...Fancher Golf Center Marketing Research Wendy Clark MT355-01: Marketing Research February 8, 2016 The case study is concerning a former PGA golfer by the name Brian Fancher who is deciding whether or not to build a golf center in his hometown of Harrisonburg, Virginia or nearby Staunton, Virginia. The golf center will have indoor and outdoor training facilities where Brian would give golf lessons. The golf center will also sell high-end golf equipment and custom club-fitting services. Brian contacted the Shenandoah Valley Small Business Development Center at James Madison University (JMU) to conduct some marketing research on his behalf. The center used students enrolled in a marketing research class to do the research. The students used the following groups for their research: permanent Harrisonburg residents 18-70 years old, JMU students, and Staunton residents 18-70 years old. According to the case study the following is the list of research problems to be addressed: determine percentage of people who say they are serious golfers; determine the frequency that golf is played during the spring, summer and fall; measure level of satisfaction with current abilities; measure level of satisfaction with current golf instruction opportunities, high-end golf sources, and club-fitting services in area; measure assessments of proposed golf center concept; and measure whether or not people would use the golf instruction services or the club-fitting services. There were teams...
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...This is due to the widespread success of their increased influence in the Outdoor Sporting Apparel. For this DCF model I used a 5-year growth rate of 14.86%, with a 6% growth rate for the sixth (as was requested). The 14.86 percent growth rate was determined because after researching, according to Guru Focus, most companies’ short term growth rate is between 8.35 and 17.74 percent. I chose 14.86 because I wanted to signify that Under Armour is still growing at a high rate, but did not want to risk overinflating my stock evaluation. To calculate the projected FCF, I took Under Armour’s Free Cash Flow average over the past five years. To find this I took UA’s Cash Flow from Operations and subtracted out its capital expenditures (James Madison University). I then took this number and had it grow yearly by the previously stated growth rate. By doing so I found the intrinsic value per share to equal $5.93 at the end of the six years. This number was found by manipulating the discount rate from 12 to 11%, which I felt was more suiting in comparison to the industry. In general, you want the discount rate used to either be the WACC for the company or use a comparative...
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...As I contemplate the path my life will take, I realize the choices I make are built on the experiences I have had thus far. Intertwined through my experiences of the past few years is the presence and influence of Mary Grace, a little girl I have cared for, loved and learned from. Through the time I spent with her I was helped to realize that this work fulfilled me in a way I had not felt before. I began to reconsider where I wanted my future to take me. I contemplated a career in nursing as I felt being a caregiver was the path for me. When I graduated high school with honors and was accepted early to James Madison University pre-nursing program, I thought I knew what the next four years would bring. However it didn’t take long for me to realize JMU wasn’t a good fit for me. I struggled with my academics because I was so unhappy and never really felt like I fit in with any of my classmates. Perhaps it was the change in environment from urban to rural. I was aware the first year away from home and close friends and my support system would take an adjustment but that comfort level never happened. Following a very unhappy freshman year I moved back home to began J. Sargeant Reynolds that fall, continuing with nursing. It was at this time that I began working with Mary Grace again. Her parents have been family friends for years and I knew Mary Grace had been diagnosed with Rett Syndrome, but not much about the syndrome itself. Retts is a developmental disorder seen almost...
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...Born in Port Conway, Virginia, on March 16, 1751, James Madison wrote the first drafts of the U.S. Constitution, co-wrote the Federalist Papers and sponsored the Bill of Rights. James Madison helped build the U.S. Constitution in the late 1700s. He created the foundation for the Bill of Rights, acted as President Thomas Jefferson's secretary of state, and served two terms as president. Madison grew up in Orange County, Virginia. He was the oldest of 12 children, seven that lived to adulthood. His father, James, was a successful planter and owned more than 3,000 acres of land and dozens of slaves. He was also a well known person at county affairs. In 1762, Madison was sent to a boarding school run by Donald Robertson in King and Queen County, Virginia. He returned to his father's...
