...list I compiled of positives and negatives concerning QR codes. Pros Easy to make. All you really need is a free QR code generator, and there are plenty of them floating around the Internet. Cost effective. Since most of the QR code generators are free, making the actual codes is inexpensive. The cost of printing materials can also remain relatively low, since they can be used on business cards or stickers. Stores can print their QR codes in ads, which they already invest money into. Anyone can make a QR code. Saves paper. People can scan a QR code to do things like enter contact information or store a coupon on a cellphone. Instead of having to carry paper coupons, people can just scan a QR coupon and have it available in their phone. Very quick transfer of information. Since the advent of DSL internet and now the 4G network for cellphones, people have gotten very used to getting information very quickly. Relatively small in size. This makes the codes great to put on business cards, in a corner of an ad, somewhere on a coupon, or anywhere there is a small bit of space. These codes can be made much smaller than the information they contain. So instead of placing a long, ugly, URL, on an advertisement or resume, simply place a small QR code. Cons Potential for over usage. Marketers should be aware that placing a QR code absolutely everywhere can be overkill. Reputation issues. Many people are making their QR code that link to social media, such as Facebook. This might...
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...Introduction to Information Management IST621 Summer 2014 Research and Reflection on IM Success and Failure Syracuse University School of Information Studies Dexi Kong Success case #1: Yo, an English slang is now the name of a widely successful app. How it works? Nothing but sending “Yo” to your friends--Stupid but simple. The app, which debuted in April, has been downloaded two million times, according to Or Arbel, the chief executive. "We Yo with co-workers alerting them that a meeting is starting; I Yo with my wife as a 'hi' during a busy day, I Yo with friends, without any more expectation or need than a Yo back." -- Investor of Yo John Borthwick As much as $10 million. That is the valuation investors have assigned to the new smartphone app. ere is how it success, from my personal perspective. Usefulness is the success metric of any technology rather than capabilities. Say, we need alert someone of something. A phone call might be too intrusive or unnecessary, a text message is not noticeable enough, an email may be even more ignorable. Fortunately, now we have Yo, that could help us fill this gap, fill those tiny moments that we don’t want it to be ignored but would rather not bother others by making a phone call. Technology is meant to simplify people’s life. By using this app, we can save lots of words by simply saying “Yo”. Under certain context, it’s not necessary to “make things so clear”, both the massage deliver and receiver knows what’s...
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...[pic] Mobile App Proposal - Company Name - May 21, 14 Direct Contact 1-800-555-5555 Email email@address.com Table Of Contents 01. Client Name 02. Introduction 03. Project Overview & Objectives 04. Mobile Website / Mobile Applications Development Strategies 05. Analytics 06. Secure Hosting 07. Maintenance 08. Client Responsibilities 09. Monthly Fees 10. White Label Contracts 11. Billing Schedule 12. Terms and Conditions (YOUR COMPANY) is pleased to submit a proposal for the development of a mobile app to (CLIENT NAME). The terms of this proposal are valid for up to sixty days after being presented. Client Name Project Name: (YOUR COMPANY) will design and develop a custom mobile friendly website for (CLIENT DOMAIN). The mobile friendly website will be designed to ultimately drive customer retention and overall sales for (CLIENT NAME). Introduction DEAR (CLIENT), We welcome the opportunity to build a cutting-edge mobile website and deploy to market a mobile app for (CLIENT NAME) that will increase sales and customer retention. (YOUR COMPANY) is a mobile marketing agency focused on providing cost-effective mobile marketing tools. From iPhone applications to iPad applications to HTML5 applications (YOUR COMPANY) delivers mobile apps and mobile websites on every platform. (YOUR COMPANY) will put you in front of your customers on devices they access most with information and tools that make it easy for (YOUR...
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...Inventory Management Just Being Frilly- Children’s Clothing Store Running a small business seems easy enough until you start getting busy. Most small businesses go under within the first year because of the lack of preparation, inventory management, and lack of business model. ¬For any business to succeed you must act as if you are running a major corporation with the model, planning, inventory control, budgeting, and marketing. Although, you might be the sole person responsible for all of these actions, ensuring that all of this is done will help with a successful future for your company. Controlling inventory does not have to be a complex task. It is a process and thoughtful inventory management. There are no hard and fast rules to abide by, but some extremely useful guidelines to help your thinking about the subject. A five step process has been designed that will help any business bring this potential problem under control to think systematically thorough the process and allow the business to make the most efficient use possible of the resources represented. The final decisions, of course, must be the result of good judgment, and not the product of a mechanical set of formulas. Five Steps are: 1. Inventory Planning: Knowing what you will need when you will need it. 2. Order schedules: Ordering specific days of the week. This will aid in maximizing shipping costs, and help with the planning. 3. Inventory Levels: Knowing what your threshold levels for...
