describes how consumers are attracted to a product. Simon states that consumers make a decision on products based on why a manufacture or company develops their idea versus on the end result (Sinek, 2009). Based on the lecture of Simon the company that I am thinking of developing will be based on the passion of the customer service industry that I believe in. Upon researching on businesses that utilize ideas that my company will use, I found that we have three ideas which are: Create the Context, define and Train to a Standard; a Common Language for Your Organization, Design Customer Service Training Focused on Attitudes and Behaviors (Johnson, 1998). The type of business that I am planning on launching is in the customer service industry. The reason I have decided to enter this venture is because many companies that would like develop a strong customer service based employees, would have to obtain the proper training in order to meet set goals.
The main reason why I decided to choose this venture is because I have over ten years of customer service. I have worked in the banking industry. In the banking industry I started as a bank teller then being promoted to customer service, then to a call center. The banking industry is a very tough working environment when interacting with customers. The most important thing was being able to provide world class customer service while being able to cross-sell a product to generate revenue. I have also worked in the education industry providing world class customer service in a call center environment. Being able to provide great customer service, a representative must be able to display good active

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