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...James Madison was born on March on March 16, 1751, in Port Conway, Virginia, to his parents, James Madison Sr. and Nellie Conway Madison. As a child, Madison often got sick and hardly ever left his mother’s side. Nellie Conway’s father was a rich tobacco worker, and that’s how James Madison Sr. obtained his wealth. Some of Madison’s most vivid memories were his fears of being attacked by Indians, during the French and Indian war (1754-1763) and he remembered the day when his family and he moved to a big house in Montpelier. Madison also suffered from psychosomatic, or stress induced, seizures or fits, that taunted him throughout his life. Madison was the oldest of twelve children, who loved and respected him; James Madison loved to read and write, and enjoyed studying classical languages. Madison was raised on the family plantation in Orange County Virginia. When Madison turned fifteen, he left Montpelier to attend the college of New Jersey, which later became Princeton; Madison had mastered two languages while attending the university: Latin and Greek. He completed his years of college in two years, but stayed at Princeton another...
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...Confederation and Constitution United States History Professor: 9/30/12 The Articles of Confederation were a great start to shaping and unifying our country, but it was just that, a “start”. It needed to take the country as a whole into consideration in order for it to hold this unity in place. The Articles of Confederation led to the Constitution of the United States. Although similar in some aspects, very different in others. The articles had many weaknesses that were changed in the Constitution. There were many compromises made between the states in order to effectively draft the Constitution. Roger Sherman’s Plan kept the Constitutional Convention together which was later known as the Great Compromise. The fight for the Constitution had just begun and the ratification processes needed to take place. Even with some states being in favor of the Constitution it would take time to get the nine states needed to complete this process. The states in favor would called themselves The Federalist and those opposed were called the Anti-Federalist. The Federalist set out to change the mind of the remaining states with a series of letters that were written to newspapers. The Articles of Confederation were used as a base for the Constitution. The ideas from the Articles of Confederation were used in the writing of the Constitution. Both the Articles and the Constitution established “federal” systems of multiple sovereigns whose continued existence was constitutionally...
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...The Articles of Confederation vs. the Constitution DeVry University The Articles of Confederation and the United States Constitution are the historical documents that have been the building blocks of democracy that America is known for today. The Articles of Confederation are in many way an extension of what makes up the United States Constitution. In 1777, there wear a combination of thirteen states that came together to mold a type of government document that the United States could determine as “central” style of government. These states included New Hampshire, Massachusetts, Rhode Island, Connecticut, New York, New Jersey, Pennsylvania, Delaware, Maryland, Virginia, North Carolina, South Carolina, and Georgia. By late 1787, the Articles of Confederation were replaced by a more complete United States Constitution. There are several differences and similarities that lead to this American government transformation. The origination of the Articles of Confederation were a dynamic that was set into place in order to safeguard the union of states from any foreign control. It was a time in which the newly born states were yearning to be a set of sovereign states but stay independent from British colony control. Thus, the Articles of Confederation were originated. There were several important aspects of the Articles of Confederation that helped the United States reach a somewhat government goal. In the articles, states were allowed to collect taxes from its citizens...
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...Essay on The Dangers of Democracy In a democratic political system, the ultimate power is before a body of citizens who has the power to elect their representatives. At one point, James Madison described American democracy, in comparison to that of Athens, as “lies in the entirety segregation of the people in their collective capacity.” Thus, Madison feared that common factions turn tyrannical, hence threatening liberty. On the other hand, Centinel argued that the government should not be taken away from the people, as this lead to oppressive to their liberty as well as unresponsive to their needs. According to my viewpoint, I concur with Madison that too much democracy is dangerous. Thus, there is need to control the degree of democracy in political governance. The paper will be focusing on evaluating why too much democracy can be dangerous, and the precautions that should be undertaken to respond to the primary danger without falling to the other dangerous tendency. Democratic form of government accords people an added advantage as it incorporates their ideas into the system of governance. However, despite this advantage, foolish notions can seize it (Kishore 1-5). Any organization in which democracy rules i.e. Majority of members or citizens can pass rules and laws, which suit them, without considering other group members who must adapt to the laws and rules they enact. Judgment is crucial in distinguishing laws, which are reasonable and sensible, from those that are undemocratic...