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...patient information with the use of quick response, or QR codes. These codes are placed on stickers, bracelets, and cards for wallets. When paramedics scan the QR code, they gain access to the patient’s health profile, which contains basic personal information, allergies, medications, and emergency contacts. With instant access to this vital information, medical errors are reduced, and the time that they would otherwise spend obtaining this information is cut. Some people believe that this is a wonderful advancement, and it “could benefit so many folks” (Davis), while others are concerned and skeptical about this new technology. Benefits One advantage of utilizing QR codes in emergency response situations is the shortened time spent obtaining vital patient health information. By cutting down time, paramedics are able to make treatment decisions more quickly. “Every second counts during medical emergencies, and quick access to medical information can be the difference between life and death” (Rich). Immediate access to the individuals medical data will allow for more accurate and effective health interventions. Another convenience to quick response codes is the reduced risk of medical errors. Medical mistakes are one of the leading causes of death in the United States. According to a report by the Institute of Medicine, a “reasonable estimate” is that medical mistakes now kill around 200,000 Americans every year( Gupta). With QR...
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...ticketing is being sold inside the bus by the bus ticketing and this is primitive. I would like to propose the use of Mobile smart phone using NFC and QR code as a new ticketing strategy this would ease the long queue experienced by passengers all day. QR code (abbreviated from Quick Response Code) is the trademark for a type of matrix barcode (or two-dimensional barcode) first designed for the automotive industry in Japan. A barcode is an optically machine-readable label that is attached to an item and that records information related to that item while Near field communication (NFC) is a set of standards for smartphones and similar devices to establish radio communication with each other by touching them together or bringing them into close proximity, usually no more than a few inches. Present and anticipated applications include contactless transactions, data exchange. With these two set of technology we could make the transportation system in Nigeria a much efficient system In Nigeria the use of smart phone is high which are capable of either QR code reading or NFC. I am suggesting using the both option to complement each other. The simple logic is for the state bus agency to develop one customized application that would make people either purchase through QR code or Through NFC technology. The State bus conductor could a QR tag reader/NFC reader could be installed on all Bus so as to enable people to pay. This solution would solve the issue of long queues on the bus for...
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...COVENTRY UNIVERSITY AUSTON INSTITUTE Of Management Master of Business Administration IN ENGINEERING MANAGEMENT Quality And Environmental Management Systems (AUM 06 EMD) (Case Study) STUDENT NAME : Rituraj Saikia STUDENT ID : G1102894U LECTURER : Low Chin Yong WORDS : 3489 Table of Contents 1 Scope Of Environmental Management Strategy 3 1.1 The needs and expectations for development of an environment management strategy 3 1.2 The constraints under which the environmental strategy can be developed are identified 4 1.3 A clear and concise statement of environmental objectives 5 2 Determine Environmental Strategy Development Process 6 2.1 Principal stakeholders are identified 6 2.2 Stakeholders are consulted to obtain acceptance of the strategy development process 7 3 Identify Resources To Undertake Environmental Strategy Development 8 3.1 Resource requirements of the model/process adopted are identified in an accurate and comprehensive manner 8 3.2 Accurate detailed financial budgets are prepared within the scope of the strategy development 9 3.3 Human resource requirements for strategy developments: 9 3.4 Facilities and equipment needs for strategy developments are identified to ensure all requirements can be met on time 10 4 Identify Environmental Assets, Problems And Opportunities 10 4.1 Data are identified and collated in a comprehensive manner relevant to the scope and models accepted 10 4.2...
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...Infrastructure 2014), May 13-15, 2014 Amman, Jordan Paper Code. No. 1569888215 Novel Educational Information System for Holy Quran Using QR Codes 1King 2Jordan Heider A. Wahsheh1, Yarub A. Wahsheh2, Reem A. Wahsheh3 Khalid University/ College of Computer Science, Computer Science Department Abha, Saudi Arabia heiderwahsheh@yahoo.com University of Science and Technology / CIT Faculty, Network Engineering & Security Department Irbid, Jordan y_wahsha@yahoo.com 3Yarmouk University / Faculty of Education, Department of Curriculum and Instruction Irbid, Jordan reem_ahmad_wahsha@yahoo.com ABSTRACT Quick Response Code (QR code) is a matrix barcode that can be read using smart phones, increasingly used in education, industry, virtual stores, product tracking, item identification and advertising. In educational fields a collection of resources can be encoded using QR codes, mobile devices can be used as an effective educational tool in the classroom. It can contain additional resources supporting multimedia, URLs and other related information. One special type of education is the Holy Quran learning. In this paper we propose novel educational information system that attaches QR code labels to each page in the Holy Quran, with specific proposed structure to help in Holy Quran education, linking the hard copy pages to audio streaming links, translation, interpretation and other related information. QR codes can contain control data and even parameters for...
