Premium Essay

Swot Analysis of Npkia

In: Business and Management

Submitted By mehmood333
Words 944
Pages 4
Nokia is of the largest telecommunication manufacturer company and is known globally for its reliable and good quality products. It has good reputation all around the world. It is leading brand in some areas and still growing day by day.
About the company
Nokia Corporation (NYSE: NOK) is one of the world's largest telecommunications equipment manufacturers. It has since established a leading brand presence in many local markets, and business has expanded considerably in all areas to support customer needs and the growth of the telecommunications industry. Nokia also produces mobile phone infrastructure and other telecommunications equipment for applications such as traditional voice telephony, ISDN, broadband access, professional mobile radio, voice over IP, wireless LAN and a line of satellite receivers. Nokia provides mobile communication equipment for every major market and protocol, including GSM, CDMA, and WCDMA.

SWOT analysis of Nokia
SWOT analysis is the tool which helps the organization to understand where it stands. The SWOT analysis of Nokia make it understand that where Nokia stand in the market.

Strengths * Strong brand name
Nokia has the strong brand name which is its one of the most important strength because it is then favorable for Nokia to launch its new products because it is reliable for the customers by establish as strong brand. * User friendly
The product being user friendly and have all the accessories one want that is why is in great demand making it No-1 selling mobile phones in the world. * High quality HR team
It is backed with the high quality and professional team in the HRD Dept.

* Strong distribution network
Its distribution network is wide globally so the products are easily available for the target customers. * Strong finances:
Nokia has also strong finances which make it possible to...

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