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...knowledge of American Sign Language. Excellent written and oral communication skills. Education Master of Science, Counseling, XYZ University, Boston, MA Bachelor of Arts, ABC College, Saratoga Springs, NY Related Experience Guidance Counselor, Whitman Charter High School, Boston, MA Sept. 2009 – Present • Design and teach weekly course for high school seniors on college application process • Meet individually with students to discuss courses, grades, behavior, college applications, and other issues and concerns • Maintain contact with parents and guardians of students to develop a network of support and communication around each student • Implemented use of new data program in the counseling office to help counselors track student progress Assistant College Counselor, Levine Academy, Boston, MA Sept. 2007 – July 2009 • Met individually with high school seniors to discuss all aspects of the college application process • Taught summer courses on college application process to ESL students and their families • Organized college admission visits to the high school; moderated Q&A sessions and organized student interviews English Teacher’s Aide, Whitman Charter High School, Boston, MA Aug. 2006 – July 2007 • Led reading groups with ESL students during class to improve reading and comprehension • Graded daily homework, essays, and other assignments • Awarded Outstanding Aide of the Year for excellent work performance Assistant Teacher, Sunrise Preschool...
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...teaching in the Leadership Studies Program at Williams College. He studied at Yale University (Ph.D., M.Phil., M.A.) and College of William and Mary (B.A.). Specializing in the history of the American Revolution, Presidents and the roots of American foreign policy. His works include American Sphinx, His Excellency: George Washington and Revolutionary Summer: The Birth of American Independence. As well as essays and book reviews that appear in The Wall Street Journal, The New York Times, The Chicago Tribune, The Los Angeles Times, The New Republic, and The New Yorker. Founding Brothers is a Pulitzer Prize winning book that discusses the prominent men in the political atmosphere of America after the Constitutional Convention and the issues that they faced. The book starts off with the infamous duel between Aaron Burr and Alexander Hamilton on July 11, 1804. The outcome of this duel is that Burr shoots Hamilton and...
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...HISTORICAL ESSAY #1 Confederation and Constitution The Articles of Confederation was agreed to by Congress on November 15, 1777 and was ratified and in force on March 1, 1781. By the year 1787, this new government had fallen short of the expectations of the people it was intended to govern. The weaknesses in The Articles of Confederation were numerous and had, in the thinking of many prominent men of that time, failed and would lead to a state of anarchy. There was such a sense of urgency to amend it that there seemed to be an atmosphere of panic among many of our Founding Fathers. John Dickenson and fellow members of the 2nd Continental Congress, weary of monarchy rule, had created the Articles of Confederation as a listing of twelve specific Powers given Congress by which to govern. Legislation required nine votes to pass. Each state had only one vote and this was problematic to the larger states, as their problems, more often than not, were based on a larger population and it was not unusual that the smaller states didn’t understand or want to pay for the solutions. Some lesser acts did not require nine votes to pass, but simply a majority of those present. Acts of Significant Consequence did require nine votes. The trouble with all of this was that even if nine votes could be achieved, there was no enforcement of law to be implemented by Congress. Congress could make law but not enforce it. It could charge states for their share of national...
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...September, 2015 Confederation & Constitution In 1987, Americans celebrated the bicentennial of the signing of the Constitution of the United States. This document, which has served as "the Supreme Law of the Land" for more than two centuries, is the world's oldest written constitution still in use (Bloom, 1987). The United States Constitution is a foundation of basic laws and principles that defines the rights of American and sets limits on what the government can and cannot do. It provides the framework for the National government and establishes a system by which responsibilities are divided between the national government and the states' governments. The first Constitution was the Articles of the Confederation. In this essay I will compare the Articles of Confederation with the Constitution, analyze the drafting of the Constitution, and compare the debate over ratification between Federalist and ant-Federalist. The Articles of Confederation, which were ratified in 1781, providing the first form of a national government in the United States. When the United States won its independence from England in 1781, a majority of Americans felt a stronger allegiance to their individual states than to their new country. Most people did not wish to create a strong national government, over which they felt they would have little or no control. The Articles gave each state a great deal of independence and represented little more than a “league of friendship” between...