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...QR Code Security Peter Kieseberg, Manuel Leithner, Martin Mulazzani, Lindsay Munroe, Sebastian Schrittwieser, Mayank Sinha, Edgar Weippl SBA Research Favoritenstrasse 16 AT-1040 Vienna, Austria [1stletterfirstname][lastname]@sba-research.org ABSTRACT This paper examines QR Codes and how they can be used to attack both human interaction and automated systems. As the encoded information is intended to be machine readable only, a human cannot distinguish between a valid and a maliciously manipulated QR code. While humans might fall for phishing attacks, automated readers are most likely vulnerable to SQL injections and command injections. Our contribution consists of an analysis of the QR Code as an attack vector, showing different attack strategies from the attackers point of view and exploring their possible consequences. Figure 2: QR Code cards, public transport vehicles, etc. Indeed, this mechanism has a vast number of potential applications [4, 1, 2, 13, 9]. For instance, the sports brand Umbro have embedded QR codes into the collars of England football shirts, sending fans to a secret website where prizes can be won. In this paper, we explore the structure and creation process of QR codes as well as potential attacks against or utilizing QR codes. We give an overview of the error correction capabilities and possible ways to alter both error correction data and payload in order to either modify or inject information into existing codes. Furthermore, we explore numerous...
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...In this paper we begin with a short history of the Quick Reaction code (QR code) and move onto the QR code in marketing and how it can be similarly used in the healthcare field from advertising to take-home monitoring equipment for patients. We discuss a study conducted by Lin C, Tsai F, Tsai W, Wen H, & Hu M., 2012 and how the use of QR codes has help to decrease wait times in the pharmacy and actually increase accuracy of dispensing correct medications. After discourse on personal information we will end this paper with a few healthcare related ethical concerns. We come to the conclusion that QR codes could be beneficial to the public and private sectors of healthcare. Quick reaction codes (QR code) had their beginning in auto manufacturing plants in Japan in 1994; QR codes were designed to help track automobiles during the manufacturing process (Gottesman, & Baum, 2013). Like many other technologies, when shortly after their initial production, QR codes were found to be useful in many other areas than just automobile manufacturing. QR codes have recently been heavily used for marketing. The QR code is able to hold a significant amount of information and anyone with the correct tool to read the code is able to extract this information such as a website or such that for a consumer could lead to a shoe store, a hair salon, or even an electronics store. From auto manufacturing to marketing the QR code has found its way into the field of healthcare. The healthcare field...
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...VISIBLE LIGHT NETWORKING WITH QR CODES A PROJECT REPORT FOR CSE 561 RYDER ZIOLA AND WILLIAM WEBB 1. Motivation and Design Considerations Telecommunications networks and the internet have enabled many different forms of communication - email, phone, instant messaging, etc. For most users, the fact that all of these are mediated by external networks is not important. However, some users, for instance, human rights activists operating in certain countries, may wish transfer digital data in a fashion that is anonymous, leaving no identifying traces on either participating machine nor any electronic record of the communication in the network. Physical storage media, such as CDs and portable hard drives are possible candidates if mail or an inperson handoff is allowed, but such media can also carry physical evidence, such as hair or fingerprints, and also serial numbers or metadata attached to the stored files. Any of these things could potentially compromise collaborators. Another possibility is to instead execute file transfers between portable machines in a way that uses no physical media and does not rely on any telecom network or exchange of addresses. Smart phones are natural candidates, being portable and increasingly ubiquitous, so for this project, we attempted to leverage common built-in functionality to create a secure channel with the desired properties. We note that many smart phones can communicate via IR ports, but there is always the possibility the that IR transmissions...
