...Shakespeare uses Aristotle's three appeals; ethos, pathos, and logos, to help the audience with the literature. Etho or ethical appeal gives the audience a sense of credibility and lets them know. Ethos is a way to convince the audience that whomever is talking is worth listening to. Pathos is the way the author/character appeals emotionally to the audience. By showing and relating to emotion the audience is easier persuaded. Logos is a logic appeal which convinces the audience through logic or reasonable facts. Caesar’s funeral scene when Brutus and Antony give a speech give plenty of appeal to the audience. When Brutus starts his speech he tells the listeners, “believe me for mine honor, and have respect to mine honor, that you may believe…” By using the word ‘believe’ Brutus is giving credit to himself, which is ethos. In other words he is telling the audience, “I am a believable man, so trust what I am saying.” By using starting the speech like this is makes the audience listen right of the bat. Another time when Brutus uses the emotional appeal is when he is speaking of Caesar. Brutus’ main point is that he loved Caesar but he loves Rome more. He goes on to explain, “as he was fortunate, I rejoice at it; as he was valiant, I honor him.” This quote is showing both...
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...industry presents disgust and even sympathy due to his presentation of the fact that Americans are oblivious to the fact that they are consuming human meat as well as provide reasoning for a deduction that Americans must call for reform in the immoral and impractical practices of the meatpacking industry. Additionally, Sinclair elaborates on the audience's deduction further into the text when he states,"The Meat would be shoveled into carts, and the man who did the shoveling would not trouble to lift out a rat even when he saw one--there were things that when into the sausage in comparison in which a poisoned rat was a tidbit." In essence, Sinclair further exposes the unsanitary methods of the meatpacking industry and also indicates that there are much worse hazards that enter average meat than dead poisoned rats. Later on in contemporary-society, Barack Obama presents alternatives and possible solutions to America's massive incarceration through secondarily-effective ethos by establishing intelligence and expertise on the matter at hand. For instance, Obama clarifies his thesis to his audience when he states, "Now I want to spend the rest of my time just laying out some basic principles, some simple ideas for what reform should...
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...further misleading assumptions from the people. Clinton’s main claim is despite your sins, nobody is perfect, and therefore, you deserve to be forgiven. In addition, Clinton’s usage of rhetorical devices facilitates his message as to why he should be forgiven. Clinton’s speech strongly embodies a sense of pathos as he appeals to the audience’s religious affiliations. After all, the audience mostly consisted of ministers, priests, and religious leaders. “I ask for your prayers and for your help in healing our nation,” said Clinton. The quote truly tugs at the audience’s heartstrings,...
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...things which are not, that they are not”, a phrase attributed to the Sophist Protagoras (Patrick, 2006). Others Sophists of note include Gorgias, Prodicus, Hippias and Thrasymachus – quoted in Plato’s Republic as saying “… ‘Just’ or ‘right’ means nothing but what is to the interest of the stronger party” (Plato & Lane, 2007)). West and Turner’s account of the Rhetoric show that the first teachers of Rhetoric were the "Sophists”, who were nomadic teachers of public speaking that were respected for their intellect and subsequently paid highly for their teachings. A modern understanding of Sophistic philosophy can be described by author and activist Rahul Easwar’s quote “The real fight is not between right and wrong; the real fight is between my right and your right”. Mailloux explains Plato and his (classical and contemporary) sympathizers’ contempt for Sophism and dismissal of the same as a...
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...Baraka’s “Somebody Blew up America” and Malcolm X’s “The Ballot or the Bullet in regards to ethos, pathos, and logos. Amiri Baraka, born Everett LeRoi Jones, was an African-American writer of poetry, drama, fiction, essays, and music criticism. Baraka read his poem “Somebody Blew up America?” on the September 11th attacks and was heavily criticized for anti-Semitism and attacks on public figures. His poem is free verse and has no set structure but maintains its rhythmic elements for oral sharing. The poem was meant to be shared orally so that Baraka would be able to emphasize and share lines specifically for an audience. Malcolm X, born Malcolm Little, was an African-American Muslim minister...
