...ASSIGNMENT 2: MANAGEMENT INFORMATION SYSTEMS Read the following case study and then answer Questions 1 - 5 which follow: DELL COMPUTER Michael Dell founded Dell in 1984 while he was still a college student at the University of Texas in Austin. From the beginning, Dell sold directly to_th_e final customer and built PCs to users' specifications. This basic business model has not changed over the years, although it has been modified and refined as the company has grown. Dell started with telephone sales of upgraded IBM compatible PCs, and then shifted to assembling and marketing its own brand of PCs in 1985. It provided customers with a 24-hour hotline for complaints and guaranteed 24- to 48-hour shipment of replacement parts. As its customer base grew, Dell also implemented a direct toll-free technical support line. In 1990, Dell shifted course when it began selling through retail outlets such as CompUSA, Circuit City, and Price Club. Revenues grew rapidly, but problems arose in managing what had become a billion-dollar company, and Dell experienced its first quarterly loss in 1993 (Dell, 1999). In 1994, Dell concluded that even though it was successful selling through retail channels, it was not making money doing so. Dell decided to withdraw from the retail market and return to its roots as a direct seller, a move that not only helped the company's profitability but also enabled it to put all of its efforts into executing the direct model. Dell also brought in a new chief operating...
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...External company is called the outsourcing company Project overview The objective of this project is to research about outsourcing various services to an external company. The external company is called the outsourcing company. This research is based on outsourcing call centers of Dell Computers. Dell Inc. is an American multinational information technology corporation based in United States, that develops, sells and supports computers and related products and services. The company is one of the largest technological corporations in the world, employing more than 103,300 people worldwide. Dell Computer's strategy was built around a number of core elements: build-to-order manufacturing, mass customization, partnerships with suppliers, just-in-time components inventories, direct sales, market segmentation, customer service, and extensive data and information sharing with both supply partners and customers. Through this strategy, the company hoped to achieve what Michael Dell called "virtual integration"—a stitching together of Dell's business with its supply partners and customers in real time such that all three appeared to be part of the same organizational team. Outsourcing Outsourcing can be defined as the contracting out of business function(s) to an external, provider. The ability of businesses to outsource to external companies outside the nation is referred to as offshoring or offshore outsourcing. Outsourcing is done for various purposes. Business organizations...
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...The Assignment Questions for 'Revitalising Dell': 1. I would like you to consider Dell around 2004 and make an assessment of how well they were doing at that time and what you believe were the two or three most likely explanations for their success. For each explanation I am looking for a ‘complete story’ supported (wherever possible) by facts and analyses based on the data from the case. (10 marks) 2. In 2004, Dell was one of the 'stars' of the computer industry, yet just over five years later it appeared to be struggling. Again using the tools and concepts we have been employing throughout the term, I would like you to speculate on what are the most likely explanations for their ‘decline’. Again I want you to support your arguments wherever possible with facts and analyses based on the data from the case. (10 marks) 3. Building on your analyses above, I would like you to give me a quick assessment of the main alternatives you believe Dell Inc should have considered (in 2010) to 'revitalize' their computer business over the next 5-10 years (and why), and which option would you have recommended to the senior management? (5 marks) Key Points: * Page 2: open architecture. * IBM used its huge sales force to sell PCs to large corporate accounts. * Small business and individuals – IBM used retailers such as Sears * Value – added Resellers * Dell incorporated 1984 ( IBM clone ) * IBM –declined and then accepted –Intel’s 386 chip (1985-...
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...Case Assignment: Dell Michael Dell established the Dell Computer Company in 1984 with $1000. Over the years Dell grew to be the industry leader in personal computers. Michael Dell used many aggressive strategies to help Dell accomplish great success in a relatively short period of time. These strategies included allowing customers to individualize products, giving 24 hour phone service, and cutting out the middlemen by allowing direct mail order business. Outsourcing allowed Dell to have less inventory and have a faster turnover to new technology which gave a huge advantage over their competitors. Dell created good relationships with suppliers and that allowed them to cut costs by guaranteeing returning business. All these strategies cut costs and allowed Dell to be a leader in technology and quality. As other companies began to copy these strategies, competition began to heat up. In the 1990’s Dell launched an unsuccessful line of new laptop computers and had to recall 17,000 units because they were to slow and expensive. With more competition Dell decided to enter into the retail market which slowed down their strategy of cutting out a middleman and allowing quicker turnover to new technology. In 1993 after 14 consecutive quarters of rising profits Dell profits were only 10 million which was half of what they projected. Stock dropped drastically and many were already expecting the end of Dell. Three major problems were identified to be the reasons why Dell took a step back...
