Unit 4 business communication Explain the different types of information, their sources and purpose that exist for a chosen business, I have chosen Tesco. Telephone Purpose of information - communicating to someone via telephone can be fast way to give someone important information for example a change in time for an important business meeting. Telephoning someone is much more personal than emailing or sending a letter. One disadvantage of telephoning someone is that you don’t always have
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| Method | Internal or External | Primary or Secondary | Qualitative or Quantitative | Verbal | Focus Group.A business such as Tesco would use a focus group to conduct research and find out customer feedback on new products they might want to introduce. | The focus group would be external because the group would consist of people not employed by Tesco its self. | A focus group would be primary because it is conducted by them and collected for one specific purpose. | Using focus group information
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Customer service excellence Introduction Organizations are increasingly beginning to recognize that to deliver superior service they must instill a sense of pride in their internal customer (employees) and motivate them. How to influence employee behavior through internal marketing is very important for organization get success in the external marketing. However, now economic environment means that it is something no company can afford to ignore (Mortimer, 2011). This essay will be evaluating
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Angel Solakov – Describe five different stakeholders, who have an interest in your two organizations, Tesco and Barnet and Southgate College Tesco | Barnet and Southgate College | 1 Customers – external stakeholders, they are the people who buy from Tesco and use their services, also they are of crucial importance to the organisation and can affect massively it | 1 Customers – external stakeholders, the students enrolled in the college, even the parents can be considered stakeholders, also
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TESCO plc RELATIONSHIP MARKETING LECTURE: STUDENT: Shiilgee 2011 Question 1. How might the four types of relationship be applied by Tesco Plc and critically examine what benefits might occur from their pursuit of those relationship marketing strategies. Customer Relationship Tesco is in meeting customer needs, customizing
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companies in this case are Tesco and Children in Need. The stakeholders for Tesco that will be assessed in this assignment are: Customers Shareholders Suppliers Employees Local Community Competition Sponsors The stakeholders for Children in Need that will be assessed in this assignment are: Owners Trustees Media Donators Volunteers Accountants The Cause Tesco The customers of Tesco are the people who buy goods and pay for the services from Tesco and Tesco try to persuade them
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Tesco Recruitment And Selection Process Business Essay It is vital for the department manager to get a clear picture of what kind of persons are needed which can be accomplished by designing a job description along with a person specification. A job and person’s description is an organized process of assembly and interpreting information about the essential duties, tasks, and responsibilities of the job to be performed. An individual specification or job specification is important to any business
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Corporate Governance Factors ……………………………. 3 2. Assessment of the Corporate Governance System of the Selected Company….……... 3 2.1 Facebook ………………………...………………………………........................ 3 2.2 Commonwealth Bank of Australia.……………………………………………. 7 2.3 Tesco ………………………………………………………………………….......9 2.4 Tata Motors …………………………………………………………………......11 2.5 Fast Retailing ………..……………………………………………………….....13 3. Conclusion……………………………………………………………………………....17 Appendix .…………………………………………………………………………………. 18 Bibliography
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Assessment 4 P1 - explain different types of business information, their sources and purposes P2 - present complex internal business information using three different methods appropriate to the user’s needs P3 - produce corporate communications P4 - evaluate the external corporate communications of an existing product or service P5 - explain the legal and ethical issues in relation to the use of business information P6 - explain the operational issues in relation to the use of business information
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.......6 External factors affecting the organization...................................................................5 Macro-environmental level: Pestle analysis is applied ...............................................12 Major Changes taking place in the external environment.................................... 12 1.3.2. Industry Level: Porter five forces.........................................................................................13 2. Review of Tesco Existing Plans
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