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...using QR Codes MR. DENNIS E. CABAIS Maysan National High School MATH Math Apptivity using QR Codes MATH Math Apptivity Using QR Codes Mr. Dennis E. Cabais Maysan National High School ABSTRACT A QR code (Quick Response code) is a two-dimensional matrix barcode that is readable by a QR code reader on devices such as iPads, iPhones, smart phones, android phones with built-in cameras or computers with cameras. The code consists of black modules arranged in a square pattern on a white background. The information encoded may be text, a URL link, a website, contact details, a link to a YouTube, a Google map, video, sound or other data. QR codes are common in Japan, and are one of the most popular types of two-dimensional barcodes. The QR code was designed to allow its contents to be decoded at high speed. This study is an experimental study, atleast five apptivities were created to test how effective the strategy is. Students were allowed to connect to the WIFI of the school (if the room is near the Computer Lab) and with the hotspot created by one of their classmates using her own smartphones. Lucky enough, that in one class there is atleast 6 smartphones/android phones. This scenario gave the class a chance to participate and do their tasks by groups. This study explored and analyzed teaching methods and processes that incorporate QR codes and mobile devices into the classroom. The primary data indicated that with QR codes it is...
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...Maria Rodriguez Colorado University Introduction Medical Economics, a QR code is a two dimensional bar code holding the same information but in a smaller space. QR stands for quick response and was created by a Japanese corporation Denso-Wave in 1994. (Medical Economics, June 25, 2012). The use of the QR code is revolutionizing technology that can be used to provide personal health records for patients, link to online resources and track inventory in offices. In this scenario, the residents of Marin County, California whose population mostly consists of the elderly have heard about a pilot study, but are skeptical about this new “fangled technology”. This population is concerned on whether or not they should participate in this study and have many questions that need answers. The purpose of this research is to help this population understand the advantages and disadvantages of participating in this study, to determine whether or not the use of QR codes and stickers offer promise in emergency situations, and to help this population make the best educated decision. Body The use of technology has come to increase patient safety and quality of care and through the use of QR coding is making information more accessible to people making it easy to be retrieved from any smartphone. The use of QR codes has its advantages and disadvantages. For example, one of the advantages of using QR codes in healthcare is that they get their patients involved in their health through...
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...Understanding The QR Code This… …Is NOT This! U P C B A R C O D E …or This! Typical Information encoded into a QR Code • URL • Plain Text • SMS (text message) You will need a Smartphone* with an ADJUSTABLE FOCUSING Camera and a barcode scanning app. An app which allows you to use your LED flash light is GREAT to get a better read of the code. Most apps can scan UPC codes and QR Codes which comes in handy if you want to look up reviews for products when you are in the store (UPC). * Smartphone is iPhone, Android, Blackberry and Windows 7 Phone Where are QR Codes Found? WEARABLE R E TA I L / C ATA L O G Magazine and Magazine Ads DRIVE BY STOREFRONT T R A N S P O R TAT I O N A P P L I C AT I O N S Inside Outside WINE INDUSTRY Watch This Barrel Being Made MEDIUM TOAST ITALY What Would happen if you were able to add a link to a wine Sommelier at point of purchase? Would you sell more wine if the consumer were better able to make and informed decision? What if that code took you to a video of the grapes in the bottle being picked on a sunset evening and people enjoying the wine? Would experiencing the wine visually help you sell the product? Consider that in 1994 book style boxes were the deciding factor in over 44% of the point of purchase transactions at retail stores because of the added selling information. Information helps SELL Interview with the author or additional content...
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...MaSh Club Recruitment for Junior Coordinators 2014 GENERAL INSTRUCTIONS: Candidates are required to submit their one page resume along with answers to the following questions. Please adhere to the word limit given. Please mail your 1 page resume along with this document to mash.iimb@gmail.com as a single (.doc/.docx) file and rename it as name_roll e.g.kotler_1411xxx (last page in the doc/docx file must contain your resume). Please make the subject line of the mail as ‘MaSh Club Selections 2014 1411xxx’. 1. Name: Ankit Sahu 2. Roll No. : 1411144 3. Section: C 4. Why MaSh? (Maximum 100 words) Since I have come to IIMB, I have been relatively more interested in Marketing. MaSh will give me an opportunity to explore the same. Apart from this, it provides a platform to organize events and work with a great team. It also give the best chance to interact with Marketing firms. This is why I would like to be part of MaSh. 5. Why you? (Maximum 100 words) I am a hardworking and result oriented person and give my 100% in any responsibility I take up. Being a General Secretary of my hall and captain of an event (in my undergrad college), I have shown good team work and leadership skills. Whether it being the internships, B.Tech project or any other event i have worked on challenging problems. My engineering acumen and problem solving skills are reflected in the results that I have produced through my work. So I believe that my abilities make me...
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