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...rhetoric are ethos, pathos, and logos. According to the video, the art of rhetoric is known as persuasive technique in advertising. The goal remains the same no matter where found – bill boards, radio or print media, to convince my audience of my point of view. The aim is to make emotional appeals to trust them, build credibility, and use logic and reasoning to appeal to people. It is important to note that advertisers do not often use all three, but most times, combine two. The Greek philosopher, Aristotle was the first to speak of the three methods below: Ethos is an appeal to ethics, which seeks to convince someone of the character or credibility of the persuader. We tend to believe those who we respect or hold in high esteem as someone worth listening to. In other words, their appearance or say so, establishes the credibility or character of the...
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...the judge's verdict of guilty and persuade the jury to acquit O.J. Simpson from murder charges.The closing statement delivered by Atticus Finch during the trial of Tom Robinson was more effective than the closing statement conveyed by Johnnie Cochran during the trial of O.J. Simpson. During Atticus's closing statement, he used more persuasion strategies such as ethos or an...
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...As a freshman at the Virginia Polytechnic Institute and State University and currently enrolled in the second semester of basic freshman English, and being considered by most as the forefront and most trustworthy source when it comes to rhetorical analysis, I am here to inform my wonderful intellectually adept group of readers about the rhetorical devices used by _______ and _______ in their essays _______ and _______. Being the brilliant and genius readers, that you are, it will be easy for you to not only comprehend but agree with my findings. As you can see I am not a professional author. I do not write for a living. I use rhetorical devices poorly and write with sarcasm that often leads readers astray. In my introduction of sorts, I...
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...Dan, made a visit to the museum close by. Upon examining one of the exhibits, both friends were drawn to one painting in particular that depicted a bald eagle being strangled by its own claws. The conservative, Rob cried out “Look at this poor bird killing himself! Must be from all of these Democrats trying to take away our economic freedom!” Dan, the Democrat, counter advocated “This eagle must symbolize America’s destruction of nature and beauty because of all the right-winged negligence!” Immediately after, a stranger to Rob and Dan walked by the same picture and proclaimed “Political government gridlock sure is strangling the nation to death.” As my story above has demonstrated,...
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...message across. In this speech Fisher used the appeals of ethos, logos, and pathos to shape her very effective response to the situation at hand. Mary Fisher established ethos from the moment she began speaking. She represented the demographic that people considered to be excused from AIDS, above falling victim to its devastating effects. This is not surprising in the present day because according to Dr. Julie Gerberding, director of the Centers for Disease Control and Prevention, "...the face of AIDS has changed from being primarily a disease of white men, to a disease of people of all colors and both genders" (Oprah). At the time, in 1992, Fisher shocked people as a wealthy, upper-middle class white women that was HIV-positive. She used herself to show people that even if they thought they were untouchable, they were just as vulnerable as she was. Fisher was not only "safe" from HIV (Fisher, 1992). She went on to account for every additional factor that would stereotypically exempt her from contracting the virus when she said, "because I was not hemophiliac, I was not at risk. Because I was not gay, I was not at risk. Because I did not inject drugs, I was not at risk." The bottom line was, she was "off limits" to its effects, but she got it anyway (Fisher, 1992). This demonstrated to the audience that they were as much at risk as the next person, because AIDS does not discriminate. She identified with the audience's humanity several times, even repetitively asking them, "are...
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...he writes to his son, “The first part, written as a letter to his son, William Franklin, was not intended for publication… the second part, from 1730 on, which was written with a view to publication,” (16). After persuasion from his friends and those interested in his life, Franklin wrote the second part to Americans in general. For the rest of the book his audience included anyone with interest in Benjamin Franklin’s successful and vivid life. Purpose: Logos: Pathos: Pathos is seen throughout the book with personal examples, failed attempts, and sensitive topics. On page 164, Franklin appeals to his audience’s sense of pathos with a personal example. He mentions the death of his son, “In 1736 I lost one of my sons, a fine boy of four years old, by the small-pox, taken in the common way.” This really tugs at the audience’s heart strings and leaves a lasting impression, along with supporting his reason for regret, “I long regretted bitterly, and still regret that I had not given it to him by inoculation.” His appeal to pathos is very persuasive and effective. Excerpt From: Benjamin Franklin. “Autobiography of Benjamin Franklin.” iBooks....
