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Tim Cook

In: Business and Management

Submitted By berecinchase
Words 1528
Pages 7
Chase Berecin
Business Leader
Grantham University

For my last paper of this class. I have chosen to do my assignment on Tim Cook. Tim Cook is well known in the Communications and I.T. world. Tim cook took over of Apple after Steve Jobs came down with pancreatic cancer. Before Apple Tim worked at IBM, Intelligent Electronics, and Compaq. So let’s talk a little bit about his background and traits in leadership. Well when we look at Tim Cook and some of the various places he worked. He always hasn’t been a leader. He took a lot away from when he worked on the Macintosh side of the house of Apple he spent a lot of time with supplier relationships. When he was with Compaq he was the vice president and responsible for all of Compaq’s inventory. When Steve Jobs got sick Tim Cook had to step up and be the CEO of Apple. He had to do this three times while Jobs was out sick. When we look back at our studies on leadership, we see that there is a big difference between leaders and managers. I think Tim Cook is and would be a awesome leader to work for. This is what he said about leadership. Tim Cook "We want diversity of thought," he says. "We want diversity of style. We want people to be themselves. It's this great thing about Apple. You don't have to be somebody else. You don't have to put on a face when you go to work and be something different. But the thing that ties us all is we're brought together by values. We want to do the right thing. We want to be honest and straightforward. We admit when we're wrong and have the courage to change." So what has Tim Cook Done to get such a reputation? Well I think that what he has done since he has taken over is made things more about the customer. Tim Cook understand what it is to be and consume of a product that doesn’t work. He fired the engineer behind the operating system IOS 6. He has shifted his focus on his

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