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...Bibliographic Essay on African American History Introduction In the essay “On the Evolution of Scholarship in Afro- American History” the eminent historian John Hope Franklin declared “Every generation has the opportunity to write its own history, and indeed it is obliged to do so.”1 The social and political revolutions of 1960s have made fulfilling such a responsibility less daunting than ever. Invaluable references, including Darlene Clark Hine, ed. Black Women in America: An Historical Encyclopedia 2nd ed. (New York: Oxford University Press, 2004); Evelyn Brooks Higgingbotham, ed., Harvard Guide to African American History (Cambridge: Harvard University Press, 2001); Arvarh E. Strickland and Robert E. Weems, Jr., eds., The African American Experience: An Historiographical and Bibliographical Guide (Westport: Greenwood Press, 2001); and Randall M. Miller and John David Smith, eds., Dictionary of Afro- American Slavery (Westport: Greenwood Press, 1988), provide informative narratives along with expansive bibliographies. General texts covering major historical events with attention to chronology include John Hope Franklin and Alfred A. Moss, Jr., From Slavery to Freedom: A History of African Americans (Boston: McGraw Hill, 2000), considered a classic; along with Joe William Trotter, Jr., The African American 1  Experience (Boston: Houghton Mifflin, 2001); and, Darlene Clark Hine, William C. Hine, and Stanley Harrold, The...
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...Constitution Timeline Tammie Johnson Grand Canyon University: POS 301 June 12, 2013 Constitution Timeline There have been many great event and documents that have made a significant impact on the evolution of the United States Constitution; such as the Magna Carta, the Mayflower Compact, Declaration of Independence, the Articles of Confederation, and the Federalist Papers (1787-1788). Each of these events/ documents has changed the way the American people view the government and their responsibilities. The Magna Carta of 1215 is a document that forced the hand of King John of England and reduced the king’s power over the people who lived in England so that they could form a parliament to set the basis for the rights of English citizens. The objective behind this document was to help the people to rein in the king while trying to persuade him to regulate by the long-standing English laws that were in place before the Normans came to the country. The document consisted of thirty-seven English laws that were used to demonstrate to the people of England that the dominance of King John of England could be restricted when put in a written grant. This document played a key role in the history of England because it marked the beginning of a constitutional government in that country (Alchin, 2012). The Mayflower Compact of 1620 was drafted as an agreement among a group of settlers a board the Mayflower in November of 1620 in an effort to set forth fair and equal laws that would...
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...Vračević Željka University of Banjaluka Faculty of Philology English Language and Literature REPRESENTATIONS OF FEMININITY IN DISNEY CARTOON PRODUCTION: An Analysis of Selected Examples The purpose of this essay is to explore how media, especially Disney cartoons, affect gender, particularly young girls and how the representations of females within the media affect the viewers through stereotypes or ideals to live up too. THE INTRODUCTION (the explanation of media influences and basic notions of women representations in Disney Production) A good deal of feminist writing in the field of culture has been concerned with the representations of gender and of women in particular, and it is claimed that these representations of females reflected male attitudes and constituted misrepresentations of “real women”. Meehan (1983) analyzed the stereotypes into which women are commonly cast on television and the analysis showed that “good women” are, or are expected to be submissive, domesticated and home-centered while “bad women” are rebellious and independent. She concludes that “American viewers have spent more than three decades watching male heroes and their adventures, muddied visions of boyhood adolescence repete with illusions of women as witches, bitches, mothers and imps “. All researches about the media influence give the same conclusion that the mass media is a powerful resource through which viewers develop their...
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