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...His Inaugural Address tackled hot topics such as the Cold War and how the U.S. can help the world. Although both speakers were very different, they both captivated their audiences with their use of appeals towards emotion and ethics. Their speeches were so effective due to their use of anaphora and parallelism because they caught the audience’s attention and connected them to the speaker and the issue. In comparison of the two speeches, JFK’s Inaugural Address appealed to people's values while MLK’s speech used appeals directed towards their fear and terror. In JFK’s speech, JFK encourages people to help the less fortunate by saying, “We pledge our best efforts to help them help themselves… but because it is right” (Kennedy 28-30). Ethos is used in this statement to try to attract the audience towards the subject by talking about a subject concerning their ethics and morals. It is effective because it makes people want to do the right thing which is try to help those who are less fortunate. In the “I Have a Dream” speech, MLK explains the horrors about what happens to negroes by explaining, “... Negro is the victim of unspeakable...
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...was for Mountain Dew. I was horrified by this commercial. Another advertisement I chose to consider is an ad for Nissan. In the commercial they are advertising the Nissan Rogue. This commercial really grabbed my attention. I had actually said in the past that this was my favorite commercial because now-a-days most commercials are just ridiculous. Because it was such a good advertisement, it affected me in a good way as I still remember it since it last aired in 2015. In the Mountain Dew commercial, there is a hybrid which consists of a pug head, a monkey’s body, and a baby’s legs. The hybrid enters the room with a bucket of Mountain Dew’s new drink, kick start. The hybrid then starts dancing and handing out the drinks to three teenagers sitting on the couch. It seems as if they are targeting the younger generation. This commercial does not use logos to persuade the audience. The puppy monkey baby is not logical or realistic. This commercial does not use ethos to persuade the audience either. I did not get the impression the person behind the commercial had any good sense because I don’t believe there is such a thing as the puppy monkey baby. This commercial does use pathos to persuade the audience. If I had to guess, they are trying to appeal to the audience’s sense of humor. Perhaps I didn’t find it funny because I was not the generation targeted. When this commercial went off I was so appalled by the hybrid that I didn’t even realize what was being advertised until I looked...
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...Just as both speakers employ a sense of ethical appeal to embolden their argument, they also use the persuasive technique of Pathos, appealing to the audience on an emotional level. As the speeches occur shortly after a tragic death. Brutus and Antony try to appeal to their audience's sense of grief and sadness. Brutus delves deeper within the middle of his speech by using this technique as he proclaims how he “weeps for [Caesar!” but yet he needed to kill him for his ambitions. In this sense, once again Brutus comes off as disingenuous towards his relationship with both the audience and Caesar himself due to the way he tries to justify his killing of Caesar. He lacks the emotional weight behind his words)as a murderer cannot justify S * -- * - - adness towards the death of his beloved friend. He announces to the crowd to bear wore my heart is in the coffin there with Caesar". His words contain meaning not just through the tore of the diction and the rhetoric but also through the motivations behind those actions as Antory remains with a clean conscious. Antony truly solidifies his position as Caesar's true friend through this act of sorrow where as Brutus only further...
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...an activist who was a leader in the Civil Rights Movement that began in 1954 and ended in 1968 when King was assassinated. King was assassinated in Memphis, Tennessee during one of his many protests to end segregation. As King writes the letter, he appeals to ethos, logos, and pathos numerously by using techniques such as parallelism, repetition, rhetorical questions, metaphors, similes, and allusions to construct a strong effective argument. “The Letter from Birmingham Jail” was written in 1963 from King’s jail cell in Alabama to clarify his reasoning for refusing to obey the laws of his time by constructing and leading nonviolent protests. Within the first paragraphs of his letter to the eight white clergymen, King first uses the appeal to ethos strongly to captivate the minds and attention of his audience. In paragraph two of “The Letter from Birmingham Jail” beginning on page 800, King appeals to ethos to ensure credibility and...
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