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... SUPPLY CHAIN MANAGEMENT IN IT APPLICATIONS SUMMER 2 2014 Case 1 Ford Motor Company: Supply Chain Strategy Assignment Questions: 1. Based on your reading of the Harvard Business Review interview with Michael Dell, CEO of Dell Computers, what is your conclusion about the advantages Dell derives from virtual integration? How important are these advantages in the auto business? Explanation: Michael Dell’s insight on innovative combination of customer focus, supplier partnership, mass customization and just in time manufacturing enabled the coordination across company’s boundaries to achieve new levels of efficiency and productivity as well as extraordinary returns to investors. Michael dell termed it as virtual integration. Virtual...
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...ASSIGNMENT COVER SHEET Personal Details: | Name (Matrix No.): | 1) LAVANNYA MOORTHY – 032165 | | 2) KHOR LI XIN – 032538 | | 3) TAN SION CHUAN CHI – 032499 | | 4) MUHHAMAD NOOR AL-MAARIF B, ANUAR SAIDY – 032282 | | 5) KANG CHENG CHEONG – 032649 | | 6) NOORHAYATI MOHAMAD - 033128 | Class Code: | Bachelor of Accountancy (Semester 7) | Course Details: | Course Name: | INTERNATIONAL BUSINESS | Course Code: | MTS 4013 | Lecturer's Name: | DR.MAZURI BINTI ABD GHANI | Assignment Details: Assignment 1 2 3 | | | Due Date: | 22ND NOVEMBER 2015 | Date Submitted: | 22ND NOVEMBER 2015 | PLEASE NOTE | All assignments are the responsibility of the student.Ensure you keep a copy of your assignment before submitting. | Declaration: | I declare that, to the best of my knowledge and belief, this assignment is my own work, all sources have been properly acknowledged, and the assignment contains no plagiarism. This assignment or any part thereof has not previously been submitted for assessment at this or any other University.Signature: (Representative) ……….………………………….. (Lavannya Moorthy)Date: 22ND NOVEMBER 2015 | | Table of Contents CASE STUDY 01: IKEA – THE GLOBAL RETAILER 3 Question 1: How the globalization of market benefited IKEA? 3 Question 2: How has the globalization of product benefited IKEA? 3 Question 3: What does the IKEA story teach you about the limits of treating the entire world...
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...commerce for Small Business Click Link Below To Buy: http://hwcampus.com/shop/sbe-430-full-course-week-1-8/ Week 1 Week 1 Assignment Case Study (Characteristics of Digital Media) Week 2 Week 2 DQ 1 Read case study 4.1: The Implications of Globalization on Consumer Attitudes. Based on this article and your experiences, debate the statement: “Site localization is essential for each country for an e-commerce offering to be successful in that country.” Week 2 DQ 2 “Web 2.0 is simply a new label for a range of web technologies and consumer behaviors that have existed since the 1990s. It doesn’t represent a ‘paradigm shift.’” Is this statement true or false? Be sure to support your answer. Week 2 Assignment Case Study (How Google Generates Revenue) Week 3 Week 3 DQ 1 Read Case Study 5.3. "Boo hoo - learning from the largest European dot-com failure." Now answer this question: Which strategic marketing assumptions and decisions arguably made Boo.com’s failure inevitable? Week 3 DQ 2 Do you think a single person with specific e-business responsibility should be required for every medium-to-large business? Why or why not? Week 3 Assignment Case Study (Sandvik Steel's E-Business Strategy) Week 4 Week 4 DQ 1 Read Case Study 8.2: Dell Gets Closer to Its Customers Online and describe approaches used by Dell within their site design and prMomotion to deliver relevant offers for different types of online customers. Week 4 DQ 2 ...
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...commerce for Small Business Click Link Below To Buy: http://hwcampus.com/shop/sbe-430-full-course-week-1-8/ Week 1 Week 1 Assignment Case Study (Characteristics of Digital Media) Week 2 Week 2 DQ 1 Read case study 4.1: The Implications of Globalization on Consumer Attitudes. Based on this article and your experiences, debate the statement: “Site localization is essential for each country for an e-commerce offering to be successful in that country.” Week 2 DQ 2 “Web 2.0 is simply a new label for a range of web technologies and consumer behaviors that have existed since the 1990s. It doesn’t represent a ‘paradigm shift.’” Is this statement true or false? Be sure to support your answer. Week 2 Assignment Case Study (How Google Generates Revenue) Week 3 Week 3 DQ 1 Read Case Study 5.3. "Boo hoo - learning from the largest European dot-com failure." Now answer this question: Which strategic marketing assumptions and decisions arguably made Boo.com’s failure inevitable? Week 3 DQ 2 Do you think a single person with specific e-business responsibility should be required for every medium-to-large business? Why or why not? Week 3 Assignment Case Study (Sandvik Steel's E-Business Strategy) Week 4 Week 4 DQ 1 Read Case Study 8.2: Dell Gets Closer to Its Customers Online and describe approaches used by Dell within their site design and prMomotion to deliver relevant offers for different types of online customers. Week 4 DQ 2 ...
