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The Larger Organization

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Submitted By jan2001
Words 2139
Pages 9
Larger organizations have used culture as a way of describing the reason for the success of innovation or results that go against the industry norms. Companies continue to evolve company culture to attract and keep the right type of employees that will help and support strategic growth. In contrast, culture has been sighted by disgruntled employees for one of the reasons for leaving or for seeking employment with companies that are more in line with the employee’s personality and values. In my employment history I have only left one company because I was actively disengaged and it was because of the culture. Zappos has been built on the culture of service and employee ‘Happiness”. Both of these elements have led to Zappos growth in the online retail business. In this analysis as part of the organizational behavior course I will explore how the Zappos culture has contributed to its success since
2000 and how culture has played a part in my engagement and performance in the companies I have worked for.
What helped the culture at Zappos?
Zappos 1believed that in order to be successful they needed to focus on the 3C’s – Company Culture,
Customer Service and Clothing. They realized that by defining their culture and understanding what made an employee happy to work for Zappos they could hire the right people who would be prepared to go above and beyond for Zappos. To that end Zappos provided above industry standard benefits for their employees such as free food, computer setup in their internet café which adds a few dollar more to the pay. In other words Zappos designed their organization around a formal design that would be attractive to potential employees. In 2005 Zappos debuted a list of core values that they believed would help develop and grow the company culture. 10 core values formed the backbone of the company’s core beliefs having been

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