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...Formulation and Implementation MBA 980 Spring, 2009 Professor Jay Dial Office 860 Fisher Hall Email dial.12@osu.edu Phone 292-5438 Reading packet There is a required reading packet available at Uniprint-Tuttle Park that includes course readings, cases and lecture notes for classroom discussion. This is copyrighted material and each student must purchase an individual copy of the reading packet. Additional highly recommended readings will be selected from Management Skills: A Jossey-Bass Reader (ISBN # 0-7879-7341-6). It is available from both BarnesandNoble.com and Amazon.com. Course Overview This course is about the creation and maintenance of long term value for the organization. It is concerned with both the determination of the strategic direction of the firm and the management of the strategic process. The course builds on prior studies of functional areas while recognizing that most real business problems are inherently multi-functional in nature. Thus, this course employs an explicitly integrative approach in which we adopt the role of the general manager who has the responsibility for the long-term health of the entire organization. The course would be taught primarily through the case method of instruction. Course Objectives 1. Understand the nature of strategic competitiveness and develop the ability to analyze the competitive environment facing a firm, assess the attractiveness of the industry and isolate potential sources of...
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...Formulation and Implementation MBA 980 Spring, 2009 Professor Jay Dial Office 860 Fisher Hall Email dial.12@osu.edu Phone 292-5438 Reading packet There is a required reading packet available at Uniprint-Tuttle Park that includes course readings, cases and lecture notes for classroom discussion. This is copyrighted material and each student must purchase an individual copy of the reading packet. Additional highly recommended readings will be selected from Management Skills: A Jossey-Bass Reader (ISBN # 0-7879-7341-6). It is available from both BarnesandNoble.com and Amazon.com. Course Overview This course is about the creation and maintenance of long term value for the organization. It is concerned with both the determination of the strategic direction of the firm and the management of the strategic process. The course builds on prior studies of functional areas while recognizing that most real business problems are inherently multi-functional in nature. Thus, this course employs an explicitly integrative approach in which we adopt the role of the general manager who has the responsibility for the long-term health of the entire organization. The course would be taught primarily through the case method of instruction. Course Objectives 1. Understand the nature of strategic competitiveness and develop the ability to analyze the competitive environment facing a firm, assess the attractiveness of the industry and isolate potential sources of...
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...OPRE 6379: Team Assignment CASES CASE 1: Hewlett-Packard: The Flight of the Kittyhawk, Clayton M. Christensen, 9-697060, March 2003 CASE 2: Creating Project Plans to Focus Product Development, Steven C. Wheelwright and Kim B. Clark, Reprint number 92210, HBR March-April 1992 CASE 3: Innovation Versus Complexity: What is Too Much of a Good Thing, Mark Gottfredson and Keith Aspinall, Reprint R0511C, HBR November 2005 CASE 4: Microsoft Office 2000, Alan MacCormack and Kerry Harman, 9-600-097, June 2000. CASE 5: Product Development at Dell CorporationCorporation, Stefan Thomke and Vish Krishnan, 9-699-010, January 1999 Case Presentations Nov 3 – Nov 10 – Nov 17 Nov 24 Dec 1 – Case 1 Case 2 Case 3, Case 4 Fall Break Case 5 Case Assignment Team 1-Case 4 Team 2-Case 3 Team 3-Case 4 Team 4-Case 1 Team 5-Case 2 Team 6-Case 5 Team 7-Case 5 Team 8-Case 3 Team 9-Case 1 Team 10-Case 2 Team 11-Case 5 Each team to read all case studies and prepare a 25-30 minute class presentation on power point on ONLY the case study assigned to the team - addressing the questions listed below. You may turn in the ppt presentation with the speaker notes or a word document answering the questions. The questions are guidelines for the team to address in the presentation. Each team should have a few overview slides on the case to introduce the case to the class. All the students are expected to have read all the cases. All the ppt from the teams will be available to all the teams...
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...ASSIGNMENT ON TOYATA’S GOBAL PRODUCTION STRATEGY Submitted to: Mr. Md. Zillur Rahman Course Coordinator Course Code: MGT-601 Course Title: Strategic Management & Case Analysis Department of Business Administration Sylhet International University, Sylhet Submitted by: Shakhor Ranjan Dash Roll No. 11382 MBA 2-2 Submitting Date : 30.11.2012 Dell Case: Question 1 :: What are the advantages to Dell of having manufacturing sites located where they are? What are the potential disadvantages? Answer: Dell’s manufacturing sites are in Brazil, China, Malaysia, Ireland, and the U.S. Advantages of these locations are that some of them are low cost (Brazil, China, Malaysia and, relatively, Ireland), they have educated work forces that are highly productive, and they are near large regional markets. Dell Case: Question 2 :: Why does Dell purchase most of the components that go into its PC from independent suppliers, as opposed to making more itself? (Does does little more than final assembly of components into PC) Answer: Dell outsources because it enables Dell’s business model to be successful. Dell’s comparative advantage is in pricing, customization and rapid order fulfillment, all advantages gained through supply chain management and logistics. By outsourcing, Dell does not carry risks connected to inventory such as obsolescence, Dell can maintain flexibility in its manufacturing, and Dell has lower coordination...
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...QualxServ LLC HARDWARE SERVICE CONTRACT FOR IN-HOME/ON-SITE SERVICE PLEASE TAKE THE TIME TO READ THE FOLLOWING TERMS AND CONDITIONS UNDER WHICH QUALXSERV LLC (“QUALXSERV”) AGREES TO PROVIDE REPAIR SERVICES FOR YOUR DELL SYSTEM. THIS AGREEMENT IS BETWEEN YOU AND QUALXSERV. QUALXSERV IS NOT AN AGENT FOR DELL INC. (“DELL”) AND DOES NOT HAVE THE AUTHORITY TO ACT ON BEHALF OF DELL. HERE ARE THE DETAILS OF YOUR SERVICE CONTRACT (“AGREEMENT”): Your System. For purposes of this Agreement, a System is defined as a Dell system comprised of the following components: monitor; central processing unit (CPU); input device (such as a keyboard); a data storage device (such as a disk drive); and any other components that are described specifically on your invoice or are standard (at the time of purchase) components of the model of the Dell System you purchased. The System covered under this Agreement is described in your invoice. This Agreement is valid on System(s) purchased in the United States only. The Services to be provided under this Agreement apply only to the continental United States, Alaska, and Hawaii. How to Use Your Service 1. Call Dell for Telephone-based Assistance. For service support call one of the following toll free numbers based on your type of business. These phone lines are answered twenty-four (24) hours a day, seven days a week, including regularly observed holidays: For Consumers/Home-Office and Small Business: • • 2. Technical Support (800) 624-9896 Customer Service...
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...QualxServ LLC HARDWARE SERVICE CONTRACT FOR IN-HOME/ON-SITE SERVICE PLEASE TAKE THE TIME TO READ THE FOLLOWING TERMS AND CONDITIONS UNDER WHICH QUALXSERV LLC (“QUALXSERV”) AGREES TO PROVIDE REPAIR SERVICES FOR YOUR DELL SYSTEM. THIS AGREEMENT IS BETWEEN YOU AND QUALXSERV. QUALXSERV IS NOT AN AGENT FOR DELL INC. (“DELL”) AND DOES NOT HAVE THE AUTHORITY TO ACT ON BEHALF OF DELL. HERE ARE THE DETAILS OF YOUR SERVICE CONTRACT (“AGREEMENT”): Your System. For purposes of this Agreement, a System is defined as a Dell system comprised of the following components: monitor; central processing unit (CPU); input device (such as a keyboard); a data storage device (such as a disk drive); and any other components that are described specifically on your invoice or are standard (at the time of purchase) components of the model of the Dell System you purchased. The System covered under this Agreement is described in your invoice. This Agreement is valid on System(s) purchased in the United States only. The Services to be provided under this Agreement apply only to the continental United States, Alaska, and Hawaii. How to Use Your Service 1. Call Dell for Telephone-based Assistance. For service support call one of the following toll free numbers based on your type of business. These phone lines are answered twenty-four (24) hours a day, seven days a week, including regularly observed holidays: For Consumers/Home-Office and Small Business: • • 2. Technical Support (800) 624-9896 Customer Service...
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...MKTG 603 Major Assignments SECTION 1 VALS is a psychographic segmentation. VALS survey is a tool to predict consumer behavior . It helps to identify, segment and find the target customer . According to the VALS survey taken by me, it concluded that i was an Experiencer and my secondary type is Achiever. Though my achiever profile wasn't that accurate. The primary VALS type represents the dominant profile of the individual and the secondary type shows the person secondary image . Experiencer are motivated by self expression. Young, enthusiastic, and impulsive consumers. I am sometimes motivated with self expression. I often spend money on new products and experiences. It is the new experience which matters than having the same daily routines. Example.Travel fairs are a major attraction to me and in order to use my energy i am regularly visiting the gym Achievers are consumers who have goal oriented lifestyles and a deep commitment to career and family. Their social lives are basically structured around their social values. They don't respond to changes well as they are conservative and lives conventional lives.I do like to have durable products. As an example in order to achieve my goal i have structured my whole study career. Section 2 Dell company uses a lot of social media to engage with its customers online and market their product. Dell uses its community page from where consumers can access to a range of blogs reflecting its business segments...
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